Bloomerang vs Neon CRM

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Our analysts compared Bloomerang vs Neon CRM based on data from our 400+ point analysis of Nonprofit CRM Software, user reviews and our own crowdsourced data from our free software selection platform.

Neon CRM Software Tool

Product Basics

Bloomerang is a complete system allowing nonprofit organizations to manage donor relationships, events and fundraising. Its emphasis on donor engagement and retention supports company growth.

Capabilities include email marketing, online giving, grant tracking, donor surveys, data segmentation, dashboards, reporting and prospect research. Deployment via Amazon Cloud Services provides security and scalability. It’s available to both U.S. and Canadian organizations.
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Neon CRM is a cloud-based solution built by Neon One that helps nonprofit organizations streamline day to day processes for more efficiency and manage fundraising events, memberships and volunteers through automation.

Users can leverage it to build nonprofit websites while facilitating real-time credit card processing and recurring payments. These inclusions help enhance online donations while reducing manual work.
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$125 Monthly
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Tailored to your specific needs
$179 Monthly
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Tailored to your specific needs
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Product Assistance

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Knowledge Base
24/7 Live Support
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24/7 Live Support

Product Insights

  • Features Designed Using Expert Input: Bloomerang partners with fundraising experts to ensure high quality for essential features such as donor engagement surveys, data analysis, written donor communication, social media and email. 
  • Commitment to Donor Retention: Product features and enhancements aim at retaining donors for sustainable growth. Accomplish this through analytics and dashboards, an engagement meter, an interactive timeline, trend reports, regular data updates (NCOA, birth year, etc.), standard reports and affinity scorecards. 
  • Improved Giving Results: Find the best donors through a giving summary. The summary leverages a proprietary algorithm designed by Dr. Adrian Sargeant, a fundraising expert, along with a generosity score, both of which use a rating scale to highlight the strongest supporters. 
  • Sustainability Scorecard: Encourage grant funding by helping the organization become responsible and sustainable so supporters feel confident giving. The scorecard is a quarterly survey that evaluates the organization’s health and promotes strategies that lead to sustainability. 
  • Donor Insights: Evaluate prospect’s giving capacity, create engagement strategies and pinpoint the best asking amounts by integrating with the DonorSearch platform. Generate wealth reports drawn from more than 20 proprietary and public databases. 
  • Mobile-Responsive Design: Get full access to information outside the office and be confident that website pages, like donation forms, are formatted correctly. 
  • Flexible Configurations: Customized settings enable recording relevant information, with custom fields and household fields to capture multiple phone numbers, emails and addresses. 
  • Ahern Audit: Ensure emails and letters focus on the donor and are easily readable. The tools draw from best practices developed by donor communications expert Tom Ahern. 
  • Consultant Directory: Receive additional expert support and access to more tools through Bloomerang’s extensive network of agencies, consultants and software vendors. 
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  • Central Dashboard: Leverage customizable widgets and automatic syncing for a complete overview of the activities across the organization. Track growth and retention across supporters and donations, volunteers and events as well as upcoming activities and campaigns in one glance. 
  • Enhanced Fundraising: Centralize donor data, segment it to identify prospects and solicitations, tweak communications and campaigns and raise more money. Customized online donation forms, automated follow up receipts and workflow post-donation also help build better relationships and subsequently get supporters to pledge more donations. 
  • Comprehensive Relationship Management: Comprehensive supporter profiles, constituent portals to manage donations and customizable online forms form the foundation of a relationship-focused system that fosters deeper connections. 
  • Integrated Communication: Along with donor segmentation, integrate mass communication through emails and social media, and build a brand with storytelling and interpersonal communication. 
  • Mobile App: Available on both iOS and Android. Makes it easier to review upcoming activities, stay connected to supporters and add new donations on the go. 
  • Integrations: Use certified integrations as well as open APIs to manage multiple tools and create a streamlined, intuitive system with data consistency across the organization. 
