ThoughtSpot vs Toucan

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Our analysts compared ThoughtSpot vs Toucan based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

ThoughtSpot Software Tool

Product Basics

ThoughtSpot is a cloud-based business intelligence and analytics platform that empowers users of all skill levels to explore and analyze data through a search-driven interface. It leverages artificial intelligence and natural language processing to simplify data analysis, making it accessible to a wider audience. ThoughtSpot is particularly well-suited for organizations seeking to democratize data access and promote data-driven decision-making across various departments. Key benefits include ease of use, accessibility from any device, and the ability to connect to diverse data sources for real-time insights. Popular features encompass interactive dashboards, AI-powered insights, and natural language search capabilities.

In comparison to similar business intelligence tools, ThoughtSpot stands out for its user-friendly interface and emphasis on search-driven analytics. While some users find its pricing to be on the higher end of the spectrum, many appreciate the platform's ease of use and the value it delivers in terms of improved decision-making and operational efficiency. ThoughtSpot's pricing structure typically involves annual subscriptions based on the number of users and data volume.

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Toucan Guided Analytics (formerly branded as Toucan Toco) is a cloud-based platform consisting of two unified offerings that deliver data analytics and storytelling, as well as embedded analytics. Through data storytelling, it empowers businesses to explore their insights through visualizations and interactive dashboards. It centralizes information from disparate data sources and has a guided framework to help enterprises tell compelling stories with their data. Accessible to all, it encourages live collaboration throughout the analytics process to drive data-informed decision-making throughout an organization.

In its embedded analytics form, it allows customers to extend these accessible and actionable insights to their clients through an intuitive front-end experience.

Though it was built cloud-first, businesses can choose between the SaaS deployment via a private cloud, or an on-premise installation through Docker Image technology. It is suitable for small, medium and large businesses, and supports Windows, Mac and Linux.
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$95 Monthly
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$1,000 Monthly
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Tailored to your specific needs
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Accor
Allianz
BNP Paribas
Carrefour
Deloitte
L'Oreal
PricingHub
Renault Nissan
Sodexo
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Product Assistance

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Product Insights

  • Ease of Use: Make self-service analytics available to all via search-engine style natural language querying, intuitive and descriptive dashboards and visualization recommendations. Access data anywhere and everywhere through mobile support.
  • Data Security: Keep data safe from hacking and accidental leakage by restricting access via granular user privileges. Make onboarding easy by integrating with other single sign-on solutions and offering native support for company directories.
  • System Monitoring: Offer total visibility into the health of the system, including real-time and triggered alerts via pre-built administrative dashboards. Stay in the loop at all times by setting alerts on mobile devices or via email.
  • Collaboration: Easily share graphics, communicate about trends and discuss data models within the organization or with clients in real time via the one-click sharing feature.
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Platform

  • Centralize Business Data: Helps teams get on the same page by creating a single source of truth. Connects to the cloud, on-premise databases, spreadsheets and more to collect all of an organization’s data into one centralized hub.
  • Speed Up Queries: Optimize data processing by minimizing queries through cache engines and custom indexes that accelerate webpage performance.
  • Automated Reporting: Takes the heavy-duty work of development, design and maintenance out of data analytics with automatically updated data and scheduled reports. 
  • Ease of Use: Explore and understand business insights through an intuitive UI – without requiring training, tutorials or coding experience. Caters to people who may not have the technical knowledge or programming skills to handle a more complicated BI tool.
  • Accelerate Adoption: Educates and guides teams on how to create compelling data stories. Encourage autonomous, skilled data analysis with self-learning tools such as a glossary and contextual tips that help in data comprehension.
  • Improve Data Literacy: Makes information accessible by displaying it visually, enabling transparency across departments and empowering all stakeholders to take BI into their own hands.
  • Made for Collaboration: Interact with other teams and share power in decision-making through workspaces. Improve communication between departments and help them align with each other by annotating, discussing, exporting and sharing dashboards. 
  • Never Say “So What?”: Support decision-making through data-driven strategies with built-in calls to action and adaptable recommendations. 
  • Fast Implementation: Save more time and resources for analysis and data storytelling by accessing on any device through the web – nothing to install.
  • Security: Protect data through no-code row-level security, custom user filters and granular permissions management for apps, dashboards, stories and datasets. The solution is hosted in a private cloud with SSL Grade A+ security certification and an infrastructure compliant with all RSSI expectations and RGPD standards. 

