LeanData vs Gong

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Our analysts compared LeanData vs Gong based on data from our 400+ point analysis of Sales Acceleration Software, user reviews and our own crowdsourced data from our free software selection platform.

LeanData Software Tool

Product Basics

LeanData offers sophisticated software designed to streamline Sales and Marketing Automation tasks. It excels in lead management, routing, and matching, ensuring that leads are directed to the right sales representatives promptly. This software is particularly well-suited for mid-sized to large enterprises across various industries, including technology, finance, and healthcare, where efficient lead handling and data accuracy are critical.

One of the standout benefits of LeanData is its ability to enhance sales productivity by automating complex workflows and providing real-time insights. Its powerful features include advanced lead-to-account matching, customizable routing flows, and detailed analytics. Users often highlight the intuitive interface and robust integration capabilities with CRM systems, which set it apart from similar products.

Pricing for LeanData varies based on the specific needs and scale of the organization, and it is typically structured on a subscription basis. For precise pricing details, it is recommended to contact SelectHub for a tailored quote.

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Gong is a revenue intelligence solution that helps capture customer interactions across web, calls, emails and other communication methods. It facilitates better decision-making for revenue strategy by offering real-time insights and analytics based on sales conversions. Its other major attributes include deal intelligence, integrations, people intelligence, field sales and market intelligence.
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$39/User, Monthly
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$1,600/User, Annually
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Tailored to your specific needs
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Product Assistance

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Knowledge Base
24/7 Live Support
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Product Insights

  • Improved Lead Routing: Automatically directs leads to the right sales representatives, reducing response times and increasing conversion rates.
  • Enhanced Data Accuracy: Ensures that customer data is consistently updated and accurate, minimizing errors and improving decision-making.
  • Increased Sales Productivity: Automates repetitive tasks, allowing sales teams to focus on high-value activities like closing deals and building relationships.
  • Seamless Integration: Integrates with popular CRM systems like Salesforce, ensuring a smooth workflow and reducing the need for manual data entry.
  • Better Marketing Alignment: Aligns sales and marketing efforts by providing a unified view of customer interactions, leading to more effective campaigns and higher ROI.
  • Customizable Workflows: Offers flexible workflow configurations to match your unique business processes, enhancing operational efficiency.
  • Scalable Solutions: Adapts to the growing needs of your business, ensuring that your sales and marketing automation can scale as you expand.
  • Enhanced Reporting: Provides detailed analytics and reporting capabilities, enabling data-driven decisions and strategic planning.
  • Improved Customer Experience: Ensures timely and relevant communication with prospects and customers, enhancing their overall experience and satisfaction.
  • Cost Efficiency: Reduces the need for manual intervention and minimizes errors, leading to cost savings and better resource allocation.
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  • Enhance Security: Combine enterprise-grade features such as GDPR, application security, a data center and network security, and more with comprehensive audits of applications, networks and systems to protect customer data. 
  • Increase Transparency: Drive efficient decision-making across business through deal, market and people intelligence and get unprecedented visibility of customer desires. 
  • Recover Losses: Bring together all the interactions across deals in a single view and quickly understand pipeline health to prevent sales from going south.  
  • Develop Skills: Take advantage of all the coaching opportunities by getting full visibility into sales behaviors and deal-closing skills. Train new hires and access sales readiness, while reducing burden on internal employees.  
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  • Lead-to-Account Matching: Automatically matches incoming leads to existing accounts, ensuring that sales reps have the full context of each lead's relationship with the company.
  • Routing Automation: Configurable workflows that route leads, contacts, and accounts to the right sales reps based on predefined criteria, reducing manual assignment errors.
  • Salesforce Integration: Seamlessly integrates with Salesforce, allowing for real-time data synchronization and leveraging existing CRM data for more accurate lead management.
  • Customizable Dashboards: Provides visual dashboards that can be tailored to track key performance indicators (KPIs) and metrics relevant to your sales and marketing teams.
  • ABM (Account-Based Marketing) Support: Facilitates ABM strategies by enabling precise targeting and personalized engagement with high-value accounts.
  • Duplicate Management: Identifies and merges duplicate records within your CRM, maintaining data integrity and preventing fragmented customer information.
  • Analytics and Reporting: Offers robust reporting tools to analyze lead flow, conversion rates, and the effectiveness of routing rules, helping to optimize sales processes.
  • Role-Based Access Control: Ensures that users have access only to the data and functionalities relevant to their roles, enhancing security and compliance.
  • Integration with Marketing Automation Platforms: Connects with popular marketing automation tools like Marketo and HubSpot, enabling seamless data flow between marketing and sales systems.
  • Time-Based Routing: Allows for the scheduling of lead assignments based on time zones or business hours, ensuring timely follow-ups and improved lead engagement.
  • Audit Trail: Maintains a comprehensive log of all routing and matching activities, providing transparency and accountability for process improvements.
  • Custom Object Support: Extends routing and matching capabilities to custom objects within Salesforce, offering flexibility to accommodate unique business processes.
  • Real-Time Notifications: Sends instant alerts to sales reps when new leads are assigned, ensuring prompt action and reducing response times.
  • Scalability: Designed to handle large volumes of data and complex routing rules, making it suitable for growing organizations with evolving needs.
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  • Deal Intelligence: See every interaction across individual deals in a single and unfiltered view to understand pipeline health and stop decreasing sales. Identify risks with the help of AI and increase close rates. Collaborate with the whole team on a deal to ensure an efficient handoff after sale. Get access to the knowledge transfer at scale and keep the entire group updated on the latest transaction. 
  • People Intelligence: Analyze the top performer’s unique skills and capabilities and level up the entire team’s selling skills. Get real-time visibility into manager and sales rep activity and extract hard data on the team’s performances vs. industry benchmarks to provide personalized coaching to agents. 
  • Market Intelligence: Get close to the market and buyers by capturing all interactions and delivering insights into best and worst practices. Capture the customer’s voice and words and understand what they think about the product. 
  • Security: Keep client data private and reduce the chances of information breach with SOC2 Type II compliance that provides a third-party attestation report covering availability, security, privacy and confidentiality. 
  • Integrations: Connect the product’s revenue intelligence platform seamlessly to the organization’s current systems. 
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Product Ranking