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  • Online Giving: Maximizes giving, provides strong security and keeps processing fees low. Integrates customizable with any website, supports multiple campaigns, automatically pulls in data captured in donor forms and is customizable. 
  • Email Marketing: Reach the right constituents with the right content from within the platform — no need to integrate with a third-party application like Constant Contact. Features include a user-friendly editor, mobile-responsive format, scheduling, templates, segmenting filters, analytics, receipts and delivery validation. 
  • Integrations: Connect Bloomerang to best-of-breed solutions that provide wealth screening, data stewardship, fund accounting, social fundraising, donation processing, IT assistance and website packages. However, the integrations aren’t as extensive as competitors such as Donor Perfect and Kindful. 
  • Engagement Meter: Shows how engaged contacts are to facilitate pursuing the best opportunities. Compiles information by measuring things like donation frequency, email opens and clicks, website visits, event attendance, donation amounts and social media interactions. 
  • Social Listening: Assists with effective Twitter engagement by providing a hub for monitoring interactions with an account, choosing hashtags and finding new connections. 
  • Reports: Understand organizational health and donor base with built-in reports that can be used as-is or customized for greater precision. Drag-and-drop tools and filters make reports easy to manage. 
  • Surveys: Encourages long-term relationships with constituents and identifies areas of improvement. The surveys, which focus on existing, lapsed and new donors, are science-based, drawing on the research of Dr. Sargeant. 
  • Grant Tracking: Custom fields, reports, relationship tracking and task management make it easier to secure funding. 
  • Volunteer Management: Simplifies the process of managing volunteers with the ability to record any necessary information as well as keep track of which donors have volunteered and which volunteers have donated. 
  • Data Import: Simplifies uploading of data from a spreadsheet and can retain information like notes and interactions. 
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  • Accounts and Relationship Tracking: Create and maintain donor accounts, along with a history of contact, communication and transaction receipts. Relationships between individual accounts can be traced and tracked as a household, company or custom relationship for better communication, campaigning and event planning. 
  • Activities and Notes Tracking: Keep record of all actions performed on fields including users, constituents, accounts, donations, pledges, events, memberships, communication and purchases to audit databases as well as track previous and current data states. Trace changes in data records and maintain priority tasks using the activity and notes tracking feature. 
  • Volunteer Management: Accept, train, certify and manage volunteers. Once trained, volunteers can be assigned to different groups and projects, and the progress of the volunteer program can be measured regularly. 
  • Grant Management: Track and manage research, apply to and receive grants, track statuses, and take the requisite steps to receive grants. 
  • Constituent Login Portal: Exclusive members can access timesheets and custom web pages. Constituents can manage peer-to-peer fundraising, events and recurring transactions, upload required files and renew memberships. 
  • Credit Card and Check Processing: NeonPay is a single-source, PCI-compliant tool to manage, authorize and capture payments from all major credit cards as well as eCheck and ACH. Make payments void, issue full or partial refunds and manage disputes. 
  • Event Management: Manage all types of events, ranging from get-togethers, seminars and classes to conferences and fundraisers. Also enables dynamic event listing, conditional ticketing and attendee management. 
  • Email Marketing: Segment members and customize communication per segment using in-built templates and graphics. Segmentation can also be used to create print mail and material that can be dispatched to physical addresses. 
  • Online Web Forms and Surveys: Offers customizable, mobile-friendly and responsive web forms for events, surveys and donation collections. The forms can be branded and have support follow up communication. 
  • Reports and Analytics: Tracks the performance and growth of the organization via statistical analysis. Access detailed reports on various features and aspects of the tool, such as mailing and communication, donors, memberships, donations, transactions and payments, events, campaigns, and more. 
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Product Ranking

#5

among all
Nonprofit CRM Software

#13

among all
Nonprofit CRM Software

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User Sentiment Summary

Excellent User Sentiment 2200 reviews
Great User Sentiment 722 reviews
94%
of users recommend this product

Bloomerang has a 'excellent' User Satisfaction Rating of 94% when considering 2200 user reviews from 4 recognized software review sites.

87%
of users recommend this product

Neon CRM has a 'great' User Satisfaction Rating of 87% when considering 722 user reviews from 4 recognized software review sites.