Embedded Analytics

  • Build Once, Deploy Anywhere: Design one app for all devices and deploy anywhere to anyone in minutes, whether on the standard platform or as an embedded analytics product.
  • Preserve Brand Identity: Maintain business branding through full customization and white labeling options, while offering the power of data storytelling and analytics to clients. 
  • Multi-Tenancy: Handle who can see what by managing access to each embedding with granular control.
  • Focus On What Matters: Saves the company time and money by helping teams focus dedicated efforts on products, alleviating the burden of developing analytics from scratch.
  • Empower Non-Technical Teams: Build and deploy apps with a guided framework, even without coding experience.
  • No On-Boarding Necessary: Boost adoption and customer retention through a client experience that feels familiar, with access to actionable insights from day one.
  • Accelerate Time to Value: Empowers businesses to roll out robust solutions to clients in just two weeks. 
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  • Data Connectors: Draw data from a range of data sources via native connectors or by leveraging an existing ETL solution. Load large datasets at speeds of up to 1 terabyte per hour.
  • Embeddability: Deploy as a stand-alone platform or embed into other business software applications, such as CRMs or ERPs. Draw data and interact with it without switching interfaces to a separate login page.
  • Distributed Cluster Manager: Optimize workload distribution and scale it as the organization grows. Retain data and system usability at all times with built-in replication features, data redundancy assurances, as well as automated backups and node failovers.
  • Visualization Suggestions: Offers suggestions for best-fit visualizations based on data characteristics. Create intuitive graphics that help communicate patterns and draw insights.
  • Automatic Search Index: Indexes search history and data, then caches it for easier search performance. Provides search suggestions based on each character typed into the search feature.
  • In-Memory Engine: Performs all calculations in-engine. Assure query performance with built-in search result caches and retrieve results across various sources and records almost instantaneously. Organize data for efficient data exploration and retrieval.
  • Search Inspector: Explains how search terms are transformed into queries. Gain more transparency into the data exploration process.
  • Real-Time Calculations: Reduce the wait for insights; calculate answers in real time. Automatically joins, aggregates, filters and groups data into analytical results.
  • Drill-Down: Get a micro or macro view of data on an ad-hoc basis by drilling up or down across a data model without predefined drill paths.
  • Reusable Templates: Offers pre-built templates for data worksheets. Create and save a data model once, then recreate it for recurring reporting needs.
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  • Connect Any Data Source: Connect to cloud and on-premise databases, cloud data warehouses, third-party BI solutions and REST APIs via over 100 built-in connectors, or create custom ones with an open-source library. Easily set up connectors to data sources, no programming knowledge necessary. Some supported connections include SAP, MicroStrategy, Google BigQuery, Oracle, SQL Server, Google Analytics, Salesforce and more. Pull data from CSV, Excel and static files to transform it into dynamic data.
  • Keep Data Up-To-Date: Refresh data on demand, automatically on a regular basis with a scheduler, or request it in real time. Define which sources to refresh and how often to refresh them through batch processing. Blends live and loaded data sources, tracking changes and debugging datasets with its Storytelling Tracker.
  • Integrated ETL: Extract, transform and load data, collecting it in an embedded data lake and cleaning it up before integrating it into the solution. Query data on the fly with Weaverbird, the vendor’s built-in, open-source no-code visual query builder. Integrates with existing ETL tools such as Talend, iPython, Notebook, Dataiku, Denodo and more, and is designed to be compatible with all information systems. Perform joins, slices, pivots and melts seamlessly, without the need to code. Supports ad-hoc transformation for evolution computation, date aggregation and other critical statistics.
  • Interactive Dashboards: Display KPIs in the form of an interactive story with the aid of graphic messages on ergonomic dashboards. Add additional context through comments, sources, captions, glossaries and more.
  • Toucan Toco Studio: Focus on the data story rather than design mechanics. Create charts, layouts and stories faster through guided design without needing technical skills. Add context and generate visualizations with a few clicks, all the while becoming more data-literate.
    • Data Visualization: Highlight key-value elements and add color and context to information through visualizations. Display data in visually appealing ways by creating more than 20 kinds of charts and graphs. Give context by including definitions and data sources in visualizations and annotating specific elements. Collaborate with others within the platform or in tools like Slack and MS Teams. 
    • App Gallery: Jumpstart the business by building dashboards in minutes from pre-designed templates. Choose from a gallery of ready-to-go applications; preview apps with a single click, then use as-is or customize as needed. Leverage sample data to view what the final product will look like, then download and populate data models with custom data. 
  • Collaboration: Drive action by continuing the conversation through annotations and comments on dashboards, and exchange ideas with others through the live chatbox. Ensure privacy by making direct comments visible to specific groups only. Export and share insights with others inside and outside the organization through tools like Slack and Teams.
  • Calls to Action: Decide exactly what to do with proprietary information through a built-in decision-support system that gives relevant recommendations, links to relevant insights and proposed next steps. 
  • Alerts: Add, edit and configure rules and conditions for email or push notifications through a dedicated notification environment.
  • Presentation Mode: Empower data-driven meetings by sharing insights with others in a presentation format. Schedule presentations with calendar events and invite people from anywhere to follow the data story. Identify metrics and interact with the dashboard in the presentation mode, and create a dialogue with the presenter through a chat box. 
  • Role-Based Administration: Maintain granular control of permissions across the organization. Ensure that roles and responsibilities are clear by defining roles like App Builder, App Validator, Viewer, Data Manager, Full Administrator and more. 
  • Mobile Access: Access proprietary information on any device — even on those that aren’t connected to the internet, thanks to an offline mode. With a mobile-first strategy, the vendor prioritizes the mobile version of a site and then adapts it for larger screens.
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Product Ranking

#17

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Business Intelligence Tools

#98

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Business Intelligence Tools

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User Sentiment Summary

Great User Sentiment 492 reviews
Excellent User Sentiment 178 reviews
89%
of users recommend this product

ThoughtSpot has a 'great' User Satisfaction Rating of 89% when considering 492 user reviews from 6 recognized software review sites.

