Categories   >   Insurance CRM Software
Last Reviewed: November 27th, 2024

Best Insurance CRM Software Of 2024

What is Insurance CRM Software?

Insurance CRM software is a specialized tool designed to streamline interactions between insurance agencies and clients. It addresses issues such as disorganized client data, lack of follow-up, and inefficient processes, thus enhancing customer relationships and sales performance. The software is critical in managing policy renewals, claims processing, and lead tracking. Key functionalities include contact management, automated workflows, document storage, reporting, and analytics. Emerging features like predictive analytics and AI-driven chatbots offer deeper customer insights. Primarily used by insurance brokers, agents, and managers, it benefits industries like health, life, and property insurance. However, some users may find integration with existing systems challenging. In summary, Insurance CRM software enhances efficiency, fosters client loyalty, and drives revenue, making it a valuable asset in the competitive insurance landscape.

What Are The Key Benefits of Insurance CRM Software?

  • Enhanced client relationships
  • Streamlined claims processing
  • Automated workflows
  • Improved policy renewals
  • Centralized customer data
  • Efficient lead tracking
  • Customizable reporting
  • In-depth analytics
  • Elevated customer service
  • Enhanced compliance management
Read more

Overall

Based on the latest available data collected by SelectHub for 72 solutions, we determined the following solutions are the best Insurance CRM Software overall:

EZLynx
EZLynx
Start Price
$350
Monthly
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Why We Picked EZLynx

EZLynx provides both independent agents and agencies with a single platform to manage all insurance requirements, including comparative rating, eSignatures, accounting, quoting, online marketing and more. The system is reasonably priced, integrates with many third-party apps and connects to a vast number of carriers. Performance is good with regular updates, making it a go-to option in this category.

However, vendor support is notoriously poor, with complaints of long response times and indifferent personnel. Implementation is long, and the system is difficult to learn. But if you are under a strict budget and willing to overcome these obstacles, EZLynx is a strong contender in terms of cost and performance.

Pros & Cons

  • Functionality: The platform has superb functionalities, especially for carrier connectivity, according to 96% of users mentioning this aspect.
  • Ease of Use: According to 68% of users who reviewed this element, the software has a simple UI and is easy to navigate.
  • Integrations: 67% of users who mentioned this aspect said the platform has good integration options.
  • Performance: 79% of users who reviewed performance said the system runs smoothly with frequent updates.
  • Cost: According to 80% of users who reviewed cost, the software has competitive pricing.
  • Training: The system has a steep learning curve and lacks enough training material, according to 83% of reviewers mentioning this element.
  • Service and Support: According to 91% of users who reviewed this aspect, the vendor has terrible customer service.
  • Implementation: 100% of users who mentioned this element said the implementation process is considerably long.

Key Features

  • Rating Engine: Provide clients with real-time multi-carrier quotes for home or auto policies. Quote rates, issue policies and store ACORD forms with the intuitive dashboard. Pull vehicle and driver records to pre-fill carrier-specific forms. Capture and share carrier defaults and pre-set coverage scenarios via built-in templates. Automatically calculate premiums, validate addresses and check for missing data and discrepancies. 
    • Graph View: Use color-coded graph views to compare home and auto policy results. Automatically combine the same carrier results into a single bar. 
    • Applicant / Co-Applicant Switch: Easily swap applicant and co-applicant positions to submit a new quote. 
  • Management System: Streamline agency and workflow management with a centralized repository for customer’s quotes, documents and policies. Streamline the renewal process with automated client information updates and policy synchronization. Directly convert the agency’s data to the new platform to accelerate time to market. 
    • Performance Metrics: Collate information from the rating engine and management system modules to receive intelligent insights via email reports. 
    • Policy Comparison: Compare expired and renewed policies side-by-side. Explain the latest premiums and coverages for both commercial and personal lines. 
    • Accounting: Manage all financial transactions with direct billing support. Process commissions faster with graduated commission structure, commission downloads, split-commission tracking, percentage rules and more. 
    • Certificates and Forms: Store ACORD forms, policy downloads and e-signatures in client-specific electronic files. Use client information to create new certificates or renew existing ones. 
    • Document Storage: Centrally store client-related documents such as emails, certificates, forms, policies and more. Search for specific documents using custom data fields and upload files using the drag-and-drop function. Connect policies to associated clients. 
    • Document Signing: Streamline policy processing with secure electronic signatures. 
  • Agency Websites: Optimize an existing website or create a new one that includes the latest search engine algorithms. Increase the agency’s local reach and brand awareness with integrated editing, hosting, development and content services. Seamlessly integrate consumer quoting and client center modules into the website while keeping it mobile-friendly. Access website statistics during quarterly reviews. 
  • Consumer Quoting: Allow potential clients to get rate quotes directly from the website. Implement optimized, industry-specific web forms to provide multiple quotes instantaneously. Use vehicle and license data to autofill available information for faster quoting. 
    • Automated Contact: Automatically follow up on potential clients with incomplete quoting processes. Provide a secure link to access all relevant information and finish the process. 
    • Agent Options: Use online customer data to contact them directly with quotes. Get email reminders to follow up on quotation requests. 
    • Capture Leads: Capture leads through the agency website and reach them with purpose-built email marketing campaigns. 
    • Tracking Analytics: Record key analytics and analyze consumer quote traffic to improve the agency’s marketing and lead campaigns. 
  • Communication Center: Simplify client communication and outreach with targeted drip marketing campaigns, email campaigns, attachments and postal mail. 
  • Client Center: Provide clients with 24/7 access to the agency via the self-service portal. Safeguard client personal information with secure and unique login credentials. Agents can directly share policy documents and update client data at regular intervals. 
  • Integrations: Supports integration with a wide range of third-party applications, including QuickBooks, Microsoft 365, Netstar, CoreLogic, EverQuote and more. The API-based architecture provides in-house tools such as Data Bridge, Live Rating and Policy Management. 
  • Mobile App: Provides global access to client data and policy information with the mobile application. 
SIRCON
SIRCON
Start Price
$126
Monthly
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Why We Picked SIRCON

Is SIRCON the siren song of insurance compliance software, luring users with its promises of efficiency? User reviews from the past year suggest that SIRCON, Vertafore's software solution for managing insurance licenses and compliance, is generally well-received for its user-friendly interface and comprehensive features. Users, particularly those handling multi-state licensing, find the platform's ability to streamline application and renewal processes a major advantage, with the software remembering user details for future interactions. This is crucial for insurance professionals who often juggle multiple licenses and renewals, saving them time and reducing administrative headaches.

However, while SIRCON excels in its core functionalities, some users express concerns about its pricing, which starts at $2.50. This cost, while seemingly minor, can be a factor for some users, especially when compared to free alternatives or those offered as part of larger software packages. Despite this, SIRCON's strengths lie in its user-friendliness and efficiency, making it particularly suitable for insurance agents and brokers who require a centralized platform to manage their licensing and compliance needs. The software's intuitive design and automation capabilities simplify complex processes, allowing users to focus on their core business activities rather than getting bogged down by administrative tasks.

Pros & Cons

  • User-Friendly Interface: Sircon is designed with an intuitive interface that makes it easy for insurance professionals of all technical abilities to navigate and utilize its features effectively.
  • Comprehensive Licensing Management: The platform streamlines the process of applying for, renewing, and managing insurance licenses across all 50 states, eliminating the need for separate applications and tracking.
  • Centralized Compliance Hub: Sircon provides a centralized location for insurance professionals to access regulatory requirements, updates, and compliance resources, ensuring they stay up-to-date with industry standards.
  • Automated Updates: Sircon automatically updates users on licensing renewals, continuing education requirements, and regulatory changes, reducing the risk of missing deadlines or compliance issues.
  • Limited State Coverage: Sircon doesn't cover all 50 states, requiring users to navigate alternative platforms for certain states' licensing and appointment processes. This can be inconvenient for businesses operating nationally.
  • Payment Functionality Issues: Paying state appointment invoices through Sircon is limited to a small number of states. This can complicate financial transactions and require users to use other payment methods for many states.
  • Cumbersome Profile Updates: Updating user profiles involves navigating between multiple sections, making the process time-consuming. A more streamlined approach to profile management would enhance user experience.
  • Appointment and Licensing Delays: Sircon may not always have the latest licensing and qualification options for all states, leading to errors and delays in appointments. Obtaining the correct options can also be a lengthy process.

