Iterable Reviews & Pricing
by Iterable | Founded 2013, San Francisco, CA
Categories:
What is Iterable?
Industry Specialties: Serves all industries
Iterable is a cloud-based platform that connects customers and marketers in a single unified dashboard. It lets users personalize interaction touchpoints and use customer data to improve engagement, establish trust and customer relationships. It supports mobile and email marketing, growth marketing and cross-channel customer engagement.
It lets users segment and target audiences, create scalable content, personalize emails, launch multivariate tests, manage audiences and customize templates.
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Product Screenshots and Videos
Training Resources
Iterable is supported with the following types of training:
- Documentation
- In Person
- Live Online
- Videos
- Webinars
Support
The following support services are available for Iterable:
- Phone
- Chat
- FAQ
- Forum
- Help Desk
- Knowledge Base
- Tickets
- Training
- 24/7 Live Support
Iterable Benefits and Insights
Why use Iterable?
Key differentiators & advantages of Iterable
- Integrates Data: Use real-time behavioral, demographic and user data to trigger personalized campaigns and messages. Lets users bring data from various sources. Forward data to third-party software using webhooks and APIs.
- Understand Customers: Gather and understand customer preferences, demographics and other custom data for every user profile. Leverage workflow progression, segmentation and content delivery to create customer delight.
- Create Scalable Content: Use reusable blocks of information such as footers, calls to action and headers to ensure campaign content consistency. Reduces the need to edit repeating content manually.
- Sends Personalized Messages: Send targeted messages to customers and use Catalog to auto-populate templates with related content using recommendations and data feeds.
- Conduct Experiments: Launch multivariate and A/B tests for active campaigns from the dashboard. Control experiment lengths, elements tested and group sizes. Use Workflow Studio to optimize every step in the campaign.
Industry Expertise
A cross-channel module that brings together marketers to create and measure customer engagement.
Iterable Reviews
Based on our most recent analysis, Iterable reviews indicate a 'great' User Satisfaction Rating of 85% based on 45 user reviews from 1 recognized software review sites.
Key Features
- Segment Data: Use data at scale efficiently to segment millions of customers with low latency and high processing speed. Create targeted mobile, email and direct mail campaigns.
- Email Marketing: Design email campaigns for every stage of the buyer’s cycle. Send welcome, promotional and re-engagement emails to earn loyalty and clicks.
- Google AMP: Send emails with Google AMP. Simulates website or app interaction within an email and lets users book trips, browse carousels, fill forms and more.
- Catalog: Creates offers, product recommendations and content without data-science or engineering support. Deliver personalized experiences at scale.
- Data Analytics: Supports visual building to create dynamic content from multiple data sources. Analyze data using no-code and native UI. Consolidate data such as coupon codes, product SKUs, store details and inventory.
- Notifications: Send notifications and increase impact with GIFs, custom images and action buttons. Create and send in-app notifications with animations, image carousels and more.
- Mobile Inbox: Design a mobile inbox within the app and let users store and redeem offers during their interactions.
- Native SDKs: Offers SDKs for React Native, iOS and Android with mobile functionality and extensibility.
Limitations
At the time of this review, these are the limitations according to user feedback:
- Functions available are not consistent.
- Support may not be helpful.
- API connectivity isn’t consistent.
- Reporting suite is weak.
Suite Support
mail_outlineEmail: Not available.
phonePhone: +1 (650) 683-1132
schoolTraining: Templates, videos, teardowns and unboxing guides.
local_offerTickets: Log in to the support portal to create a ticket.