97%
of users recommend this product

Toucan has a 'excellent' User Satisfaction Rating of 97% when considering 178 user reviews from 5 recognized software review sites.

4.2 (14)
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4.3 (145)
4.9 (84)
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5.0 (8)
4.0 (2)
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4.0 (2)
4.7 (23)
4.6 (162)
4.8 (62)
4.4 (167)
3.5 (1)

Awards

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Toucan stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Data Analysis: Citing the power of AI-driven natural language searches, approximately 86% of users say that this platform enables efficient self-service data visualization and analysis for better insights into business data.
Data Integration: Around 77% of users who review data source connectivity say that the solution integrates well with databases and data warehouses, both on-premise and cloud-based.
Functionality: Approximately 80% of users say that they are satisfied with the platform’s capabilities for fast and accurate self-service data analysis to display actionable insights.
Ease of Use: Approximately 94% of users reviewing its ease of use say that this solution is user-friendly and intuitive.
Speed and Performance: Citing speed and efficiency in handling large amounts of data, 96% of users say that they are satisfied with the tool’s performance.
Service and Support: Around 87% of users who mention customer support say that they are responsive and knowledgeable, and that the vendor is receptive to user feedback on new features and improvements.
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Data Storytelling: Almost 96% of the users who mention data visualization say that they can create high-quality, interactive dashboards seamlessly.
Integrations: All users who discuss the tool’s integration capabilities say that it connects seamlessly to tools in their existing tech stacks, including cloud databases.
Ease of Use: The software’s intuitive interface offers an excellent user experience for report builders and consumers alike, according to all users who review its ease of use.
Support: Technical support is responsive and competent, as discussed by all users who mention support services.
Functionality: Around 56% of the users who review the solution’s capabilities say that it reduces the time to insight and embeds into enterprise applications seamlessly.
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Data Visualization: Around 61% of users reviewing this feature say that customization options for features such as fonts, layouts, colors and graphs are limited.
Training: Around 50% of users who mention training say that additional learning tools and best practices documentation would help in driving user onboarding and retention.
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There are no cons for this product at the time of publishing this review synopsis.
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ThoughtSpot is a powerful and reliable solution with the capability to deep-dive into data with an impressive level of granularity to perform business data analysis. With its AI-powered offering, SpotIQ, this platform enables easy data querying with intuitive drop-downs and suggestions to retrieve relevant business data for analysis and presentation. In addition, users can save and share their queries with other users with one simple click. In-memory data caching makes for faster data retrieval and creation of data visualizations on the fly, though some users feel that the platform should have more formatting options for better dashboard customization. With the capability to transform massive amounts of data sets into real-time analytics in seconds, this platform has a user-friendly interface that affords even non-technical users the autonomy to use data to discover anomalies and trends with minimal effort. Astutely recognizing the latency inherent in moving data between data sources and analytics platforms, the solution now offers direct querying into the in-cloud data warehouse Snowflake via its offering - Embrace. Users praise the pricing model of this tool since the cost incurred depends on the storage space consumed, not the number of users. The solution does have its limitations, though. Quite a few users say that implementing natural language processing (NLP) requires a lot of pre-work and that AI-powered searches can slow systems down. Data models have to be specifically tailored to the platform, which makes them inflexible for reuse. Though the tool is supported by all major browsers, users can face UI or performance issues with using it on Internet Explorer. As uploading Excel files is still the best way to push data into the platform, data import can be time consuming. Users feel that updated technical documentation and reporting tool tips for the dashboard UI could help shorten the learning curve. Deployment can be challenging for small businesses without IT support. Some users who reviewed it based on cost feel that this tool can be expensive for mid-level businesses. To summarize, businesses can leverage ThoughtSpot’s excellent AI-powered capabilities to share dynamic, real-time data analyses with employees and clients to drive effective decision-making within their organizations.

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Toucan Toco is a cloud-based data communications tool that provides analytics and storytelling capabilities to enterprises. All users who discuss integration say that the tool aligns with their organizations’ cloud-first strategies, integrating with their existing tech stacks with ease. All users who review accessibility are unanimous in their reviews that its user-friendly interface provides an excellent user experience. All of the users who say they’ve contacted customer support say the team’s quick and informative responses are a plus. Almost 96% of users who review dashboarding say that they can create interactive and easy-to-understand data stories through its visualization module, Toucan Studio. 56% of the users who mention functionality say that the solution has a rich feature set and the vendor releases weekly updates, astutely incorporating users’ feature requests. In summary, Toucan Toco helps businesses increase revenue opportunities for businesses to differentiate themselves in the market through data visualization.

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