Our analysts compared Towbook vs Motive based on data from our 400+ point analysis of Fleet Management Software, user reviews and our own crowdsourced data from our free software selection platform.
Analyst Rating
User Sentiment
Motive (formerly KeepTruckin) is a fleet operations platform that offers hardware and software modules to track and manage fleets. The integrated approach helps users boost the safety, profitability and productivity of their daily tasks.
It offers real-time vehicle tracking, utilization and inspection, including driver coaching modules to streamline and optimize fleet operations management. It also provides service and diagnostic reminders for vehicles that help lower maintenance costs and avoid vehicle breakdowns.
Key capabilities include fleet tracking, telematics, compliance management, fuel management, fleet maintenance, driver monitoring and IFTA reporting. A driver app helps connect to the main interface via Bluetooth.
It’s suitable for businesses of all sizes that manage fleets of vehicles. Users can opt for a free trial and demo before implementation. Its pricing starts from $35 per vehicle per month.
among all Fleet Management Software
Towbook has a 'excellent' User Satisfaction Rating of 98% when considering 157 user reviews from 3 recognized software review sites.
Motive has a 'great' User Satisfaction Rating of 89% when considering 2439 user reviews from 4 recognized software review sites.
Towbook stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.
SelectHub research analysts have evaluated Motive and concluded it earns best-in-class honors for Fleet Management.
Towbook is a cloud-based solution that serves towing and transportation companies with invoicing, impounds, dispatching and related functionalities. According to users who’ve tried this product, their GPS tracker provides inaccurate results occasionally. Software lags and crashes are another con witnessed by users.Technical assistance is unanimously appreciated, along with its simple user interface. Its customizability is another worthy pro of the tool. In short, businesses looking for a comprehensive dispatch tool that’s easy to learn and offers reliable support assistance can give it a try.
Motive is a robust and scalable fleet management solution that empowers businesses to optimize fleet operations and prioritize driver safety. Its adaptable interface, ELD, customer support, installation and pricing make it stand out from its competitors like Geotab, Fleetio and Samsara.GPS tracking provides a comprehensive view of fleet activity, including vehicle location, driver behavior and estimated arrival times. This empowers data-driven decision-making and improves customer service. Automating manual tasks like route planning, dispatch and driver logs reduces human error and frees up valuable time for drivers and dispatchers.It also offers hardware modules like AI dashcams and ELD devices. Users can install them in vehicles to better monitor and track performance. In-vehicle monitoring enables proactive driver coaching, helping address risky behaviors and fostering a safety-focused culture.The platform caters to businesses of all sizes seeking to streamline fleet operations, improve driver performance and gain valuable insights into their fleet activity. Its scalability makes it suitable for both growing businesses and established fleets with complex needs.While the platform is easy to use, implementing advanced features might require some initial setup time. However, the long-term benefits of efficiency, safety and cost savings make it a worthwhile investment.
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