Key Features

  • License Management: Streamlines the process of managing insurance licenses across multiple states, ensuring compliance with regulatory requirements.
  • Automated Renewals: Automatically handles the renewal of licenses, reducing administrative burden and minimizing the risk of lapses.
  • Continuing Education Tracking: Monitors and tracks continuing education credits, helping agents stay compliant with state-specific requirements.
  • Appointment Processing: Facilitates the appointment and termination of agents with carriers, ensuring timely updates and compliance.
  • Regulatory Reporting: Generates and submits required regulatory reports to state departments, simplifying the compliance process.
  • Document Management: Centralizes storage and retrieval of important documents, making it easier to access and manage records.
  • Real-Time Data Integration: Integrates with state regulatory databases to provide real-time updates on license status and other critical information.
  • Customizable Dashboards: Offers customizable dashboards that provide a comprehensive view of licensing and compliance activities.
  • Role-Based Access Control: Ensures that users have access to only the information and functions relevant to their roles, enhancing security and compliance.
  • Audit Trails: Maintains detailed audit trails of all actions taken within the system, supporting transparency and accountability.
  • Mobile Access: Provides mobile access to key features, allowing users to manage licenses and compliance on the go.
  • Integration with HR Systems: Seamlessly integrates with HR systems to synchronize employee data and streamline onboarding processes.
  • Alerts and Notifications: Sends automated alerts and notifications for upcoming renewals, continuing education deadlines, and other critical events.
  • Data Analytics: Offers robust data analytics tools to generate insights and reports on licensing and compliance activities.
  • Support for Multiple Jurisdictions: Supports compliance management across multiple jurisdictions, accommodating the needs of national and regional insurance firms.
AMS360
AMS360
Start Price
$99
Per User, Monthly
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Why We Picked AMS360

How do users rate AMS360, is it the agency management system that takes the cake? AMS360, Vertafore's agency management software, generally garners positive feedback for its thorough features. Users particularly value its robust reporting capabilities, which provide exactly the data they need without any guesswork, and its seamless integration with other Vertafore products, creating a unified ecosystem. This integration is critical for agencies already invested in the Vertafore suite, as it streamlines workflows and data sharing. However, some users point out a steep learning curve, occasional system slowdowns, and a desire for more intuitive user interfaces, indicating that while powerful, AMS360 might not be the most user-friendly for new or non-technical users. A notable strength is its comprehensive documentation and policy tracking, which is essential for managing client information effectively. Conversely, a weakness is the system reverting to default account information even after policy-specific updates, leading to inconsistencies in documents like certificates. This highlights a potential area for improvement in future updates. Overall, AMS360 emerges as a robust solution best suited for insurance agencies, particularly those familiar with Vertafore products, who prioritize functionality, comprehensive reporting, and reliable support over ease of use and cutting-edge user interface design.

Pros & Cons

  • Robust Reporting: AMS360 is praised for its strong reporting features, allowing agencies to analyze business data effectively.
  • Vertafore Integration: Users appreciate the seamless integration with other Vertafore products, creating a unified system.
  • Streamlined Operations: AMS360 helps agencies improve efficiency by automating workflows and centralizing key processes.
  • Steep Learning Curve: AMS360 can be difficult to learn, especially for new users who are not familiar with agency management systems.
  • System Slowdowns: Some users report experiencing occasional slowdowns with AMS360, which can be frustrating and impact productivity.
  • Unintuitive User Interface: The user interface is not considered intuitive by some users, making it difficult to find the information they need quickly and easily. For example, extracting accurate reports can be a challenge.
  • Inconsistent Data Updates: Some users report inconsistencies with data updates, such as changes to insured names reverting back to previous entries, especially with policy renewals. This can cause problems with certificates and other forms that require accurate information.

Key Features

  • Workflow Management: Implement standard, customizable workflows for onboarding, governance, navigation, task assignment, document automation, Corporate Social Responsibility (CSR) and client outreach. Use purpose-built form and policy templates to process and review applications faster. Automatically generate commercial property and casualty (P&C) proposals and consolidate all carrier information under a single interface. 
  • Agency Management: Seamless import and export schedules into the agency’s calendar with automated addition, deletion and existing data synchronization. Compare past and current policies side by side. Mass distribute certificates in accordance with individual client preferences. 
    • Agency Home: Get a real-time feed of information, obligations and tasks directly in the dashboard. 
    • Declaration Page View: The declaration page view integrates coverages, endorsements and client history information into a single page for improved visibility. 
  • Client Management: Organize renewal requests according to date ranges and assign tasks to available producers, managers and agents. Track submissions, and issue updates and alerts for unpaid bills, premium changes, expired policies and more. Filter potential and existing clients based on area, age, line of business and coverage. Link related customers to map out customer relationships. 
    • Campaigns: Prepare target lists featuring prospects and cross-sell opportunities. Set up marketing strategies based on touchpoints such as emails, meetings, phone calls and letters. 
    • Document Distribution: Set up document distribution schedules for specific scenarios like renewals and policy expirations. 
    • Communication: Access all client communication from a single interface to better understand the person behind the interaction. 
  • Mobile App: Get instantaneous on-the-go access to carrier data, policy information and rate quotes with the mobile application. 
  • Document Management: Securely store all documents in a central repository. Search for specific documents using data fields. 
  • Reporting: Run reports on business health, productivity, financial state and more. Use reporting templates with built-in filtering and viewing options or customize existing ones. Schedule upcoming reports and deliver results to related administrators for agile business decisions. Estimate the agency’s growth and revenue based on acquisitions. 
  • Integrations: Access over 200 APIs through the developer portal. Log in to multiple products with the Vertafore Single Sign-On (VSSO) tool. Partner with Vertafore’s in-house solutions for increased scalability. 
  • Risk Management: Implement automated workflows to eliminate the risk of errors and omissions (E&O). Restrict access to sensitive information with internal controls. Protect personally identifiable information and audit logs with multi-factor authentication, role-based permissions and user groups. 
  • Operations and Accounting: Keep the agency’s finances updated with real-time insurance accounting. Convert spreadsheets in Excel binary file formats to Acord AL3. Directly download carrier statements and auto-populate consistent data in direct bill entry statements (DBES). 
agencybloc
agencybloc
Start Price
$70
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Key Features

