Classy vs Kindful

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Our analysts compared Classy vs Kindful based on data from our 400+ point analysis of Fundraising Software, user reviews and our own crowdsourced data from our free software selection platform.

Classy Software Tool
Kindful Software Tool

Product Basics

Classy is an online solution that helps nonprofit organizations connect with supporters worldwide. It optimizes donor experiences by providing a holistic view of contributor history. Its advanced security modules ensure data protection and block false donations.

Users can create customizable, brand-centric campaigns for wider outreach. Other capabilities include virtual event management, recurring donation plans, CRM integrations, reporting and more.
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Kindful is a fundraising software designed to assist nonprofit organizations of varying sizes in managing their donor data, online fundraising efforts, and donor engagement activities. Its comprehensive features cater to the needs of growing nonprofits seeking to streamline their fundraising operations and cultivate stronger relationships with their supporters.

Among its notable benefits are its user-friendly interface, robust reporting capabilities, and seamless integrations with popular communication and payment processing tools. Kindful's pricing structure is typically based on the number of contacts managed within the system, offering flexibility to accommodate organizations with different budget considerations.

Compared to similar fundraising software options, Kindful often receives praise for its intuitive design, comprehensive feature set, and responsive customer support. However, some users may find that its advanced features and customization options require a learning curve to fully utilize.

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$299 Monthly
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Tailored to your specific needs
$200 Monthly
Get a free price quote
Tailored to your specific needs
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Product Assistance

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Product Insights

  • Personalized Campaigns: Ensure consistent brand image across campaigns, emails and receipts. Create and customize pages via campaign builder. Add brand-specific backgrounds, headers, logos, button colors and more. Also provides custom domains. 
  • Raise Funds Globally: Mobilize donors and volunteers across the globe through the passport module. Manage global campaigns within a single account. Maintain a list of international donor bases by tracking foreign transactions. Allows contributors to give local currencies. 
  • Gain Data-Driven Insights: Make informed decisions by leveraging built-in reporting and analytical modules. Deliver personalized campaigns by viewing donors’ online histories. Leverage connections with Facebook for deeper campaign insights. 
  • Support Initiatives: Raise funds through unique fundraising methods like sponsor donation matching, dedication giving, branded eCards and other evergreen campaigns. Supporters can donate on their birthdays, weddings or in memory of loved ones. 
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  • Donor Data Access: Retrieve and track supporters’ donations, interactions, recurring gifts and pledges in one easily navigable location. Also, sync online donations automatically. 
  • List Automation: Assign tasks to follow-up actions based on donor records and automatically create follow-up tasks for acknowledgement lists. 
  • Time Saving: Premade and custom reports can be set up and emailed. Single-click printing and sharing of year-end tax summaries saves time from clerical tasks. 
  • Industry Analytics: Synchronize fundraising data and access valuable industry-related analytics and insights based on that data, for higher potential using the Fundraising Report Card. 
  • Accessibility: Access important data from any device with internet connectivity. Conveniently accept payments and sell products online via an app with a flexible API. 
  • Cost Benefits:  No transaction fee is charged, although standard credit card processing fees are charged as usual. It also supports free integration for active account holders of third-party tools without any additional fees. 
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  • Donation Pages and Forms: Collect one-time and recurring donations via mobile-optimized web pages and forms. Engage donors using tools like campaign progress bars, live leaderboards, impact blocks and an interactive wall. Add custom questions and control donation frequency and donation amount suggestions. 
