Drift vs Smartsupp

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Our analysts compared Drift vs Smartsupp based on data from our 400+ point analysis of Live Chat Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Drift is a cloud-based conversational marketing platform that helps businesses acquire customers and streamline sales processes. It generates leads through customizable campaigns, intelligent reports and real-time engagement with website visitors. It offers AI chatbots, offline and mobile access, geo-tagging, conversation histories and more.
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Smartsupp is a multi-channel platform that provides in-store shopping for customers. It offers professional support and converts visitors into potential customers. It also provides real-time assistance with chatbots, instant messaging and video recording. It reduces wasted time and effort by automating repetitive tasks.

It also provides multiple plugins for a better customer overview that includes the latest order updates, lists of orders and total money spent.
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$2,500 Monthly
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Tailored to your specific needs
$22.50 Monthly
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Tailored to your specific needs
Small 
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Medium 
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Large 
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Small 
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Medium 
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Large 
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Target High Quality Leads: Target site visitors and welcome them with personalized messages based on collected user information, like company name, industry, employee count and location. Expedite interaction and lead conversion by allowing them to schedule appointments through an intelligent auto-attendant. 
  • Qualify Leads Faster: Engage with buyers faster by segmenting them based on tech stack data and allowing priority ones skip the form queue. Qualify leads in real time and instantly route them to sales representatives without leaving the website. 
  • Close Deals Quickly: Use the Deal Room feature to improve collaboration among sales staff. Store notes and resources about every conversation and manage all sales processes in one place. Sales managers can coach representatives effectively and buyers can chat, call or book a meeting with their point of contact directly. 
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  • Increase Conversions: Sends automatic messages and engages with customers when they are most likely to purchase. Use triggers to reach out to customers looking for specific information. Customize trigger messages for users that spend more than five minutes on certain web pages. Provide information on special offers, discounts and most popular products. 
  • Save Time: Customizes chatbots to receive more chat notifications from customers. Send automatic messages to visitors when they start browsing the website, individual products and categories. Respond to conversations by directly receiving notifications on the mobile app. 
  • Improve Customer Communication: Records visitor activities on mobile devices via Smartlook integration. Post activity, the recording is saved for ten days, after which it automatically gets deleted. Review their browsing history and provide quick responses using canned messages. Save messages as shortcuts to send invitations, farewell messages and answer common questions. 
  • Free Trial: Enjoy 14 days of full access to the premium features of the paid version. The free version offers lifetime access with limited features. 
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  • Reports: Get detailed reports on website engagement, team performance, sales, response time, routing, leads acquired and other performance metrics.
  • Playbooks: Leverage automated message workflows that use IP data to create customized chat experiences for users, send targeted messages, run marketing campaigns, monitor site visitors and connect leads to teams.
  • API and Integration: Use the API to access bot features, sync contacts, enable permissions for agent information, support widget configurations and assist with data retrieval and deletion. Integrate with Hubspot, Salesforce, Zapier, Marketo and Clearbit.
  • Email Bots: AI-powered email bots manage email conversations with contacts, improve conversion rates, distinguish human email replies from autoresponders and route them to the right representatives, guarantee follow-ups, track responses and drive more pipelines.
  • Customer Data: Collate user data from third-party sources like Crunchbase, SixSense, and ZoomInfo to segment and personalize customer information. Collect and manage contact profiles with fields like visitor name, contact details, company name and industry.
  • Visitor Intelligence: Increase website engagement and personalize interactions using Visitor Intelligence. This visitor identification software records information shared by customers, like email address or location, and uses it to personalize customer interactions with the bot.
  • Live Chat: Connect with website visitors, capture leads, engage target accounts and manage conversations with multiple inboxes. Make internal notes and get conversational ratings on the website.
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  • Smart Chatbots: Create chatbots to start engaging with customers. Customize chatbots to recommend products or guide customers offline. Set up the FAQ chatbot to answer frequently asked questions. 
  • Customer Analytics: Gather visitor data, including name, email, phone, IP address, location, referrer page and browsing history and store them in one place. Display customer information directly on the app for visitors with online stores. It also provides offline and missed conversations via emails. 
  • Mobile App: Contact and start chatting with active visitors browsing the website. Block, close or end chat with visitors as needed. The mobile app does not display inactive visitors. 
  • Shortcuts: Customize replies in advance and use shortcuts to respond. Store important information in the shortcut text to avoid creating double shortcuts. Customize and edit texts to match the communication style and maintain brand image. 
  • Authorization Form: Customize authorization forms by choosing the type of information needed. It provides customer information to send messages after exiting the website. 
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Product Ranking