  • Agency Management: Maintain complete visibility over user groups, company information, policy data, claims and more. Keep tabs on enrollments, renewals and leads with automated communication and task assignment. Centralize all agent information and paperwork to calculate commissions accurately. 
  • Policy Management: Stay up-to-date with the agency’s policy-to-product ratio. Connect policies with associated individuals and resources. Set up automated reminders for upcoming tasks. 
  • Carriers: Centralize all carrier information to track policy ownership and best-selling products. 
  • Commissions: Manually enter commissions or import data from third-party sources. Automatically calculate total premiums, total commissions and net commissions based on existing policies, agents and payout rates. 
  • Workflow Automation: Implement industry-specific fields or custom datasets to automate regular processes and daily communications. Integrate with Microsoft Outlook to automatically assign tasks from emails. Automatically notify clients about important dates, events and license expirations. Get an overview of automated processes; pause automation whenever required. 
    • Automated Prospecting: Automatically assign leads to suitable agents for follow-up activities. Assimilate information from Lead Forms to trigger emails and tasks. 
  • Lead Distribution: Categorize leads according to servicing agent, lead source, activities due, lead date, status and more. Automatically assign the right leads to the suitable agents. Monitor interactions, communications, activities and opportunities with the sales pipeline module. Utilize the firm’s leads and sales data to uncover trends and patterns using data visualization. 
    • Lead Forms: Create custom lead forms and embed them on the firm’s website to capture leads effortlessly. Instantly notify available agents on completion of a form. 
    • Lead Follow-up: Set up automated email campaigns. Contact potential clients with rate quotes and agency-specific information after form submission. Track the source, status, priority and notes related to active leads in real time. 
  • Client Management: Set up email marketing campaigns and newsletters with purpose-built customizable templates. Stay in touch with clients via consistent communications for events such as birthdays, enrollment reminders, upcoming renewals, carrier updates, policy changes and more. 
  • Advanced Search: Search the agency database for specific documents with custom data fields. Save search queries and results for future reference. Search for particular agents based on clients, expiration dates, upcoming renewals and more. 
  • Reporting: Run reports on lead sources, renewal dates, policies, agent license, carrier products, agents and more. Choose from a list of built-in reports or create custom ones. Calculate projected revenue based on products sold. Analyze commission data to compare actual commission amounts with projected totals. Get insights into the firm’s productivity metrics via charts and graphs. Track policies and payment history in real time to identify missed carrier commissions. 
Guidewire
Guidewire
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Why We Picked Guidewire

Imagine a bustling marketplace where insurance companies shop for the perfect software to manage their intricate operations. Among the vibrant stalls, Guidewire stands out, attracting attention with its comprehensive suite of tools. However, like any seasoned shopper, insurance companies carefully examine the reviews before making a decision. Let's delve into the feedback from the past year to uncover the strengths, weaknesses, and unique qualities of Guidewire, ultimately determining who can benefit most from its offerings.

One recurring theme in user reviews is the robust functionality of Guidewire, particularly in handling complex insurance processes. Its ability to manage underwriting, policy administration, claims, and billing within a single platform is a significant advantage for large insurance companies with diverse product lines. Users appreciate the flexibility to configure workflows and rules to match their specific requirements, ensuring efficient and accurate operations. For instance, a multinational insurer highlighted Guidewire's capability to handle multiple currencies and languages, streamlining their global operations.

However, some users noted that Guidewire's extensive features come at the cost of complexity. The initial setup and configuration can be time-consuming and require specialized expertise. Smaller insurance companies with limited IT resources may find the learning curve steep and the implementation process challenging. Additionally, while Guidewire offers a wide range of integrations with third-party systems, some users expressed a desire for more seamless and out-of-the-box integrations to further enhance connectivity and data exchange.

Considering these factors, Guidewire appears most suitable for large insurance companies with complex operations and the resources to invest in implementation and ongoing maintenance. Its comprehensive functionality, scalability, and configurability make it an ideal choice for organizations seeking a robust and future-proof solution to manage their insurance processes efficiently. For smaller companies or those with simpler needs, alternative solutions with a more intuitive interface and quicker implementation might be a better fit.

Pros & Cons

  • Comprehensive Suite: Guidewire offers a full range of products covering claims management, policy administration, and billing, providing a one-stop shop for insurance carriers' core needs. This integrated approach streamlines operations and reduces the need for multiple vendors.
  • Industry-Specific Focus: Guidewire's solutions are tailored specifically for the insurance industry, addressing the unique challenges and regulatory requirements of the sector. This focus ensures that the software aligns with industry best practices and evolving needs.
  • Scalability and Flexibility: Guidewire's platform is designed to accommodate the growth and changing needs of insurance companies. Whether it's expanding into new markets or launching new products, the software can adapt to support evolving business requirements.
  • Cloud-Based Options: Guidewire offers cloud-based deployments, providing flexibility and scalability for insurance carriers. Cloud solutions eliminate the need for on-premises infrastructure management, reducing IT overhead and enabling faster implementation times.
  • Complexity: Guidewire's comprehensive nature can be overwhelming for new users due to its extensive features and functionalities. The learning curve can be steep, requiring significant time and resources for training and implementation.
  • Cost: As an enterprise-level solution, Guidewire often comes with a hefty price tag, including licensing, implementation, and ongoing maintenance fees. This can be a barrier for smaller insurance companies or those with limited budgets.
  • Customization Challenges: While Guidewire offers customization options, tailoring the software to specific needs can be complex and time-consuming. It may require specialized skills or external consultants, adding to the overall cost and implementation time.
  • Integration Complexity: Integrating Guidewire with existing systems, such as legacy databases or third-party applications, can pose challenges. This can lead to data migration issues, compatibility problems, and additional development efforts.

Key Features

  • Policy Management: Facilitates direct, digital, omnichannel communication with policyholders and partners. Streamline policy approval and verification with strategic automation and predictive analytics. 
  • Application Development: Leverage APIs, integrations and microservices to create new lines of product faster. Run reports to benchmark performance and get actionable insights. 
  • Billing Management: Offer multiple payment options, invoice flexibility and personalized plans to improve customer loyalty. Process flat rate and traditional agent commissions from the same module. Maintain complete visibility over financial transactions with tailored billing strategies. 
  • Claims Management: Create and define activities, exposures and reserves. Implement automated workflows to deal with straightforward claims. Integrate with over 60 purpose-built applications to streamline claims processing. 
  • Customer Service: Implement digital self-service channels for clients. Prioritize first notice of loss reports to improve customer retention and loyalty. 
  • Predictive Analytics: Augment business processes with artificial intelligence and predictive analytics. Optimize core processes such as claims processing and underwriter commissions. 
    • Claims Optimization: Evaluate the most productive adjuster for pending claims. Leverage intelligent insights and smart remediation strategies to reduce loss-adjustment expenses, leakage and risk litigation. 
    • Underwriter Profitability: Figure out the pricing range required to maximize policyholder retention. Develop a sophisticated scoring system for underwriters to optimize the submission and renewal processes. 
    • Smart Recommendations: Easily integrate predictive models created externally. Run reports on productivity and modify workflows based on results. 
  • Risk Insights: Analyze exposure data in real time, including risk factors and accumulation events, to gain valuable insights. Study market trends to make intelligent pricing and risk selection decisions. Self-diagnose cyber-risk events. 
  • Business Intelligence: Always keep an eye on financial and operational metrics and underwriting, sales, claims and service management. Securely access anonymous and current benchmarks to measure the agency’s performance scores against existing frameworks. 
CoverWallet
CoverWallet
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Key Features

  • Centralized Business Insurance Policies
  • Dedicated Insurance Advisor
  • Free Quotes
  • Multiple Insurance Carrier Partnerships
  • Peer Comparison
Duck Creek
Duck Creek
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Why We Picked Duck Creek

Navigating the insurance technology landscape can feel like being lost at sea, with countless options promising smooth sailing. Duck Creek emerges as a sturdy vessel, but is it the right fit for your voyage? User feedback from the past year paints a picture of a platform with a robust hull and powerful engines, but perhaps lacking some of the finer amenities of its competitors.

Duck Creek's strengths lie in its configurability and scalability. Like a seasoned shipwright, users can customize the platform to their specific needs, building out complex workflows and integrations. This flexibility makes Duck Creek a popular choice for larger enterprises with intricate operations. However, this strength can also be a weakness. The level of customization requires significant technical expertise, often necessitating the help of experienced consultants or a dedicated in-house team. This can lead to higher implementation costs and longer timelines compared to more out-of-the-box solutions like Guidewire or Majesco.

