Home > Fleet Management Software > Geotab > Geotab vs Towbook

Geotab vs Towbook

Last Updated: November 18th, 2024

Our analysts compared Geotab vs Towbook based on data from our 400+ point analysis of Fleet Management Software, user reviews and our own crowdsourced data from our free software selection platform.

Overview Pricing Benefits & Features Analyst Ratings Comparison Charts User Ratings Analyst Summary Screenshots

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Product Basics

Geotab offers comprehensive telematics solutions suitable for all business sizes. It provides historical and real-time actionable trip data that helps manage inventory, vehicles and drivers. Drivers can log in and self-monitor work hours, fatigue levels and more from a single dashboard. Its key modules include fleet reports, routing and dispatch, driver and vehicle tracking, and asset tracking and management.

Towbook, a SaaS solution, provides towing companies with payroll, private property, impounds and dispatch management inclusions. Its capabilities include digital dispatch and email processing, GPS tracking, vehicle inventory management, equipment inspections, driver check-ins and QuickBooks integration.

Users can access on-demand driver commissions, analyze driver behavior and truck volume and save time on sales tax reporting from a single location. It is accessible on Android and iOS devices.

$10/Vehicle, Monthly

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$49 Monthly

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Cloud

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Mobile

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Product Assistance

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24/7 Live Support

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Product Insights

Boosts Productivity: Improves driver behavior through tracking, management and training. Analyze and assess fleet insights within customizable reports.
Improves Fuel Efficiency: Monitor and optimize fuel consumption through custom alerts for vehicle idling, overspeeding and routing.
Prevent Vehicle Failures: Lowers downtimes and avoids costly repairs with tools to identify, schedule and prioritize vehicle service and maintenance work.
Promotes Safety: Encourages fleet and driver safety through regular monitoring of metrics and collision rates. Track and optimize safety using advanced collision avoidance tools, custom safety alerts, dashboard reports and dashcams.
Environmental Sustainability: Track, monitor and achieve sustainability targets and identify areas for improvement.
Ensures Regulatory Compliance: Streamline DVIR and IFTA management, saving stress, time and avoiding paying unnecessary late payment fines and penalties.

Comprehensive Tools: Offers easy access to tools to run dispatch operations such as invoicing, inventory, dispatching, auctions, liens and GPS tracking within a single user dashboard.
Simplifies Communication: Enables drivers to check in and out through the mobile app, complete asset inspection reports and share with managers for assessment in a few clicks. Drivers can accept calls directly on the mobile app.
Reduces Workload: Save time and effort with advanced accounting tools, customizable automated workflows, digitized invoice sharing and payment import. Eliminates double-entry in accounting with QuickBooks integration.
Improve Safety: Enhance driver and vehicle safety with live GPS-enabled tracking updates on the mobile app for Android and iOS users.
30-day Free Trial: Access a free 30-day trial with a comprehensive feature set without sharing credit card details or signing contracts and bonds.