#52

among all
Sales Acceleration Software

#61

among all
Sales Acceleration Software

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Analyst Rating Summary

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Security
Opportunity Management
Lead Management
Sales Training and Onboarding
Sales Training and Onboarding
Security
Integrations
Opportunity Management
Sales Analytics and Reporting

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

LeanData
Gong
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Customer Relationship Management Document Management Lead Management Opportunity Management Platform Capabilities Sales Analytics And Reporting Sales Automation Sales Collaboration Sales Compensation Sales Training And Onboarding 77 57 93 96 46 83 78 0 62 85 54 34 25 96 63 95 89 57 45 100 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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User Sentiment Summary

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Excellent User Sentiment 3770 reviews
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94%
of users recommend this product

Gong has a 'excellent' User Satisfaction Rating of 94% when considering 3770 user reviews from 5 recognized software review sites.

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4.7 (2779)
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4.82 (465)
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4.8 (394)
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4.9 (22)
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4.6 (110)

Awards

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SelectHub research analysts have evaluated Gong and concluded it earns best-in-class honors for Security. Gong stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award
Security Award

Synopsis of User Ratings and Reviews

Improved Lead Management: LeanData excels at matching and routing leads efficiently, ensuring timely responses and better lead management.
User-Friendly Automation: The platform's no-code automation features make it easy to set up and manage complex routing workflows without coding expertise.
Seamless Salesforce Integration: LeanData is designed specifically for Salesforce, ensuring smooth data flow and optimal functionality within the Salesforce environment.
Enhanced Data Hygiene: The software includes robust duplicate management tools, helping maintain clean and accurate data within Salesforce.
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Ease of Use: 94.44% of customers say that it's easy to use and offers an intuitive platform.
Integrations: About 75% of users are really happy with the product’s ability to integrate with existing and new applications.
Customer Service: According to 100% of users, the product’s customer service is reliable and capable of resolving issues quickly.
Learning and Development: According to 100% of reviewers, the tool facilitates new employee onboarding with a comprehensive summary of experiences and call recordings of managers and existing employees. The automatic note-taking function helps employees stay focused on the call and not on taking notes on the side.
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Steep Learning Curve: LeanData, while powerful, can feel like trying to operate heavy machinery without proper training. Its complexity might require dedicated time and resources to get users fully up to speed.
Implementation Complexity: Setting up LeanData isn't exactly plug-and-play. Users need a solid grasp of their existing lead routing workflows to ensure a smooth and successful implementation.
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Functionality: According to 63.64% of users, some call coaching and analytics capabilities are unavailable in the product’s mobile app. Customers also do not like the way calls are displayed and find it difficult to navigate as there is no information mentioned about the incoming call.
Implementation: According to 66.67% of reviewers, the product takes a lot of time and effort to implement.
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Is your sales and marketing automation feeling a little... unlean? LeanData's software, designed to streamline and automate key sales and marketing processes, has garnered largely favorable feedback from users, particularly for its powerful lead-to-account matching and routing capabilities. Users have praised its ability to seamlessly integrate with Salesforce, a critical aspect in today's revenue-focused environment. They also appreciate its compatibility with various marketing automation platforms, which helps improve overall sales processes. For instance, one company saw a marked improvement in productivity and a shortened sales cycle after implementing LeanData. However, some users have pointed out areas for improvement, such as the user interface and user experience, which they found less intuitive. Occasionally, users have also encountered issues with automation rules, highlighting the need for careful configuration and testing. LeanData's strengths lie in its robust matching and routing engine, its seamless integration with Salesforce, and its ability to sync with various marketing automation platforms. These features are essential for businesses looking to automate their lead management process and improve sales efficiency. However, the platform's complexity, while contributing to its power, can also lead to a steeper learning curve and occasional challenges with automation rules. Overall, LeanData is best suited for businesses with complex sales processes and a high volume of leads, where its automation capabilities can truly shine. Smaller businesses with simpler needs might find the platform's robust feature set to be overkill.

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Gong is a contact center platform that improves agent efficiency and skill for dealing with customers. “It allows team leads and managers to help agents make sales training better and impactful. Users prefer it for a large number of factors, including robust integration capabilities, ease of use, excellent customer service and more. However, it lacks a few features that can make it more elite and comprehensive. Moreover, some users find the implementation process daunting and time-consuming.

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Screenshots

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