Thinkific vs Brainshark

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Our analysts compared Thinkific vs Brainshark based on data from our 400+ point analysis of LMS Software, user reviews and our own crowdsourced data from our free software selection platform.

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Product Basics

Thinkific is a software platform that creates, sells, markets and delivers online courses. It enables people to learn online and turn unique skills and expertise into a sustainable business. Users can quickly customize an online class’s look, feel, and functionality and create content that aligns with a company, brand and vision with the system’s App Store. Some of the content includes PDF, audio, files HTML, quizzes, surveys and resources such as Articulate, Storyline and Typeform.

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Brainshark is a comprehensive sales readiness solution that equips client-facing teams with crucial skills to maximize their productivity. Its advanced training materials and detailed analysis of an organization’s sales performance prepare sales executives to capitalize on every selling opportunity. It trains employees to outperform the competition by mastering superior sales techniques and handling tricky situations.

Businesses can author dynamic sales content quickly that can be accessed and imported from anywhere. It fast-tracks onboarding and delivers on-demand training to sales representatives while keeping them updated. Sales executives are coached to exploit every buyer interaction and effectively engage with buyers to bag more deals. It uses scorecards to display sales performance statistics and helps organizations make smart business decisions.
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$49/Feature, Monthly
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$83/User, Monthly
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Chromebook
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Product Assistance

Documentation
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FAQ
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Knowledge Base
24/7 Live Support
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24/7 Live Support

Product Insights

  • Easy to Set Up: Get complete control of content and data and make decisions about online course business based on what’s best for the brands and audiences. Customize every platform part to match the brand and continue to scale without missing a beat. 
  • Bonus Resources: Access premium training templates, programs and unique opportunities after subscribing to the Basic or Pro plan. 
  • Expert Advice: Get in-depth guidance on finding the most suitable course topic, pricing, creating content, marketing and selling. Access content and training from industry leaders in the online education business. Sell online courses at a professional level and ensure more students get success during the learning experience. 
  • Quick and Effective: Explore downloadable guides, templates and use the swipe copy capability to take all the guesswork out of structuring and launching new online courses. 
  • Convenient: Review workshops and summit replays and watch videos of industry experts as per convenience to level up online education business. 
  • More Secure: Take advantage of reliable, 24/7 monitoring and safe cloud hosting with SSL certificates. 
  • Exclusive Opportunities: Get unique discounts and offers on popular content creation tools and stand unique among competitors. 
  • Flexible: Sell knowledge in bundles, standalone courses, memberships and digital downloads. 
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  • Employee Structuring: Organize salespeople by objectives, activities and importance of tasks. Highlight top-performing executives and publicly reward their achievements. Gather knowledge from experienced sales representatives for reference. 
  • Content Sharing: Empower sales and marketing leadership to send approved, updated and consistent communication to all employees. Let sales executives find and share the best content from a central portal. 
  • Integrations: Integrate with major CRM and financial modules like Salesforce, Highspot, Microsoft Dynamics 365, Seismic, TopOPPS and more to complete sales cycles. Ensure meaningful sales conversations with your existing systems. 