Duck Creek differentiates itself with its cloud-native architecture, allowing for seamless updates and scalability. This is crucial in today's rapidly evolving insurance landscape, where agility is key. Users appreciate the platform's ability to adapt to changing market demands and regulatory requirements. However, some find the user interface to be less intuitive than competitors, requiring additional training and support.

In conclusion, Duck Creek is best suited for large insurance carriers and MGAs with complex operations and the resources to invest in implementation and ongoing maintenance. Its configurability and scalability make it a powerful tool for those who can harness its potential. However, smaller organizations or those seeking a more user-friendly experience may find better options elsewhere in the vast ocean of insurance technology.

Pros & Cons

  • Configuration Tools: Duck Creek's configuration tools empower users to tailor the platform to their specific needs without extensive coding. This flexibility allows insurers to adapt to changing market demands and create unique product offerings.
  • Product Development: The platform streamlines product development, enabling insurers to launch new insurance products quickly and efficiently. This agility is crucial in today's competitive market where speed to market is a key differentiator.
  • Cloud-Based: As a cloud-based solution, Duck Creek eliminates the need for on-premises infrastructure, reducing IT costs and complexity. This scalability allows insurers to easily adjust their resources as their business grows.
  • API Integrations: Duck Creek's open API architecture facilitates seamless integration with third-party systems and data sources. This interconnectivity empowers insurers to leverage a broader ecosystem of tools and services.
  • Complex Configuration: Implementing and customizing Duck Creek often demands a high level of technical expertise, making it challenging for users without a strong IT background to navigate the system effectively. This complexity can lead to longer implementation times and increased reliance on external consultants, potentially raising costs and causing frustration for users who prefer a more intuitive and user-friendly experience.
  • Performance Issues: Some users report experiencing performance slowdowns and system lags, particularly when handling large volumes of data or complex workflows. These performance issues can disrupt daily operations, hinder productivity, and lead to user dissatisfaction, especially for businesses with high-transaction volumes or time-sensitive processes.
  • Cost Considerations: Duck Creek's pricing structure, which often involves licensing fees, implementation costs, and ongoing maintenance expenses, can be a significant investment for insurance companies. Smaller businesses or those with tighter budgets may find the cost prohibitive, leading them to explore alternative solutions that offer a more affordable entry point and predictable cost structure.

Key Features

  • Quote: Accelerates quote workflows and offers omnichannel, responsive customer service. Create automated quote proposals and letters. Use predefined rules to streamline data capture at every stage. 
  • Underwrite: Access automated underwriting services based on risk complexity. Analyze policyholder accounts and collaborate across multiple domains to determine risk. Monitor status of active applications via an underwriter dashboard. 
  • Endorsements: Automatically process out-of-sequence and cross-term endorsements. Get a comprehensive view of all endorsement activities across different policy stages. Intelligent underwriting and third-party information ordering improve data and transaction accuracy. 
  • Audit: Supports monthly reporting, self-audits and interim and final audits. Track policy transactions and audit transactions separately. Create a post-audit declaration page and void audits according to requirements. 
  • Renewals: Automatically issue renewal policies via trigger-based workflows. Use predefined rules and date-driven ranges to rate, underwrite and document renewals. Mark specific policies for non-renewals. 
  • Cancellations: Supports automatic and manual cancellation notices. 
  • Reissue: Reinstate, reissue and rewrite policies manually or via predefined rules. Automatically issue notices and reactivate offset transactions. 
AgencyZoom
AgencyZoom
Start Price
$79
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Key Features

  • Claims Management
  • Commission Management
  • Contact Management
  • Document Management
  • Insurance Policy Management
  • Insurance Rating
  • Life & Health
  • Property & Casualty
  • Quotes/Estimates
Majesco
Majesco
Company Size
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Deployment
Cloud On-Premise
Platform
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Why We Picked Majesco

Stepping into the bustling marketplace of insurance software solutions, Majesco has carved out its own niche, attracting a diverse range of users with its unique blend of features and functionalities. Feedback from the past year paints a picture of a platform that excels in certain areas while acknowledging room for improvement in others. Users frequently highlight Majesco's robust policy administration capabilities as a standout strength, enabling insurers to efficiently manage the entire policy lifecycle, from quoting and issuance to renewals and claims. This comprehensive functionality streamlines operations and reduces manual tasks, ultimately boosting productivity for insurance professionals.

However, some users point out that Majesco's interface can feel clunky and outdated compared to newer, more intuitive platforms. Navigating through the system and accessing specific information can sometimes require multiple steps, leading to a less-than-ideal user experience. Despite this drawback, Majesco differentiates itself through its extensive configurability and customization options. Insurers can tailor the platform to their specific workflows and requirements, ensuring a snug fit for their unique business processes. This adaptability is particularly valuable for larger enterprises with complex operations and diverse product lines.

Considering these factors, Majesco appears to be most suitable for established insurance companies seeking a comprehensive and customizable solution for policy administration. Its strengths lie in its ability to handle complex workflows and provide a high degree of control over policy management. While the user interface may require some acclimation, the platform's flexibility and powerful features make it a compelling choice for insurers who prioritize functionality and adaptability over a purely modern aesthetic.

Pros & Cons

  • Cloud-Based Flexibility: Majesco's cloud-based platform allows insurers to scale their operations up or down quickly and efficiently, adapting to changing market demands without the need for significant infrastructure investments. This agility is particularly beneficial for managing seasonal fluctuations or entering new markets.
  • Streamlined Policy Administration: The software offers comprehensive policy administration features, including automated workflows, underwriting rules engines, and document management tools. These capabilities help insurers reduce manual tasks, improve accuracy, and accelerate policy issuance, leading to enhanced customer satisfaction and operational efficiency.
  • Data-Driven Insights: Majesco's robust reporting and analytics tools empower insurers to gain deeper insights into their business performance, customer behavior, and market trends. By leveraging data effectively, insurers can make informed decisions, identify growth opportunities, and optimize their product offerings and pricing strategies.
  • API-First Architecture: Majesco's API-first architecture facilitates seamless integration with third-party applications and services, enabling insurers to create a connected ecosystem and extend the functionality of their core systems. This flexibility allows for the incorporation of innovative technologies and the development of new distribution channels.
  • Implementation Challenges: Majesco's suite of products can be complex, requiring significant configuration and customization. This often leads to longer implementation times and higher costs than anticipated, frustrating users with budget and time constraints.
  • Learning Curve: The user interface, particularly in older versions, can feel clunky and outdated, leading to a steep learning curve for new users. This can impact user adoption and productivity, especially for those accustomed to more modern software experiences.
  • Integration Complexities: Integrating Majesco with existing systems, such as CRM or policy administration systems, can pose challenges due to compatibility issues and data mapping complexities. This can hinder data flow and create inefficiencies in business processes.