  • Ticket Management: Create tickets and schedule them with promotions. Drive outreach with promotional strategies like discount codes, special ticket types and unique attendee segments. Categorize, sort and export event data. 
  • Peer-to-Peer Fundraising: Promote DIY fundraising by allowing supporters to raise funds and host events. Volunteers can create individual or team fundraising pages and post images, videos and updates. Increase awareness by leveraging built-in social media sharing options. Thank fundraisers during awareness months via automated emails. 
  • Recurring Giving: Stabilize donation flow by setting up monthly donation plans. Use the manager module to update and edit recurring programs. Supporters can manage their donation frequency, duration and payment options. Send automated thank you emails and annual tax receipts to donors. 
  • Virtual Events: Deliver immersive experiences to a global audience through virtual and hybrid events. Organize and promote fundraising campaigns at scale through event pages. Engage with supporters via chat, polls and breakout rooms. Livestream events, embed live videos on event pages, add virtual auctions and share fundraising details in real time. 
  • Campaign Creation: Build elaborate, unique and personalized campaigns without code. Use custom HTML and CSS to enhance campaigns. 
  • Payment Processing: Secure payments with Level 1 PCI compliance. Accept payments via credit cards, Apple Pay, Google Pay and Microsoft Pay. Manage all transaction data through the account. Get access to funds with daily cash-outs. Stripe Radar ensures secure transactions and reduced chargebacks. 
  • Donor Management: Gain donor insights by accessing their past interactions. Search, filter and categorize contributors based on donation amount, type and frequency. 
  • Integrations: Streamline fundraising efforts by leveraging integrations with CRMs, marketing tools, analytical modules and other donation-based solutions. Access connections with HubSpot, Google Analytics, Salesforce, Kindful, MailChimp and more. 
  • Security: Secure data with AWS virtual private cloud storage and AES 256-bit encryption. Provides role-based access, 24/7 security scanning and threat monitoring, WAF and DDoS protection, and annual penetration testing. 
  • Reporting: Assess total donations, gift volume and more via campaign health metrics. Create, sort, customize and filter reports, and share them with team members. 
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  • Fundraising Tools: Manage and understand donors better with a variety of fundraising tools, including: 
    •  Automatic sync of donation pages to the database and acceptance of payments online. 
    •  Interactive peer-to-peer pages, integrated with Twitter and Facebook to create teams to fundraise on behalf of the organization. 
    •  Automatic processing of recurring gifts from donors’ card info for online donations. 
    •  Seamless integration with fundraising platforms like Classy, GoFundMe Charity, Square and GivingFuel for more efficiency. 
  • Donor Communications: Personalize emails and letters with the template creator. Send messages to a segmented list of donors in just a few clicks. Donor receipts are emailed to donors automatically after submission of online and manually entered donations. 
  • Donor Management: Ensures better management of donors, pledges, tasks and notifications for maximizing potential and record-keeping. Offers: 
    •  A single place for donation details including pledges, recurring gifts, transactions and interactions. 
    •  Convenient segmentation of contacts and donors for seamless communication with supporters. 
    •  Household and relationship tracking to identify contacts easily for mass emails. 
    •  Access for donors to their giving history, profile details and downloadable tax summaries. 
  • Tracking and Reporting: Generate reports based on a chosen combination of filters like giving amounts, transaction dates, locations, campaigns and more using one of the 13 premade templates. Filter contacts based on location, demographics and more. 
  • Integrations: Includes third-party integrations for email marketing, accounting, fundraising ticketing, and volunteer and membership management. Connects with activity-based apps like Google Forms, Jotform and Woocommerce. 
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Product Ranking