#6

among all
Live Chat Software

#52

among all
Live Chat Software

Find out who the leaders are

Analyst Rating Summary

84
65
85
77
63
45
100
89
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Online Visitor Management
Platform Capabilities
Conversation Management
Integration and Extensibility
Online Visitor Management

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Drift
Smartsupp
+ Add Product + Add Product
Conversation Management Customer Collaboration Online Visitor Management Platform Capabilities Ticket Management 85 63 100 90 65 77 45 89 70 29 0 25 50 75 100
83%
0%
17%
77%
0%
23%
43%
0%
57%
29%
0%
71%
100%
0%
0%
89%
0%
11%
86%
0%
14%
67%
0%
33%
40%
0%
60%
30%
0%
70%

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

72%
0%
28%
50%
0%
50%

User Sentiment Summary

Great User Sentiment 865 reviews
Excellent User Sentiment 264 reviews
87%
of users recommend this product

Drift has a 'great' User Satisfaction Rating of 87% when considering 865 user reviews from 5 recognized software review sites.

93%
of users recommend this product

Smartsupp has a 'excellent' User Satisfaction Rating of 93% when considering 264 user reviews from 1 recognized software review sites.

4.3 (21)
n/a
4.3 (490)
n/a
4.48 (166)
4.66 (264)
4.5 (151)
n/a
4.0 (37)
n/a

Awards

SelectHub research analysts have evaluated Drift and concluded it earns best-in-class honors for Online Visitor Management.

Online Visitor Management Award

Smartsupp stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Usability: According to 90% of users who mentioned this aspect, the software is intuitive and easy to use.
Reporting: 73% of users who commented on this aspect said the reports are clear and detailed.
Multimedia Capabilities: According to 60% of users who reviewed this aspect, it’s easy to create, record and share videos.
Customer Service: 70% of users who reviewed this element said that customer support is attentive and professional.
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Intuitive Interface: Users praise Smartsupp for its user-friendly design, making it easy to navigate and use, even for those new to live chat software.
Customization Options: Smartsupp offers a high degree of customization, allowing users to tailor the chat widget's appearance to match their brand aesthetics.
Mobile-Friendly: The platform's mobile responsiveness ensures seamless management of customer interactions, regardless of the device used.
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Cost: According to 80% of users who mentioned this, the product is expensive, making it unaffordable for small businesses.
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Limited Customization: Users express frustration with the platform's limited ability to customize the chat widget's appearance and branding to match their website's design.
Reporting Features: Some users find the reporting features to be basic and lacking in-depth insights, making it difficult to fully analyze chat performance and customer behavior.
Occasional Glitches: While generally considered reliable, some users report occasional glitches or bugs that disrupt the chat experience, such as messages not sending or delays in receiving notifications.
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Drift streamlines business communications using live chat widgets, custom chatbots, videos and integrations. According to reviews, it offers a user-friendly platform, detailed reporting tools, useful lead routing and excellent customer support. Users appreciated that it helps to generate leads and navigate complex sales. However, some users reported technical issues with push notifications and chats, and some considered the product expensive. Overall, Drift is suitable for businesses seeking to improve and refine their customer engagement.

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Want the smarter scoop on Smartsupp? User reviews from the past year highlight Smartsupp's strengths as its user-friendly interface, robust chatbot features, and seamless integration with popular platforms like WordPress. Users rave about the intuitive design, making it easy to navigate and set up even for non-tech-savvy individuals. The chatbot functionality is particularly lauded for its ability to automate responses to frequently asked questions, freeing up human agents to handle more complex issues. This time-saving aspect is a major plus for businesses with limited customer support staff. However, some users have pointed out limitations in Smartsupp's reporting and analytics capabilities compared to competitors like Zendesk or Intercom. While Smartsupp provides basic metrics, it lacks the depth and customization options offered by these alternatives. This makes it less suitable for businesses heavily reliant on data-driven insights for customer service optimization. Overall, Smartsupp emerges as a strong contender for small to medium-sized businesses seeking an affordable and easy-to-use live chat and chatbot solution. Its intuitive interface and robust chatbot features make it ideal for businesses looking to enhance customer service efficiency without a steep learning curve or hefty investment. However, businesses requiring advanced reporting and analytics may find Smartsupp's capabilities lacking and should consider exploring alternative options. Remember that software features and user experiences can change, so it's always a good idea to check the latest reviews and updates before making a decision.

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Screenshots

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