Key Features

  • Distribution Management: Set up multi-channel distribution networks, purpose-built hierarchies, and compensation models. 
  • Self-Service: Provide access to self-service capabilities such as automated onboarding and application optimization. Access transaction records and commission statements in real time. Prepare configurable and intuitive user interfaces for traditional insurance products and core processes. 
  • Data Analytics: Analyze data from multiple sources to get customer-focused insights. Leverage actionable information, intuitive dashboards and data visualization to uncover new business opportunities. 
    • Data Warehousing: Implement a powerful data framework for commercial property and casualty (P&C) lines of insurance. Provide access to a shared data repository and open quality and business rules. 
  • Majesco EcoExchange: Access third-party applications via the partner ecosystem. Featured integrations include Verisk, Chase, IHS Markit, TransCard, and more. 
  • Reporting: Map out standard user metadata, dashboard and standard reports. Run reports on productivity, claims history, cost-efficiency and more. 
  • Proactive Updates: Get regular updates on the latest Bureau forms, rates, policies and rules. 
  • Policy Management: Third-party partners, such as ISO, NCCI and more, provide built-in P&C, personal and specialty insurance policies. Access out-of-the-box bureau and product content for both commercial and personal lines of business. The predefined content directory includes over 4,000 forms, 14,000 data fields and 40,000 rules in accordance with ISO standards. 
    • Rating Engine: Integrate with external raters or manually create agency-specific rates. 
  • Claims Management: Manage the entire claims lifecycle from, first notice of loss to settlement, for all lines of business. 
    • Risk Assessment: Connect to multiple data sources to accurately analyze claim complexity and litigation likelihood. Assign fraud scores based on social media history, private records, public information and claims history. 
    • Catastrophe Contingency: Track catastrophes concerning insured properties. Process inflated claims seamlessly and route mobile claims appraisers for expedited settlements. 
  • Billing: Process all billing types, including agency bill, direct bill, list bill, and deductible bill. Offer customized payment plans and due dates. Accept credit card payments via the Electronic Bill Presentment and Payment (EBPP) portal and allow insureds to check transaction history. 
    • Moratorium Support: Automatically decide moratorium period and leniency towards fees, charges and collections for insured with financial difficulties. 
    • Compensation Distribution: Streamline agent compensation with a rules-based commission engine capable of processing high-volume compensation, charge-backs on policy events, commission sharing/sacrificing and automating commission advances. Calculate flexible commission contracts with variable incentives, commission plans and payments. 

COMPARE THE BEST Insurance CRM Software

Select up to 2 Products from the list below to compare

 
Product
Score
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SelectHub’s Analyst Rating is based on data from our 400+ point analysis of Insurance CRM Software, user reviews, and our own crowd-sourced data from our free software selection platform. Scores are periodically updated via ongoing selection projects and user activity within our platform.
Start Price
Free Trial
Company Size
Deployment
Platform
Logo
EZLynx
$350
Monthly
Yes
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
EZLynx
SIRCON
$126
Monthly
No
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
SIRCON
AMS360
$99
Per User, Monthly
No
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
AMS360
agencybloc
$70
Yes
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
agencybloc
Guidewire
Undisclosed
No
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
Guidewire
OneLink
Still gathering data
No
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
OneLink
CoverWallet
Still gathering data
Yes
Small Medium Large
Cloud On-Premise
Mac Windows Linux Chromebook Android
CoverWallet
Duck Creek
Undisclosed
No
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Cloud On-Premise
Mac Windows Linux Chromebook Android
Duck Creek
AgencyZoom
$79
Yes
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Cloud On-Premise
Mac Windows Linux Chromebook Android
AgencyZoom
Majesco
Undisclosed
No
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Majesco

All Insurance CRM Software (72 found)

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EZLynx

by EZLynx
EZLynx
EZLynx is an innovative platform to improve operational efficiency and streamline agency workflows. Its integrated comparative rater and agency management library manages the entire customer lifecycle. Its real-time comparative quoting module provides automated home and auto rate quotes, consumer follow-ups, generation of shortened forms with incomplete or pre-filled data, enhanced quoting and Facebook quoting. It stores all enterprise data centrally in one cloud-based environment to provide security and encourage global data sharing. Its intuitive dashboard improves stakeholder engagement and data visualization through automated reporting.Users can map organizational hierarchies, improve customer experiences and generate intuitive rates with automated commission processing. It stores policy statements and other documentation to monitor agency performance and develop remediation measures.
User Sentiment User satisfaction level icon: good
Cost Breakdown
$100 - $500
Company Size
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Deployment
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Platform
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SIRCON

by Vertafore
SIRCON
SIRCON, a software solution from Vertafore, streamlines and automates various insurance-related tasks, making it particularly beneficial for insurance agencies, carriers, and regulators. This robust platform excels in managing licensing, compliance, and credentialing processes, ensuring that users remain compliant with industry regulations. SIRCON is especially suited for the insurance industry due to its comprehensive features that cater to the specific needs of insurance professionals. One of the standout benefits of SIRCON is its ability to reduce administrative burdens by automating repetitive tasks, thereby increasing operational efficiency. Users appreciate its user-friendly interface and the seamless integration with other systems, which enhances productivity. Additionally, SIRCON offers real-time updates and notifications, ensuring that users are always informed about critical compliance deadlines and changes. Compared to similar products, SIRCON is often praised for its reliability and the depth of its features. While specific pricing details are not readily available, potential users are encouraged to contact SelectHub for a customized pricing quote based on their unique requirements. This ensures that they receive a solution tailored to their specific needs and budget.
Cost Breakdown
$100 - $500
Company Size
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Platform
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AMS360

by Vertafore, Inc.
AMS360
AMS360 provides organizations with a single solution to manage customers, finances and complex commercial lines from submission to certification. Its reporting and analytics modules automate daily processes like data entry, documentation and incident notification. It streamlines workflow management, drives operational efficiency and improves customer experience, renewals and retentions. Integrated accounting modules monitor financial data in real-time for anomalies. Users can incorporate agency and carrier workflows to increase data accuracy and reduce time spent on finances. Its extensive library of APIs allows users to integrate third-party applications or create new ones easily. It increases consumer engagement with active and meaningful communication, managing emails, campaigns and agency reputation. Artificial intelligence generates predictive models to convey the correct information at the right time.
User Sentiment User satisfaction level icon: good
Cost Breakdown
$10 - $100
Company Size
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Deployment
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Platform
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agencybloc

by agencybloc
agencybloc
AgencyBloc provides independent agents, marketing organizations and insurance agencies with a cloud-based, industry-specific customer lifecycle management platform. Its reporting and analytics modules improve operational efficiency by streamlining communications, following up on leads and tracking client activity. It centrally stores all documentation and paperwork to track agent recruitments and contracts, carrier contacts, policy changes, enrollments, renewals and top-selling offerings. Its multi-device environment allows users to approach customers with the correct information at the right time. Users can automate communication with clients and prospects, assign tasks and carefully choose from leads custom-generated according to individual client preferences. It generates actionable insights to help organizations streamline operations, improve financial performance and process agent commissions more efficiently. Its commission module helps agencies uncover missed carrier commissions and predict future revenue with real-time payment history and commission data visualization. Users can automate client outreach activities such as birthday greetings, expiration alerts and other important reminders. Its dashboard monitors all automated activity with the option to pause or stop tasks at any time.
User Sentiment User satisfaction level icon: excellent
Cost Breakdown
$10 - $100
Company Size
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Deployment
Cloud On-Premise
Platform
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Guidewire

by Guidewire Software
Guidewire
Guidewire is a complete, integrated, cloud-based suite to manage enrollment, renewal, policy, billing and claims throughout a client’s life cycle. Its low-code approach reduces integration complexity and encourages agile business decisions by unifying data and analytics. Its digital-first, omnichannel experience helps agencies increase policyholder engagement and retention rates. Users can strategically automate client outreach, product rollouts, rate quotations and alerts. It generates actionable insights to anticipate client requirements, market trends, assign tasks and match clients with appropriate agents. Prevents security breaches through centralization of all data.Its highly configurable architecture with an intuitive dashboard, microservices and API support ensures scalability and easy integration of third-party applications. Predictive analytics allow users to optimize claims management, improve quoting processes and streamline workflow adaptability. Agencies can monitor business health and leverage performance against industry benchmarks to make profitable decisions. Augmented AI and machine learning match auto-curated industry-specific solutions with the policyholders who require it.
User Sentiment User satisfaction level icon: good
Cost Breakdown
$1,000 or more
Company Size
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Deployment
Cloud On-Premise
Platform
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OneLink

by Intruity
OneLink
OneLink is a distinguished platform that ranks 6 among all Insurance Software according to our research analysts and 5 crowd-sourced reviews from 1 source. OneLink is most suitable for all company sizes. OneLink can be deployed in the cloud. Similar alternatives to OneLink include Wellnex, VCA Software and SIBRO.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$100 - $500
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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CoverWallet