  • Notifications: Correct individual and team behaviors with notifications to avoid company specified prohibited zones. Steer sales processes in the right direction. Real-time updates help sales teams remain aligned to their goals. 
  • Mobile Application: Track progress of sales teams’ readiness and monitor performance on-the-go with its mobile application. Sales representatives have the flexibility to access training content anytime, anywhere, even in the areas with low bandwidth. 
  • Manage Live Events: Develop course materials for live events like webinars, instructor-led-training sessions along with the content for on-demand training programs. Offer flexibility for people to choose the sessions of their choice and schedules. 
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  • Live Lessons and Cohorts: Deliver world-class learning experience on live, blended or on-demand classes. 
  • Assessments and Certificates: Gain access to a wide range of engagement surveys, comprehensive quizzes, assignments, exams and certificates that offer a premium learning experience. 
  • Progress Tracking: Track student progress through in-depth reporting and provide certificates to validate their efforts. 
  • Drag-and-Drop Website Builder: Create a customized school or storefront or to display class and course value and advantages.
  • E-Commerce: Accept payments in more than 100 countries with NIL transaction fees. 
  • Website Themes: Rest easy with beautiful and easy-to-use website themes and advanced customizations and deliver a professional look to the website without the extra cost. 
  • Connect Tools: Add professional and personalized domain to the website, mailing lists or CRM. 
  • Academy: Access premium webinars and courses curated by industry experts who help in taking courses to the next level. 
  • A Community of Experts: Share inspiration and strategy with a community of more than 50,000 course creators and get ideas to make the product more comprehensive and effective. 
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  • Content Authoring: Create immersive, multimedia content to drive sales readiness. Develop video-based training content for sales representatives that can be accessed from anywhere. Convert Google Slides, PowerPoints, screen recordings, PDFs, webpages and more into compelling voice-based presentations. Include attachments, interactive polls, surveys and examination questions. Update existing content so that sellers can access relevant information. 
  • Onboarding and Training: Provide flexible training to salespeople anytime, anywhere. Help new sales representatives close deals quickly with immersive, on-demand training. Identify learning gaps of sellers and focus on critical skills retention with continuous learning. Ensure mandatory completion of specific training programs and provide badges and certifications once requirements are met. Improve formal training, onboarding, peer learning, certification, skills development and more. 
  • Coaching: Prepare sellers to meet rising revenue goals and hit targets. Create practice activities and training materials to tackle different types of selling scenarios. Curate text and video-based training scenarios to assess and certify the preparedness of sales executives. Make sure that sellers retain training information and demonstrate crucial messages. Promote peer learning through best video examples and boost team performance. 
  • Readiness and Scorecards: Identify and address sellers’ readiness issues before they impact performance. Track team coaching and learning trends to recognize how individual sales representatives are performing. Monitor team activities to identify top scorers, early finishers and those missing the mark. 
  • Machine Analysis: Transform coaching programs with AI-backed feedback and scoring. Generate user scores automatically when they upload a video. Gather actionable insights on a seller’s key metrics like performance, topic coverage and emotions exhibited. Scale coaching using machine learning while prioritizing feedback. 
  • Reporting: Create customizable reports to gauge employee performance. Generate default or customized reports to understand interaction prospects and usability of training materials. Get individual and team insights on staff’s sales readiness. 
  • Learning and Development: Create unique learning paths for sales representatives and other client-facing teams. Access assessments and learning programs created to achieve high customer satisfaction levels. 
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Product Ranking