4.7 (18)
4.4 (5)
4.7 (749)
4.3 (185)
4.7 (1273)
4.4 (516)
4.4 (160)
4.3 (16)

Awards

Bloomerang stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

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Synopsis of User Ratings and Reviews

Reporting: 66% of the users who mentioned reporting said it was very robust and saved a lot of time.
Automation: The platform’s automation eliminates manual tasks, making functionality easier according to 60% of reviews about automation.
Ease of Use: 75% of users who refer to this feature mentioned the software is easy to use and adapt to, even without strong technical know-how.
Integration: 60% of reviews referencing this feature suggested that the platform is easy to operate due to integration with commonly used applications.
Customer Service: 100% of users mentioning this aspect said that they loved the chat support and that the support team helped them understand the product.
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Customizable Interface: Neon CRM offers a high degree of flexibility, allowing users to tailor the interface to their specific workflows and preferences. This includes customizing data fields, reports, and dashboards to align with unique organizational needs.
Comprehensive Fundraising Tools: The platform provides a robust suite of features designed to streamline fundraising efforts. This includes online donation processing, event management, grant tracking, and donor communication tools, enabling nonprofits to manage all aspects of their fundraising activities efficiently.
Membership Management: Neon CRM simplifies membership management with features such as automated renewals, member directories, and communication tools. This allows organizations to effectively engage with their members and foster a sense of community.
Reporting and Analytics: The platform offers comprehensive reporting and analytics capabilities, providing valuable insights into fundraising performance, membership trends, and program effectiveness. This data empowers nonprofits to make data-driven decisions and optimize their operations.
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Task Management: The platform restricts exporting, generation of data and other functional tasks, with 60% of users who mention this feature observing that data extraction could be simpler.
Customization: 70% of the users who reviewed customization noted that the platform restricts customization of questions for donors, making it difficult to build strategies.
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Limited Customization: Neon CRM offers some configurability, but users express frustration with the lack of deep customization options, especially for complex workflows or unique data tracking needs. This can lead to workarounds and inefficiencies for nonprofits with specific requirements.
Reporting Challenges: While Neon CRM provides reporting tools, users often find them cumbersome and lacking in flexibility. Generating custom reports or extracting specific data insights can be difficult, hindering data-driven decision-making for nonprofits.
Usability Concerns: The user interface, while generally clean, is sometimes described as unintuitive and clunky, leading to a steeper learning curve for new users. Navigating through different modules and functionalities can feel disjointed, impacting user adoption and efficiency.
Integrations: Although Neon CRM offers some integrations with popular tools, users report limitations and challenges with connecting to their preferred applications or services. This can create data silos and hinder seamless workflows across different platforms.
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Bloomerang is a cloud-based solution for small and growing nonprofits that helps organizations view donor records, track the best time to contact each donor and measure donor engagement levels to improve outreach. Strengths include reporting, seamless integration, ease of use and automation. Users also praised the customer support. Some reviewers noted that extracting data isn’t very easy and that survey questions need more customization. However, the system allows unlimited users and is a good product to consider.

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Neon CRM stands out for its robust reporting capabilities, allowing users to generate insightful reports on various fundraising metrics. This feature is particularly valuable for organizations that rely on data-driven decision-making. The software's ability to track donor interactions and giving history provides a comprehensive view of fundraising efforts, enabling organizations to identify trends and optimize strategies. Additionally, Neon CRM's customization options empower users to tailor the platform to their specific needs, ensuring a personalized experience. For instance, users can create custom fields to capture unique data points relevant to their organization. Neon CRM is best suited for small to medium-sized nonprofit organizations seeking a comprehensive fundraising solution. Its user-friendly interface and intuitive design make it accessible to users with varying levels of technical expertise. The software's affordability and scalability further enhance its appeal for growing organizations. While Neon CRM offers a wide range of features, some users have noted that the learning curve can be steep, particularly for those new to donor management systems. Additionally, certain advanced features may require additional configuration or support. Compared to similar products like Salesforce Nonprofit Cloud and Blackbaud Raiser's Edge NXT, Neon CRM offers a more cost-effective solution with a focus on ease of use. However, it may lack some of the advanced customization and integration capabilities of its competitors.

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