by CoverWallet
CoverWallet
CoverWallet is a distinguished platform that ranks 7 among all Insurance Software according to our research analysts. CoverWallet is most fitting for businesses large and small. CoverWallet can be deployed in the cloud and is accessible from a limited number of platforms including Windows devices. Similar alternatives to CoverWallet include NetClaim, Ventiv Claims and ProNavigator.
Cost Breakdown
$10 or less
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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Duck Creek

by Duck Creek Technologies, Inc.
Duck Creek
Yodil by Duck Creek offers best-in-class data management for financial institutions. It consolidates internal and external data to support operational and analytical needs, such as reporting, predictive modeling and other high-level analytics to better compete in the marketplace. It comprises a comprehensive insurance data model surrounded by a suite of enterprise data management modules designed for scalable growth. Agencies can leverage centralized document management for faster policyholder identification, billing and processing. Its payment portal offers multiple options with automated logging of receipts for consistent and error-free accounting. Its reporting modules provide standard and statistical data, including metrics concerning financial health. An intuitive, low-code architecture helps users integrate, create and modify extensions using pre-existing definitions. Predictive analytics provides feedback on how to streamline workflows, increase productivity and get the most value out of time spent. It uses machine learning to create individual-specific user experiences for policyholders to increase client loyalty and retention throughout their life cycle. Provides product definitions, templates and requirements for agents and consumers. Insurers can automate task approval, workflow assignments, claims processing and rate quotations.
Cost Breakdown
$1,000 or more
Company Size
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Deployment
Cloud On-Premise
Platform
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AgencyZoom

by AgencyZoom
AgencyZoom
AgencyZoom is a popular software solution that ranks 9 among all Insurance Software according to our research analysts and 12 crowd-sourced reviews from 1 source. Starting from $79, AgencyZoom is priced fairly, has offered a free trial in the past and is most applicable for companies large and small. AgencyZoom can be deployed in the cloud. Similar alternatives to AgencyZoom include Wellnex, VCA Software and SIBRO.
User Sentiment User satisfaction level icon: excellent
Cost Breakdown
$10 - $100
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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Majesco

by Majesco
Majesco
Majesco is an industry-specific, cloud-native, integrated platform that provides client enrollment, renewal, claims and policy management for agencies. Its core processing unifies analytics, reporting and data to predict client requirements, consumer trends and product demands. Provides agencies with access to a curated, purpose-built ecosystem of traditional and insurtech options designed to streamline workflow and increase innovation. Users can access the marketplace to browse, build, integrate or test extensions and integrate them through APIs to its microservices-based architecture. Machine learning can automate renewals, alerts, lead generation and customer outreach. Users can configure its intuitive UI to deliver rich, personalized customer experiences. Provides a built-in end-to-end experience, page layouts, UI widgets and more. Its reporting modules trigger critical touchpoints in customer relations by tracking agency performance, bottom line, customer engagement and retention.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$500 - $1,000
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Agency Matrix

by Zywave
Agency Matrix
Agency Matrix, a comprehensive software solution from Zywave, excels in managing various tasks essential to insurance agency operations. It is particularly well-suited for small to mid-sized insurance agencies seeking to streamline their workflows, enhance customer service, and improve overall efficiency. The software offers a range of benefits, including robust client management, policy tracking, and automated marketing tools, which help agencies maintain organized records and foster client relationships. Popular features of Agency Matrix include an intuitive dashboard, real-time reporting, and integrated communication tools, which collectively enhance the user experience. Users appreciate its user-friendly interface and the ability to customize workflows to fit specific business needs. Compared to similar products, Agency Matrix is often praised for its affordability and ease of use, making it a preferred choice for agencies looking to optimize their operations without a steep learning curve. Pricing for Agency Matrix varies based on the size and specific needs of the agency, with options typically available on a subscription basis. For precise pricing details, it is recommended to contact SelectHub for a tailored quote.
User Sentiment User satisfaction level icon: good
Cost Breakdown
$10 - $100
Company Size
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Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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QQCatalyst

by Vertafore
QQCatalyst
QQCatalyst is a comprehensive software solution designed to streamline insurance agency management. It excels in automating tasks such as client management, policy tracking, and document storage, making it an ideal choice for small to mid-sized insurance agencies seeking efficiency and organization. The software's intuitive interface and robust features, including customer relationship management (CRM), reporting, and workflow automation, significantly enhance operational productivity. Users appreciate QQCatalyst for its ease of use and the ability to customize workflows to fit specific agency needs. The software's cloud-based nature ensures accessibility from any location, which is particularly beneficial for agencies with remote or mobile staff. Additionally, QQCatalyst offers integration capabilities with various third-party applications, further extending its functionality. While specific pricing details are not readily available, potential users are encouraged to contact SelectHub for a tailored pricing quote. This approach ensures that agencies receive a solution that aligns with their unique requirements and budget constraints.
User Sentiment User satisfaction level icon: fair
Cost Breakdown
$100 - $500
Company Size
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Deployment
Cloud On-Premise
Platform
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HawkSoft

by HawkSoft
HawkSoft
Hawksoft provides agencies with customer relations and agency management solutions. It automates communication tasks and activities for improving customer experiences and relationships. Its reporting and analysis modules reduce errors and omissions and generate alerts, tasks and reminders for important events. Users get periodic reports on business health, KPIs, cross-sales and possible growth opportunities. It centralizes system procedures and documentation to streamline data sharing across multiple levels and update policies with carrier guidelines. Provides a 360-degree view of policyholders for informed business decision-making. Its integrated rating system sets up clients with choices best suited to their individual needs. It supports TCPA compliant text messaging, e-Signatures and self-service certificates for policyholders.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$100 - $500
Company Size
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Deployment
Cloud On-Premise
Platform
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Insurity

by Insurity
Insurity
Insurity is a cloud-based, integrated, highly secure agency management solution. Its built-in reporting and analytics modules provide insights on core policy, billing and claims processing to improve workflow. It has an API-based architecture with a low- to no-code environment that makes it easy to build or integrate third-party extensions. It aims to streamline the digital consumer experience and centralize all client data to provide a comprehensive view of the policyholder behind the transactions. Increases flexibility, scalability and cost-efficiency by combining data from every module. Users can automate task assignments, alerts and reminders for critical customer touchpoints. AI and machine learning help identify, organize and simplify data assets. Data visualization helps increase stakeholder and policyholder engagement while assessing the bigger picture in real time. Its purpose-built predictive models help predict client requirements, market trends and business opportunities. Supports ISO, AAIS and NCCI compliant policy processing, claims processing and billing.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$100 - $500
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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WaterStreet

by WaterStreet Company
WaterStreet
WaterStreet is a popular software system that ranks 15 among all Insurance Software according to our research analysts. Starting from $0, WaterStreet is priced at no cost when starting and is most applicable for companies large and small. WaterStreet can be deployed online and is accessible from a limited amount of platforms including Windows devices. Similar alternatives to WaterStreet include NetClaim, Ventiv Claims and ProNavigator.
Cost Breakdown
$10 or less
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Applied Epic

by Applied Systems, Inc.
Applied Epic
Applied Epic is a cloud-based agency management solution that allows users to monitor all business processes within a single interface. It helps agencies manage enrollment, renewal, claims and billing. Reporting modules generate actionable insights to improve profitability, sales and client retention rates. Predictive analytics provides comprehensive insights into policyholder requirements, new business opportunities and market trends. Users can automate policy exchange with carriers, renewals, sales and commissions processing, claims verifications and documentation. Its integrated and open architecture makes it easy to manage accounts, business processes, customer relationships, policies, financial markets and sales. Machine learning improves operational efficiency by identifying frequent workflows and automatically reassigning obligations. It centrally secures all data and documentation in multiple folder levels for a streamlined viewing, sharing and tracking experience. Its communication module includes text messages and omnichannel customer service to improve customer experience.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$500 - $1,000
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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Better Agency