#57

among all
LMS Software

#84

among all
LMS Software

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Analyst Rating Summary

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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

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AI-based Capabilities Assessments Collaboration Compliance Content And Course Management ECommerce Learning Delivery Mobile Capabilities Platform Capabilities Reporting And Dashboard User Management And Gamification 7 70 58 0 93 100 67 87 98 77 77 0 25 50 75 100
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User Sentiment Summary

Excellent User Sentiment 491 reviews
Good User Sentiment 21 reviews
91%
of users recommend this product

Thinkific has a 'excellent' User Satisfaction Rating of 91% when considering 491 user reviews from 4 recognized software review sites.

79%
of users recommend this product

Brainshark has a 'good' User Satisfaction Rating of 79% when considering 21 user reviews from 1 recognized software review sites.

4.7 (171)
n/a
4.49 (155)
3.93 (21)
4.6 (133)
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4.2 (32)
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Awards

Thinkific stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

No awards.

Synopsis of User Ratings and Reviews

Ease of Use: Thinkific is known for its user-friendly interface and intuitive design, making it easy for both course creators and students to navigate the platform and manage their learning experience.
Customization Options: The platform offers a wide range of customization options, allowing course creators to tailor their courses to their specific branding and style preferences. This includes the ability to customize the look and feel of the course, as well as the content and structure.
Marketing and Sales Tools: Thinkific provides built-in marketing and sales tools to help course creators promote their courses and reach a wider audience. These tools include features such as email marketing, coupons and discounts, and affiliate marketing.
Community and Support: Thinkific has a strong community of users and offers excellent customer support. Course creators can connect with other users, share ideas, and get help from the Thinkific team.
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Content Creation: Brainshark enables users to easily create content using a variety of media formats, including video, audio, and screen recordings. This flexibility allows for engaging and interactive learning experiences.
Content Management: The platform offers robust content management features, allowing users to organize, store, and share content efficiently. This streamlines the learning process and makes it easy for learners to access the materials they need.
Analytics and Reporting: Brainshark provides detailed analytics and reporting tools that allow users to track learner progress, identify areas for improvement, and measure the effectiveness of training programs. This data-driven approach helps organizations optimize their learning initiatives.
Integrations: Brainshark integrates with a wide range of other business systems, such as CRM and HR platforms. This allows for seamless data sharing and a more holistic view of learner performance.
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Limited Course Design Options: Thinkific's course builder might feel restrictive for users who want to create highly customized learning experiences. The platform's strengths lie in delivering content in a straightforward manner, but it may lack the flexibility needed for intricate branching scenarios or complex gamification elements.
Marketing and Sales Features: While Thinkific provides basic marketing tools, users seeking advanced features like sophisticated email marketing automation or intricate sales funnels might find the platform's capabilities somewhat limited. Integrating third-party tools can address this, but it may introduce additional complexity and costs.
Pricing Structure: Thinkific's pricing structure, particularly for higher-tier plans with advanced features, can be a concern for budget-conscious users or smaller organizations. Evaluating the cost-benefit ratio and exploring alternative platforms with more competitive pricing for similar features is recommended.
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Limited Customization: Brainshark's customization options for branding and user interface are restricted, making it challenging to align the platform with specific organizational branding guidelines or user preferences.
Reporting and Analytics: The platform's reporting and analytics capabilities are relatively basic, lacking the depth and flexibility required for comprehensive data analysis and performance tracking. This limitation can hinder organizations in gaining meaningful insights into learner engagement and progress.
Integrations: Brainshark's integration options with other business systems, such as CRM or HR platforms, are limited. This can create challenges in streamlining workflows and data synchronization across different systems.
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Thinkific has garnered a reputation as a user-friendly and affordable platform that empowers businesses and individuals to create and deliver online courses. Users appreciate the intuitive drag-and-drop course builder, built-in payment system, and comprehensive reporting dashboard, making it a breeze to get started. The platform's flexibility allows for customization to match individual teaching styles and content requirements, while its affordability makes it accessible to a wide range of users. However, some users have expressed concerns about limited customer support and a lack of advanced features compared to competitors like Kajabi or Teachable. Thinkific's strength lies in its simplicity and ease of use, making it ideal for those new to online course creation or who prioritize a straightforward platform. Thinkific is best suited for solopreneurs, small businesses, and educators who are looking for an easy-to-use and affordable platform to create and deliver online courses. Its intuitive interface and essential features make it a great starting point for those new to the world of e-learning. However, users with more complex needs or who require extensive customer support may want to explore alternative options with more robust feature sets and dedicated assistance.

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Dive into the deep end of learning with Brainshark: Brainshark users highlight its user-friendly interface and robust reporting features as standout strengths. The platform's ease of use makes content creation and management a breeze, even for non-technical users. Brainshark's reporting capabilities provide valuable insights into learner engagement and progress, allowing organizations to track the effectiveness of their training programs and make data-driven decisions. However, some users note that Brainshark's customization options can be limited compared to other learning management systems (LMS) on the market. Additionally, while Brainshark offers integrations with various third-party tools, some users express a desire for more extensive integration options. These factors are crucial for organizations seeking a highly tailored LMS experience or those with complex integration needs. Brainshark's emphasis on sales enablement and coaching sets it apart from competitors. The platform offers features specifically designed to support sales teams, such as video coaching, role-playing exercises, and content sharing capabilities. This focus on sales makes Brainshark an ideal choice for organizations looking to enhance their sales training and development initiatives. While Brainshark may not be the most customizable LMS available, its user-friendly interface, robust reporting, and sales-specific features make it a compelling option for organizations seeking to streamline their training processes and empower their sales teams. Keep in mind that the LMS landscape is constantly evolving, so it's always a good idea to check for the latest updates and offerings from Brainshark and its competitors.

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