#2

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#18

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Analyst Rating Summary

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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Classy
Kindful
+ Add Product + Add Product
Dashboard And Reporting Data Hygiene Document Management Donation Management Donor Management Event Management Fundraising Programs Marketing And Online Advocacy Mobile Capabilities Payment Processing And Receipts Platform Capabilities, Security And Compliances Volunteer Management 72 25 0 67 48 57 58 78 65 82 78 64 66 33 0 100 78 68 81 52 63 86 72 55 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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User Sentiment Summary

Great User Sentiment 258 reviews
Great User Sentiment 758 reviews
85%
of users recommend this product

Classy has a 'great' User Satisfaction Rating of 85% when considering 258 user reviews from 3 recognized software review sites.

88%
of users recommend this product

Kindful has a 'great' User Satisfaction Rating of 88% when considering 758 user reviews from 4 recognized software review sites.

n/a
4.4 (17)
4.3 (121)
4.4 (400)
4.2 (90)
4.5 (310)
4.1 (47)
4.0 (31)

Synopsis of User Ratings and Reviews

Recurring Giving: Classy simplifies the process of setting up and managing recurring donations, making it easier for nonprofits to secure ongoing support and cultivate long-term donor relationships.
Peer-to-Peer Fundraising: Classy's platform facilitates peer-to-peer fundraising campaigns, empowering supporters to create personal fundraising pages and leverage their networks to raise money on behalf of the organization.
Event Management: Classy streamlines event management by providing tools for online registration, ticketing, and attendee management, simplifying the process of organizing and hosting fundraising events.
Donor Management: Classy offers robust donor management features, enabling nonprofits to track donor information, giving history, and engagement levels, providing valuable insights for personalized outreach and cultivation strategies.
Integrations: Classy integrates with various third-party applications, such as CRM systems and email marketing platforms, allowing nonprofits to streamline their workflows and enhance their fundraising efforts.
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Customizable Reporting: Kindful's reporting tools allow users to create custom reports that track the specific data points most relevant to their organization, such as donor retention rates, campaign performance, and fundraising progress towards goals. This level of customization empowers users to gain deeper insights into their fundraising efforts and make data-driven decisions.
Donor Management: Kindful provides a comprehensive donor management system that allows users to track donor information, including contact details, donation history, and engagement levels. This feature helps organizations build stronger relationships with their donors and tailor their outreach efforts accordingly.
Integrations: Kindful integrates with a wide range of other software platforms, such as email marketing tools, payment processors, and social media platforms. This allows users to streamline their workflows and avoid the need for manual data entry.
Ease of Use: Kindful is known for its user-friendly interface and intuitive design, making it easy for users of all technical skill levels to navigate and utilize the platform effectively.
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Limited Customization: The platform's customization options may not be sufficient for organizations with unique branding or complex campaign requirements, potentially leading to a generic look and feel that doesn't align with their identity.
Learning Curve: Classy's interface can be challenging for new users due to its extensive features and functionalities, requiring an investment of time and effort to master the platform effectively.
Pricing Structure: The platform's pricing structure, which often involves transaction fees, can impact the overall fundraising revenue, especially for organizations with high donation volumes or smaller average gift sizes.
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Limited Customization: Users frequently express frustration with the rigidity of Kindful's reporting features, finding themselves unable to tailor reports to their specific needs. For instance, generating reports that combine data from different modules or creating custom fields can be challenging.
Learning Curve: Kindful's interface, while visually appealing, can be unintuitive for new users. Navigating through the various features and understanding the data structure often requires a significant time investment and can be overwhelming for those transitioning from other platforms.
Integrations: While Kindful offers integrations with popular platforms like QuickBooks and Mailchimp, users often find the integration options to be limited compared to other fundraising software. This can lead to data silos and manual data entry, hindering efficiency.
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Let's get classy with fundraising: Classy has been making waves in the nonprofit sector, garnering positive reviews for its user-friendly platform and comprehensive features. Users have found it to be a breath of fresh air compared to other platforms, praising its intuitive interface and ease of setup. It's like having a personal fundraising assistant, guiding you through the process and ensuring you have all the tools you need to succeed. One of Classy's standout features is its versatility. From managing online donations and events to handling donor relationships, it covers all the bases. Users appreciate the ability to create customized campaigns, track progress, and generate reports, all within a single platform. The seamless integration with other software, such as Salesforce and Virtuous, is another major plus, allowing for streamlined operations and data management. While Classy shines in many areas, some users have noted that its pricing can be a bit steep for smaller organizations. However, they also acknowledge that the value it provides often outweighs the cost. In a nutshell, Classy is best suited for nonprofits of all sizes that are looking for a robust and user-friendly fundraising platform. Its comprehensive features, ease of use, and excellent customer support make it a top choice for organizations that want to take their fundraising efforts to the next level.

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Kindful stands out for its robust donor management features, including comprehensive donor profiles, communication tracking, and the ability to segment donors based on various criteria. This allows nonprofits to personalize their outreach and cultivate stronger relationships with their supporters. Users appreciate the platform's ease of use and intuitive interface, making it accessible to staff members with varying levels of technical expertise. Additionally, Kindful's reporting tools provide valuable insights into fundraising performance, helping organizations track progress toward goals and make data-driven decisions. However, some users have noted that Kindful's customization options are limited compared to other fundraising platforms, which may be a drawback for organizations with unique needs. Additionally, the platform's pricing structure can be a challenge for smaller nonprofits with limited budgets. Kindful is best suited for small to medium-sized nonprofits seeking a user-friendly and comprehensive donor management solution. Its emphasis on donor relationships and communication tools makes it ideal for organizations focused on building strong connections with their supporters. While Kindful may not offer the same level of customization as some competitors, its core features and ease of use make it a valuable tool for streamlining fundraising operations and improving donor engagement.

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