by Better Agency
Better Agency
Better Agency offers a comprehensive software solution designed to streamline insurance management tasks, making it particularly well-suited for independent insurance agencies. The platform excels in automating workflows, managing client relationships, and tracking policy renewals, which significantly enhances operational efficiency. Users appreciate its intuitive interface and robust CRM capabilities, which facilitate seamless communication and follow-ups with clients. One of the standout features is its ability to integrate with various insurance carriers, providing real-time updates and simplifying policy management. The software also includes tools for marketing automation, allowing agencies to run targeted campaigns effortlessly. Pricing typically falls within a mid-range bracket, often structured on a per-user, per-month basis, making it accessible for small to medium-sized agencies. Compared to similar products, Better Agency is praised for its user-friendly design and comprehensive feature set, which many users find superior in terms of ease of use and functionality. The platform's ability to centralize multiple aspects of insurance management into one cohesive system is a significant benefit, reducing the need for multiple disparate tools.
User Sentiment User satisfaction level icon: great
Cost Breakdown
$100 - $500
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Gen4

by Gen4 Systems
Gen4
Gen4 provides agencies with a single cloud-based solution to manage workflow automation, business processes, customer relations, carriers, agents, prospects and digitization. It provides multiple portals to differentiate policyholders by stage, expiration date and renewal date. Advanced reporting and analytics modules ensure clients get matched with the right information at the right time. Purpose-built intuitive dashboards, policy lists, task management and claims processing, streamline the new-user integration experience.Its communication modules issue alerts, log calls and schedule consumer follow-ups. Users can automate daily processes, workflow assignments, renewals and claims processing. Its multi-device support makes data and documentation available globally to agents, carriers and policyholders. Provides access to a comprehensive library of life insurance scenarios like 401Ks, safe harbor plans and more. Agencies can choose their website design from highly customizable templates.
User Sentiment User satisfaction level icon: fair
Cost Breakdown
$100 - $500
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
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Apex EDI

by Therapy Brands
Apex EDI
Apex EDI is a popular solution that ranks 19 among all Insurance Software according to our research analysts and 1 crowd-sourced review from 1 source. Starting from $89, Apex EDI is priced fairly. Similar alternatives to Apex EDI include Wellnex, VCA Software and SIBRO.
User Sentiment User satisfaction level icon: excellent
Cost Breakdown
$10 - $100
Company Size
Small Medium Large
Deployment
Cloud On-Premise
Platform
Mac Windows Linux Chromebook Android
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FINEOS

by FINEOS
FINEOS
FINEOS is a comprehensive digital platform for insurance agents. Users can optimize administration processes, automate workflows and oversee customer activity in one hub. Manage traffic, track sales and expedite policy processing.Users can organize information and securely store data in a central repository. Use open architecture to integrate with external applications.
User Sentiment User satisfaction level icon: fair
Cost Breakdown
$500 - $1,000
Company Size
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Deployment
Cloud On-Premise
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Buyer's Guide

No More Lost Clients: Choose the Right Insurance CRM to Close Deals Faster

By Riya Jamble, Associate Editor at SelectHub

Success in insurance isn’t just selling policies. It's about building strong, lasting relationships with your customers. Every interaction with a potential client or someone you already work with is a chance to grow your business — and insurance CRM software helps you make the most of them.

Key Takeaway 1

Insurance CRM systems enable you to streamline operations, from data management and policy tracking to lead nurturing and customer communication.

Key Takeaway 2

Selecting the right CRM tools involves understanding your agency's specific needs, prioritizing features, ensuring security compliance and evaluating vendor reputation.

Key Takeaway 3

Understanding the various costs involved (licensing models, implementation, ongoing maintenance and potential hidden fees) is crucial for budgeting.

Key Takeaway 4

Asking the right questions during your CRM search (both internally and to vendors) will ensure you find a system that aligns with your agency's workflow, tech capabilities and growth goals.

What This Guide Covers:

Primary Benefits

Here are the benefits you can expect to reap from implementing insurance CRM systems.

Insurance CRM Benefits

Enhance Data Management

Tired of messy spreadsheets? Insurance CRM systems help you organize customer info, policies, claims and messages in one easy-to-find spot. Plus, they keep everything safe to protect sensitive data and follow industry rules.

Work Smarter, Not Harder

Do you spend too much time on simple tasks like sending emails or updating records? An insurance CRM system can do these tasks for you, so your team can focus on what's important — helping your customers.

It also takes the hassle out of managing claims, allowing you to process them quickly and smoothly, from the First Notice of Loss (FNOL) to settlement.

Turn Leads into Sales

Struggling to convert leads into paying customers? A CRM system helps you track and prioritize leads, so you can focus on the most promising ones and beef up your bottom line.

Build Stronger Customer Relationships

Want to keep customers for life? A CRM platform can help. It gives you a complete view of each customer, their history, what they like and even their birthdays! This helps you give them personalized experiences that make them feel valued.

Predict Future Sales

Want to know how your business is doing and where it's headed? An insurance CRM app can look at your past sales to help you predict future trends and find areas for growth. This helps you make smart decisions about marketing, staffing and your overall business plan.

Manage Multiple Agencies with Ease

If you're in charge of multiple agencies, a CRM can be your main hub for all your data and operations. You can easily track performance, share information and work together with your team, all in one place.

Key Features

Policy and Client Management

Keep track of everything, from your client’s contact info and policy details to their past claims and what they like. It's like having a customer's story in one handy place.

You can manage the entire policy life cycle, from the initial quote to purchase, changes and renewals. This makes it easier to track everything and give your clients the best possible service.
Lead Management and Opportunity Tracking

Want to know which potential clients are the most promising? Lead scoring functionality ranks your leads like a fortune teller, showing you who's most likely to become a customer so you can focus your efforts where they'll have the most impact.

The sales dashboard helps you view exactly where each potential client stands in their journey, identify any obstacles and fine-tune your approach to make sure those deals sail smoothly into the "closed" category.
Automated Communication

Forget generic emails. With insurance CRM software, you can personalize emails to your clients' specific needs and interests, ensuring your messages resonate and get noticed.

Important info like when to pay or policy changes are sent by text, so clients get it fast and easy.

Use AI-powered chatbots to answer common questions and provide information, freeing up your agents for more complex tasks.
Marketing Automation Tools

Group customers by their interests and needs, so you can send messages that truly connect. Picture sending a young couple an offer for life insurance after they buy a house, or giving a loyal customer a discount on their car insurance.

Integrate with social media platforms like Instagram for Business and Meta for Business to schedule posts, see how people are reacting and even run ads aimed at specific groups.
Mobile Application

You can gain a complete view of your clients, with all their details, policies, claims and past conversations right on your phone.

The app keeps you updated in real time, so you always have the most accurate info, even when you're offline.
Reporting and Analytics

Charts and graphs help you see trends and patterns in your data. Want to dig deeper? Advanced tools can predict future trends, group customers by shared traits and even find the root causes of problems.

You can group your customers by age, interests or buying habits. This helps you tailor your messages to them.

You can also calculate your customer's lifetime value to prioritize high-value relationships.

Track customer feedback to see what's working and what needs improvement.
Integrations

Integrate with other essential systems like:

This helps you automate data transfer, eliminate manual data entry and streamline workflows.

How To Compare Insurance CRM Software

Choosing the perfect insurance CRM software is like finding a perfect business partner. It's a big decision that can boost your agency's success. To make the right choice, consider these key points.

Understand Your Needs

Don't just scratch the surface. Get everyone involved — your sales team, marketing folks, customer service reps and anyone else who'll use the CRM. Talk about what's not working now, how things could be better and what your goals are. This will help you pick the right features.

