Categories:

#32

ActiveDEMAND is ranked #32 in the Demand Generation Software product directory based on the latest available data collected by SelectHub. Compare the leaders with our In-Depth Report.

ActiveDEMAND Pricing

Based on our most recent analysis, ActiveDEMAND pricing starts at $15 (Monthly).

Price
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Starting From
$15
Pricing Model
Monthly
Free Trial
Yes, Request for Free

Training Resources

ActiveDEMAND is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for ActiveDEMAND:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

ActiveDEMAND Benefits and Insights

Why use ActiveDEMAND?

Key differentiators & advantages of ActiveDEMAND

  • Enhanced Customer Engagement: ActiveDEMAND enables businesses to create personalized marketing campaigns that resonate with their audience, leading to higher engagement rates and stronger customer relationships.
  • Streamlined Marketing Processes: By automating repetitive tasks, ActiveDEMAND allows marketing teams to focus on strategy and creative initiatives, improving productivity and efficiency.
  • Comprehensive Analytics: With detailed insights into campaign performance and customer behavior, businesses can make data-driven decisions to optimize their marketing efforts for better results.
  • Improved Lead Generation: ActiveDEMAND’s targeted marketing capabilities help businesses attract more qualified leads, increasing the chances of conversion and boosting sales.
  • Seamless Integration: The software integrates with a wide range of CRM and sales platforms, ensuring a smooth flow of information and enabling a unified approach to customer management.
  • Cost Efficiency: By automating various marketing tasks, ActiveDEMAND helps reduce manual labor and associated costs, offering a cost-effective solution for businesses of all sizes.
  • Scalability: ActiveDEMAND can easily adapt to the growing needs of a business, supporting marketing efforts at every stage of growth without the need for significant changes in infrastructure.
  • Enhanced ROI: With its ability to fine-tune marketing campaigns and target the right audience, ActiveDEMAND helps businesses achieve a higher return on investment by maximizing the impact of their marketing spend.
  • Real-Time Insights: ActiveDEMAND provides real-time analytics, allowing businesses to quickly adjust their marketing strategies in response to market trends and customer feedback.
  • Multi-Channel Marketing: The platform supports a variety of marketing channels, including email, social media, and PPC, enabling businesses to reach their audience wherever they are.
  • Regulatory Compliance: ActiveDEMAND helps businesses comply with marketing regulations and data protection laws, reducing the risk of legal issues and building trust with their audience.
  • Customer Journey Mapping: By tracking customer interactions across multiple touchpoints, ActiveDEMAND helps businesses understand and optimize the customer journey for better engagement and conversion rates.
  • Content Optimization: The software offers tools for A/B testing and content optimization, helping businesses refine their messaging and visuals for maximum appeal to their target audience.
  • Dynamic Content Personalization: ActiveDEMAND enables the creation of dynamic content that adjusts based on user behavior and preferences, delivering a highly personalized and engaging experience to each visitor.

Industry Expertise

ActiveDEMAND specializes in serving small to medium-sized businesses (SMBs) across various industries, particularly those in marketing agencies, healthcare, technology, and professional services. Its industry expertise lies in providing tailored marketing automation solutions that help these businesses streamline their marketing efforts, from email marketing to social media management and beyond. ActiveDEMAND is best suited for businesses looking to enhance their digital marketing strategies with a comprehensive, all-in-one platform that simplifies complex marketing tasks and analytics.

ActiveDEMAND Reviews

Average customer reviews & user sentiment summary for ActiveDEMAND:

User satisfaction level icon: great

130 reviews

86%

of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of ActiveDEMAND reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.

Pros

  • Customer Support: The support team is quick, exceptional and provides detailed responses, report more than 90% of reviewers referencing this aspect.
  • Features: The system is feature-packed and has capabilities including automation workflows, CRM integration, lead scoring, account based marketing, and more, according to 80% of users who mention this aspect.
  • Call Tracking: Every user mentioning this feature notes it helps track visitors and calls, as well as offers detailed history.
  • Email Marketing: The email developer is easy to use and offers lots of filters, enabling seamless contact addition and removal, reports every user referencing it.
  • CRM Sync: Seamless integration with CRM solutions such as Nimble, PipelineDeals and more helps track data, as all users who mention this feature note.

Cons

  • User Experience: Almost 70% of users feel the UI is confusing and frustrating at times.
  • Slow System: The software is cumbersome and takes a long time to load pages, as every user mentioning this issue reports.
  • Learning Curve: Every review on this aspect suggests there’s a steep learning curve and it’s often hard to figure out how to do certain things.

Researcher's Summary:

ActiveDEMAND is a feature-rich, flexible marketing automation platform that caters to various email marketing needs. It offers a wide range of helpful features including call tracking and CRM sync, as most reviewers observe. The support team is also quite helpful. However, the user interface needs improvement, which can impact the experience, and the learning curve may hinder productivity. Most users also find the system to be slow as well. Overall, it’s an efficient solution with robust marketing capabilities, suitable for businesses of all sizes.

Key Features

  • Call Tracking: Track calls from different channels, access in-depth insights about keywords, ads, campaigns and webpages, and choose between toll-free and local call tracking numbers to fit campaign needs. Other capabilities include call recording, automated call, whisper messages, call context, dynamic number insertion, call transcription, smart call redirection, actionable keyword monitoring and more. 
  • Email Marketing: Set up email campaigns quickly and easily using wizards, an image library, templates, a drag-and-drop editor, dynamic variables and more. Includes detailed reports on prospect engagement and email delivery, along with automatic A/B testing and multivariate options to ensure optimal delivery of the best-performing emails. 
  • Personalized Web Content: Customize CTAs dynamically and make quick changes to the website using complete control. Target different audiences using dynamic content and use real-time behavioral segmentation to drive content automatically. 
  • Social Media Marketing: Integration with Twitter, Facebook and LinkedIn helps manage a social presence from a single platform. Schedule posts and connect them with specific campaigns, utilize dynamically generated posts, and track web visits, conversions and leads from a dashboard. 
  • Lead Generation: A suite of lead generation tools helps check what’s working and improve productivity. Bring in leads, ensure personalized customer experience and leverage easy reporting. 
  • Appointment Scheduling: Each team member can get customized web forms, an appointment intake landing page and links to their calendar. Book meetings and appointments easily, leverage SMS and robocall reminders, and determine response time. It’s also possible to control availability, schedule, length and spacing of meetings. 
  • Dashboards and Reports: Create unlimited dashboards and templates, share those with co-workers and clients, create real-time alerts, and customize dashboards, emails and reports according to brand rules. Leverage dynamically generated client reports to save manual labor and time. 

Suite Support

An online academy offers courses and certifications on marketing automation, and there are FAQs and a community portal for trips and tricks.

mail_outlineEmail: Not listed.
phonePhone: Not mentioned.
schoolTraining: A portal for training and support is available. There’s also a knowledge base with help articles.
local_offerTickets: Submit through a specially prepared form.
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