Help Scout vs HubSpot Service Hub

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Our analysts compared Help Scout vs HubSpot Service Hub based on data from our 400+ point analysis of Help Desk Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Help Scout's help desk software offers a streamlined solution for businesses seeking to enhance their customer support capabilities. It's particularly well-suited for small to medium-sized teams that prioritize efficient and personalized communication. Help Scout centralizes all customer interactions, including email, live chat, and social media, into a unified inbox, enabling teams to respond promptly and effectively.

Key benefits of Help Scout include its intuitive interface, customizable automation, and reporting features. Popular features encompass shared inboxes for collaborative support, pre-built templates for faster responses, and detailed analytics for performance monitoring. Compared to other help desk software, Help Scout is known for its user-friendliness and excellent customer support. Its pricing ranges from $20 to $65 per user per month, billed annually.

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HubSpot Service Hub, a cloud-based help desk software, centralizes customer support, automates processes, and provides comprehensive analytics. It is designed for businesses of all sizes, particularly those seeking an integrated customer relationship management (CRM) solution.

Key benefits include automated ticket routing, knowledge base creation, live chat and email support, and reporting and analytics. Popular features include ticket tracking, customizable dashboards, and integrations with third-party apps. HubSpot Service Hub consistently receives positive user reviews, highlighting its ease of use, comprehensive functionality, and ability to streamline customer support operations.

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$20 Monthly
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$90/Seat, Monthly
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Easy Collaboration: Send private notes to teammates and discuss problems to find solutions together before replying to customers. Create a searchable library of frequently asked questions and insert them into replies in two clicks.  
  • Deliver Instant Answers: Allow customers to access knowledge base articles from anywhere on the website with Beacon (virtual agent). Embed the knowledge base content on any web page, so customers don’t waste time searching. 
  • All Time Availability: Work on any device including, desktop, mobile or tablet. Include SSL support on every site for free and offer peace of mind to customers. Allow customers to take advantage of configurable options and auto-generated sitemap for each article in knowledge base software. 
  • Easy Escalation: Allow customers to start a live chat from where they accessed the knowledge base. Direct customer support request to email queue when live chat isn’t available. Offer choice to reach out from any mode of communication that works best for them.  
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  • Personalized Customer Resolutions: Get all service channels and data together on one CRM-powered platform to retain, onboard, support and grow the customer base. Improve CRM and satisfaction rates at every stage.  
  • Flexible Customer Service: Expand team’s capacity through self-service and automation. Eliminate time-consuming and manual processes and allow the team to focus on solving issues and problems. Empower agents to enhance and personalize interactions with customers and build long-term relations.  
  • Save Time: Don’t waste time on data entry and focus on helping customers solve problems. Add routing to tickets and prioritize critical issues first in help desk ticketing. 
  • Faster Resolution: Allow customers to help themselves and reduce the number of support requests by accessing the knowledge base. Convert frequently raised issues and asked questions into a searchable library of videos, articles and documentation so clients can explore them first before reaching agents.  
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  • Collision Detection: See who replies or views comments in real time. Allow users to collaborate internally via notes and @mentions. Use tagging to trigger automation and categorize conversations. Use saved answers for most common queries through two-click access. Automate all actions, create custom folders and send bulk replies.  
  • Reports and Analytics: Measure team performance, monitor customer satisfaction rates and identify issues clearly to prevent complexities and issues without opening an Excel spreadsheet. Integrate the help desk platform with services such as Snap Engage and Olarkto. Store every chat automatically in the customer's profile.  
  • Shared Inbox: Manage all support requests in a shared inbox. Get all the collaboration features such as multichannel support, notification, advanced search, mobile apps, satisfaction ratings and developer tools to stay productive and deliver world-class support. 
  • Knowledge Base: Reduce support volume by 20% and encourage fewer conversations and happier customers with easy-to-add text, hyperlinks, images, tables, and videos to articles. Customize SEO details by selecting categories and adding related units.  
  • Messages: Offer proactive support, engage leads and onboard new customers with trigger-based messages. Send SMS from any blog, website, store, or Beacon-installed app. 
  • Customer Management: List customer data, app activity and previous conversations alongside every request to deliver more personalized and faster support.  
  • Live Chat: Help customers find help center content or chat with agents easily from the same tool. Recommend resources depending on the pages clients view, so they don't waste time looking for answers. 
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  • Live Chat: Help customers on websites in real-time by routing them automatically to the right people on the services team. Build better relationships through detailed and contextual conversations. 
  • Customer Portal: Empower clients to gain ownership over experiences with a safe and secure portal. Keep ticket conversations going with agents and customers to resolve issues faster. 
  • VOIP Calling: Call customers directly from the service hub platform to HubSpot's VoIP software. Take advantage of crystal-clear call quality along with analytics and call logging. 
  • Video Messaging: Build stronger relationships with customers through video chats. Create personalized videos to help customers and seamlessly add them to emails or tickets.  
  • Shared Inbox: Connect team live chat, email, Facebook Messenger and more to a single, universal inbox, so everyone has visibility to reply to and manage conversations in one place. 
  • Team Management: Keep the team productive and organized by ensuring every user has access to suitable applications and assets. Quickly manage and view agent status, permissions and availability across the group. 
  • CRM Integration: Get the required context to help customers succeed. Track client interactions and details automatically with business in a single source accessible to the entire team. 
  • Customer Feedback Surveys: Deploy NPS, CES, CSAT and custom surveys to get a pulse on customer needs and happiness and gather feedback to build better experiences. 
  • Conversation Intelligence: Capture details from every call automatically and analyze team performance and productivity. Unlock coaching and learning opportunities with AI-powered insights. 
  • Forecasting: Make more data-driven decisions with comprehensive forecasts. Create pipelines to monitor upgrades and renewals and better visualize projected performance. 
  • Contact Scoring: Assign scores to contacts to prioritize outreach and track customer health. Use scores to trigger automation, segment lists and more. 
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Product Ranking