Prioritize the Right Features

Think about the must-haves. You'll want features to manage contacts, track leads, handle sales and help customers. But insurance is unique, so look for tools to manage policies, claims and commissions. Make sure the CRM can work smoothly with your other systems, like your policy software and accounting tools.

Don't Compromise on Security and Compliance

This is a big deal. Make sure the CRM provider takes security seriously, with strong encryption and access controls. And double-check that it follows all the rules for your industry to protect your customers' data.

Check the Vendor's Reputation and Support

It's good to go with a company that knows insurance inside and out. They'll understand your unique challenges. Read online reviews to see what other insurance agencies say about them. And make sure they offer good training and support so you can get the most out of the software.

Plan for a Smooth Transition

Once you've chosen a CRM, make a plan to get it up and running. Set a timeline, assign tasks and keep everyone in the loop. Offer training to your team and make sure all your customer data is moved over correctly.

Keep Improving

Don't just set it and forget it. Check in regularly to see how the CRM is working for you. Ask your team for feedback and look for ways to make it even better. Stay up-to-date with new features and updates from the provider to get the most value out of your investment.

Mahen Gunarathna, Chief Marketing Officer at Union Assurance PLC, says, “Even the best CRM platform with comprehensive training will fail without accurate, up-to-date customer data. Every customer touchpoint must feed the CRM with the latest information, including changes in contact details or family status. Richer CRM data benefits everyone: agents, customers and the company.” (Source)

Need more help? Check out our Lean Selection methodology — a nine-step process that helps you choose your perfect software match.

Cost & Pricing Considerations

Choosing an insurance CRM system isn't just about the features; it's also about understanding the costs involved. It's like buying a car — you need to know the price tag, but also the cost of gas, insurance and maintenance.

Here's a breakdown of what to consider:

Licensing Models

Some CRM providers charge per user, so the more people using it, the higher the cost. This works well for growing agencies. Others have different plans with varying features and prices like choosing between basic cable and the premium package. And some even offer a one-time fee, which might suit smaller agencies with stable staff numbers.

Implementation Costs

This is like getting your new car ready to drive. You might need to move your existing customer data over, which could cost extra.

If you want to customize the CRM to fit your exact way of doing things, there might be a fee for that. And don’t forget there might be training expenses too.

Ongoing Costs

Just like your car needs regular maintenance, insurance agency CRM systems require upkeep too. Expect annual fees for updates, bug fixes and customer support. If you want to add more features later, there might be an upgrade fee. And if you want the CRM to connect to your other systems, that'll likely cost you extra.

Hidden Expenses

These are like those surprise car repairs. Some CRMs charge extra if you need to store a lot of data. There might be additional fees if you're using special features for custom integrations. And if you need help setting up or tweaking the CRM, you might need to pay for consulting services.

Want to save money? Consider doing the following:

  • Negotiate: Don't be afraid to ask for a better deal, especially if you have a big team or plan to use the insurance broker software for a long time.
  • Start Small: Begin with a basic plan and upgrade later if you need more features.
  • Try Before You Buy: Most vendors offer free trials. This lets you see how it works and if it's right for you before you spend any money.

Questions To Ask During Your Search

Asking the right questions during the evaluation process is crucial for selecting the ideal insurance insurance broker software for your agency. Here are some key questions to ask your team and vendors:

Insurance CRM Key Questions

  • What are the biggest challenges you face in your current workflow? How can a digital solution help address these challenges?
  • How tech-savvy is your team? Do you need a user-friendly interface with a minimal learning curve?
  • Do you need to access the CRM on the go? What mobile features are most important to you?
  • How long have you been serving the insurance industry? What specific experience do you have with agencies like ours?
  • What is your implementation process like? How long does it typically take? Do you offer training for our staff?
  • What are the terms and conditions of the contract? Is there a cancellation policy?
  • What are your plans for future development of the system? What new features are in the pipeline?

FAQs

Q: What is insurance CRM software?

Insurance CRM software is a tool that helps insurance professionals streamline everything from client interactions and lead management to policy renewals and claims processing.

It's a centralized hub where all client information is stored, organized and easily accessible, empowering agents to provide personalized service, close deals faster and, ultimately, grow their business.

Q: Why do you need an insurance agency CRM software?

Insurance CRM systems help you:

Stand Out in a Crowded Market

The insurance industry is packed with options for customers. To win them over, you need to offer something special. An insurance CRM system helps you do just that by understanding your customers' needs and tailoring your services to them. This personal touch sets you apart from the competition and builds stronger relationships.

Build Trust and Loyalty with Personalized Service

Customers want to feel valued, not just like another policy number. An insurance CRM app lets you track their preferences and interactions, so you can offer them the right products and services at the right time.

Imagine sending a new pet owner information about pet insurance — that's the kind of personalized service that builds trust and keeps customers coming back.

Keep Up with the Competition

Most insurance companies are already using an insurance CRM system. If you aren’t, you're falling behind. A CRM system isn't just about keeping up; it's about getting ahead. It's a powerful tool that helps you manage leads, track policies and analyze your sales data. This gives you valuable insights into what's working and what's not, so you can make better decisions and grow your business.

Q: What challenges does an insurance agent face?

Insurance agents face various challenges in their day-to-day work, including:

  • Finding Customers: There are lots of insurance agents out there, all trying to get new customers. It's like a race to see who can get the most people to sign up!
  • Adapting to Constant Change: Insurance rules, products and even the ways agents do business are always changing. This means agents have to keep learning new things to give good advice.
  • Managing Administrative Overload: Filling out forms, dealing with claims, and keeping track of records takes up a lot of time. This leaves less time for talking to customers and finding new ones.
  • Embracing Technological Shifts: These days, people can compare and buy insurance online. Agents have to learn how to use these tools to help their customers.
  • Navigating Regulatory Compliance: Insurance rules are very strict. Agents need to know these rules inside and out to stay out of trouble.
  • Weathering Economic Fluctuations: When times are tough, people have less money for insurance. Agents need to help their customers find ways to afford the coverage they need.
  • Building Trust: Insurance has a reputation for being tricky. Agents need to be honest and open so people trust them and their advice.

Q. What are the different types of insurance CRM systems?

Insurance CRM software comes in many forms, each with its own special features.

  • Standalone: Made just for insurance, these systems make it easier to manage policies, handle claims, track commissions and talk to clients.
  • Integrated: These all-in-one platforms have insurance tools along with broader features for sales, marketing and customer service.
  • Online: Cloud-based systems are flexible and great for growing businesses.
  • On-Premise: These CRMs are installed and managed on your company's servers, giving you more control.
  • Industry-Specific: Made for specific insurance types, like life, health, property or casualty, and have special features for those needs.

Find the Right Insurance CRM Software

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Additional Resources

About The Contributors

The following expert team members are responsible for creating, reviewing, and fact checking the accuracy of this content.

Riya
By Riya Jamble
Technical Content Writer
Riya is a Technical Content Writer at SelectHub. She writes content for our construction scheduling and bidding, CMMS and medical billing categories. She's also a part of the social media team where she crafts posts that engage and resonate with our audience. Riya holds a Graduate Degree in Journalism and Mass Communication from Lovely Professional University, Punjab, India. Fueled by a love for black coffee, her day begins and ends with its energizing ritual. Riya enjoys a variety of TV series, including Friends, Suits, American Horror Story, and How to Get Away with Murder. During her free time, you'll find her reading or spending time with her close ones. She believes in magic and is waiting for that day when reality compromises and fairytale swirls around with a smile.
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Dianna
Edited By Dianna Dragonetti
Content Editor
As an editor, Dianna Dragonetti leads a team of five writers in writing about a variety of software, with an emphasis on how these tools empower businesses. Categories include accounting, learning management systems, content management systems, supply chain management, and electronic data interchange.
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