GreenRope Reviews & Pricing

Key Features

• Dashboard: Offers two modules to quickly navigate through information: 
• Basic: Highly customizable with interactive widgets, delivering information of daily activities and to-do lists, business growth rate and other stats around it. 
• Expanded: Provides detailed information related to the website, visitors, conversions, transactions, new sign-ups and more. 
• Calendar: Get a monthly, weekly and daily overview of upcoming tasks and activities, events, and booking activities. Manage internal calendars for multiple groups across the sales, marketing and operations department. 
• Partner Relationship Management: Manage partners by tracking channel partner leads and sales opportunities, as well as share product, pricing, quoting, ordering and training information for seamless collaboration. 
• Opportunity and Pipeline Management: Manage sales opportunities through the customer lifecycle from lead to order. Manage sales pipelines by individual sales rep, team, region and company-wide, with options to track stages, values and probabilities of close. 
• Email Marketing: Create professional-looking, mobile-responsive emails, and test them out using the campaign optimizer. Once sent out, track the performance of each campaign. Offers options to automate the entire campaign based on tailored activity triggers. 
• Search Tracking and Optimization: Track search rankings and performance of keywords and links in major search engines. Integrated with Google AdWords, this helps improve page-level SEO and campaign performance. 
• Customer Support: Gives customers a convenient way to get answers to inquiries, post service issues, place orders, view order histories, and gain access to other information contained in the knowledge base. Supports creating an information repository or knowledge base for customers, and managing call center activities for faster query resolution. 
• Lead Management: Maintain a marketing lead database, keeping a record of all marketing interactions between each prospect and the organization, including website visits, email clicks, scoring changes, and data updates and history. 
• Data Segmentation and Quality Management: Segment the database on the basis of demographic, company and behavioral attributes, as well as CRM information. Also, remove duplicates, cleanse and append marketing databases to keep it relevant. 
• Lead Nurturing: Automated drip marketing campaigns send relevant messages over time for lead nurturing, based on prospect behaviors and pre-defined campaign steps. 
• Reporting and Analytics: Access reports about data contained within the system, including sales, marketing and operational activities. It’s possible to create ad-hoc reports according to specific requirements. 
• Sales Forecasting: Check projected sales revenue on a department and individual level, based on historical sales data, analysis of market surveys and trends. 
• Campaign Management: Manage marketing campaigns across multiple channels, including online ads, video campaigns, mobile, virtual events and social media. Entails end-to-end campaign management, from creating assets and defining campaign objectives to tracking results and costs to assessing ROI. 
• Event and Webinar Marketing: Streamline marketing processes including personalized invitations, registration, reminders and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar and more to enable smooth event management. 
• Budgeting: Manage all aspects of marketing investments, including: 
• Assigning top-down budgets to various groups and divisions
• Planning marketing spending across programs
• Tracking open-to-spend
• Ensuring budget compliance
• Coordinating work-flows and permissions
• Reconciling plans with actual invoices
• Social Collaboration: Multiple users within the organization can interact, share information and track progress against a common goal by creating custom collaboration spaces. 
• Social Network Integration: Monitor leads and contacts on social networks, incorporate the same data into their lead and customer database, and use it to segment prospects. Also, reach customers by social profile and activity. 
• Social Campaigns: Schedule automated posts to social networks, measure engagement, amplify brand stories and optimize social ad campaigns in real time.

Limitations

•  Mobile app isn’t as responsive as the web version. 
•  Cluttered interface due to overabundance of features. 
•  Overwhelming onboarding and learning curve. 
•  Disorganized information due to non-nested content and asset folders. 
•  Clunky automated workflows.
•  Low media storage space. 

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