#20

among all
Help Desk Software

#66

among all
Help Desk Software

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Analyst Rating Summary

75
83
62
92
50
60
75
100
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Integrations and Extensibility
Platform Security
Team Collaboration
Dashboards and Reporting
Email Management
Integrations and Extensibility
Agent Productivity
Live Chat Management

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Help Scout
HubSpot Service Hub
+ Add Product + Add Product
Agent Productivity Call Center Management Dashboards And Reporting Email Management Live Chat Management Mobile Capabilities Platform Capabilities Team Collaboration Ticket Management 62 50 75 66 74 83 73 85 63 92 60 100 100 89 83 79 79 79 0 25 50 75 100
50%
17%
33%
83%
0%
17%
0%
0%
100%
25%
0%
75%
67%
0%
33%
100%
0%
0%
71%
0%
29%
100%
0%
0%
64%
0%
36%
82%
0%
18%
80%
0%
20%
80%
0%
20%
71%
0%
29%
75%
0%
25%
67%
0%
33%
67%
0%
33%
53%
6%
41%
71%
12%
17%

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

100%
0%
0%
100%
0%
0%
89%
0%
11%
67%
0%
33%

User Sentiment Summary

Excellent User Sentiment 654 reviews
Great User Sentiment 870 reviews
90%
of users recommend this product

Help Scout has a 'excellent' User Satisfaction Rating of 90% when considering 654 user reviews from 4 recognized software review sites.

88%
of users recommend this product

HubSpot Service Hub has a 'great' User Satisfaction Rating of 88% when considering 870 user reviews from 3 recognized software review sites.

4.3 (260)
4.4 (734)
4.67 (183)
n/a
4.7 (168)
4.4 (119)
4.0 (43)
4.4 (17)

Awards

SelectHub research analysts have evaluated Help Scout and concluded it earns best-in-class honors for Integrations and Extensibility. Help Scout stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award
Integrations and Extensibility Award

SelectHub research analysts have evaluated HubSpot Service Hub and concluded it earns best-in-class honors for Dashboards and Reporting, Email Management and Integrations and Extensibility.

Dashboards and Reporting Award
Email Management Award
Integrations and Extensibility Award

Synopsis of User Ratings and Reviews

Intuitive Interface: User-friendly design simplifies navigation and ticket management, making it easy for support teams to get up to speed quickly.
Shared Inbox: Collaborative workspace allows multiple agents to manage tickets efficiently, ensuring seamless handoffs and faster resolution times.
Automated Workflows: Customizable automation rules streamline repetitive tasks, freeing up agents' time for more complex issues.
Powerful Search: Robust search capabilities make it easy to find specific tickets, customer information, and knowledge base articles, reducing time spent on manual searches.
Excellent Customer Support: Responsive and knowledgeable support team provides prompt assistance, ensuring a positive user experience.
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Seamless CRM Integration: HubSpot Service Hub effortlessly integrates with HubSpot's CRM, providing a comprehensive view of customer interactions and enabling seamless ticket management.
Automated Workflows: The software automates routine tasks such as ticket assignment, email notifications, and follow-ups, freeing up agents to focus on complex issues.
Knowledge Base Functionality: HubSpot Service Hub includes a built-in knowledge base, allowing businesses to create and manage self-service resources for customers, reducing the number of support tickets.
Conversational Ticketing: Agents can communicate with customers directly through email, live chat, and social media, providing a more personalized and efficient support experience.
Reporting and Analytics: HubSpot Service Hub provides robust reporting and analytics capabilities, enabling businesses to track key metrics, identify areas for improvement, and measure the effectiveness of their support operations.
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Limited Customization: Help Scout offers limited customization options, which can restrict businesses from tailoring the software to their specific needs and branding.
Lack of Automation: Compared to other Help Desk Software, Help Scout lacks robust automation features, such as automated ticket assignment and escalation rules, which can hinder efficiency.
Pricing Structure: Help Scout's pricing plans can be perceived as expensive for businesses with a large number of agents or high ticket volume.
Limited Reporting Capabilities: Some users have reported that Help Scout's reporting capabilities are not as comprehensive as they would like, making it challenging to extract valuable insights and track performance.
Mobile App Limitations: The Help Scout mobile app has been criticized for its limited functionality compared to the desktop version, making it less convenient for remote or on-the-go support teams.
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Lack of Customization: Users have limited options for customizing the interface, workflows, and reporting capabilities to meet their specific needs.
Integration Challenges: HubSpot Service Hub can be challenging to integrate with other business systems, leading to data silos and inefficiencies.
Limited Reporting Capabilities: Users have expressed concerns about the lack of robust reporting features, making it difficult to track and analyze key performance metrics.
Steep Learning Curve: The platform can be complex to navigate and requires a significant investment in training for users to become proficient.
Pricing Concerns: Some users have reported that HubSpot Service Hub's pricing plans can be expensive for small businesses or those with limited budgets.
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Help Scout, a popular help desk software, has received consistent praise from users in the last year. Many users emphasize its user-friendly interface, which makes it easy to set up and use, even for those new to help desk software. The software's intuitive design and customizable features allow users to tailor it to their specific needs, making it a versatile option for businesses of all sizes. When comparing Help Scout to similar products, users often highlight its superior customer support and documentation. Help Scout's dedicated support team is highly responsive and knowledgeable, providing valuable assistance to users. Additionally, the software's comprehensive documentation and tutorials make it easy for users to find answers to their questions and troubleshoot any issues they encounter. One of the key differentiating factors of Help Scout is its focus on email support. The software seamlessly integrates with email, allowing users to manage all their customer interactions from a single platform. This streamlines communication and improves efficiency, particularly for businesses that rely heavily on email support. Overall, Help Scout is highly recommended for businesses looking for a user-friendly, customizable, and reliable help desk software. Its strengths in customer support, email integration, and intuitive design make it an excellent choice for companies of all sizes that prioritize efficient and effective customer service.

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HubSpot Service Hub continues to be a popular help desk software, with many users praising its ease of use, comprehensive features, and strong customer support. However, some users have noted that the software can be expensive and may not be the best fit for small businesses with limited budgets. HubSpot Service Hub's strengths include its user-friendly interface, which makes it easy for even non-technical users to navigate and use. The software also offers a wide range of features, including ticketing, live chat, knowledge base, and reporting. HubSpot Service Hub's customer support is also highly rated by users, with many praising the team's responsiveness and helpfulness. One of the main weaknesses of HubSpot Service Hub is its cost. The software is more expensive than some of its competitors, and this can be a deterrent for small businesses with limited budgets. Additionally, some users have noted that the software can be complex to set up and configure, which can be a challenge for businesses with limited IT resources. HubSpot Service Hub differentiates itself from other help desk software products by its focus on customer relationship management (CRM). The software integrates with HubSpot's CRM, which allows businesses to track customer interactions across all channels, including sales, marketing, and support. This can be a valuable feature for businesses that want to get a complete view of their customers and provide a more personalized experience. HubSpot Service Hub is most suited for businesses that are looking for a comprehensive help desk software solution that integrates with their CRM. The software is also a good fit for businesses that are looking for a user-friendly and easy-to-use solution. However, businesses with limited budgets may want to consider other options, as HubSpot Service Hub can be expensive.

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