Driver Tracking: Offers driver management solutions, including Go Talk in-vehicle driver feedback, safety scorecard and driver ID, ELD, a compliance dashboard, ID and fatigue monitoring and seat belt and speeding violation reports.
Fleet Reporting: Includes advanced reporting capabilities such as driver safety scorecards, speed profile, trips history, advanced risk management, log data and collision custom reports.
Routing and Dispatch: Plan dispatch routes, create vehicle waypoints and stops for pickups and deliveries, and add alerts and monitoring zones with integrated route planning and real-time dispatch.
Asset Tracking: Delivers GPS-enabled real-time asset tracking capabilities, optimizes asset and fleet management and remotely monitors equipment condition.
Fuel Management: Offers real-time audio feedback and buzzer alerts for unwanted driver behavior such as unnecessary idling, harsh braking and overspeeding. Promotes proactive maintenance against engine faults like defective oxygen sensors. Dashboard reports provide a comprehensive view of idling and fuel consumption, including monthly progress comparison reports.
Fleet Maintenance: Prioritize asset and vehicle repairs based on critical engine and operational diagnostic issue insights. Promotes predictive vehicle engine health. Use coaching tools to minimize vehicle and asset wear and tear. Closely monitor engine fault code data to identify engine issues and avoid downtime and repair costs proactively.
Fleet Benchmarking: Fleet administrators can use driving patterns to evaluate and optimize operations. Obtain benchmark recommendations, discover new efficiencies, gaps and saving opportunities and manage driver coaching.
Driver Safety Reporting: Assess safety reports for understanding overall safety score and driver behavior trends. Offers in-depth information on critical fleet metrics such as seat belt usage, backing up and more. Notifies fleet managers through text messages or emails about possible collisions or rule violations and sends advanced collision avoidance prompts.
Driver Coaching: Track and avoid risky driver behavior in real time. Identify drivers who require training. Driver scorecard reports act as a base for gamification programs to recognize and encourage best-performing drivers.
ELD Compliance: Streamlines DVIR inspection workflows, HOS and Driver identification and messaging. Maintains reminder logs for driver punch-in and out and real-time alerts for low HOS. Ensures IFTA compliance.
EV Assessment: Offers EV suitability assessment through considerations like financial analysis to determine cost-savings potential, range assurance to assess performance in extreme weather conditions and environmental benefit evaluation.
Electric Vehicle Fleets: Supports extensive EV model sets and provides custom reports such as fuel and energy usage, EV charging, charge assurance and map to optimize electric fleet performance.

Digital Dispatch and Email Processing: Perform and manage all dispatch functions with a single dashboard in real time. Users can take and assign calls, manage vehicle inventory and track job progress with one click.
GPS Tracking: Enables GPS-powered driver and vehicle tracking on the mobile app. Partnered with several GPS solutions such as U.S. Fleet Tracking, Webfleet solutions, DriverLocate and AT&T Fleet Complete.
Inventory Management: Create records and manage stored vehicle inventory through the Impound manager. Ensures compliance with state letter regulations and offers integration with Auto Data Direct.
App Support: Offers end-to-end device support on Android and iOS devices for easy feature access from any location at all times.
Equipment Inspections: Capture driver check-ins and outs around the clock. Drivers can fill in equipment and asset inspection reports and automatically share them for managerial review.
Data Capture and Management: Allows drivers to update their status, attach geocoded images with calls, use GPS coordinates to update call locations, gather customer signatures and specify payment methods.
Billing and Payment Import: Submit invoices to motor clubs directly from the dashboard for quick payment processing. Turn on the payment import feature to access complete payment information and automatically update the status on receipts.
Accounting Workflow: Advanced accounting tools help manage and categorize billed, paid and unpaid invoices. Generate bulk statements for accounts and share them with customers by mail or emails.
Comprehensive Reporting: Offers detailed insights into company performance, including income and revenue generated within a specified time. Analyze truck and driver volume and view driver commissions on demand. Automatically tracks sales tax and generates annual reports.

Product Ranking

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Analyst Rating Summary

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Geotab

Towbook

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User Sentiment Summary

82%

of users recommend this product

Geotab has a 'great' User Satisfaction Rating of 82% when considering 47 user reviews from 3 recognized software review sites.

98%

of users recommend this product

Towbook has a 'excellent' User Satisfaction Rating of 98% when considering 157 user reviews from 3 recognized software review sites.

4.5 (10)

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4.1 (18)

4.8 (2)

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4.86 (78)

3.9 (19)

4.9 (77)

Awards

Fleet or Asset Tracking and Routing Award

Synopsis of User Ratings and Reviews

Reporting: All reviews on this pro indicate that it offers robust reporting tools with customizable and informative reports that promote better decision making.

Tracking Capabilities: According to 100% of users who reviewed this pro, it offers several helpful features for tracking fuel consumption, location and vehicle maintenance schedules.

Mobile App: Most users who mentioned this pro said that the mobile app is helpful for accessing information, driver tracking and organizing vehicles.

Technical Assistance: According to all of the users who mentioned customer support, their support assistance is ready-to-assist, prompt and helpful.

Usability: According to 100% of users who reviewed this pro, the software is user-friendly and allows multiple user access.

Customization: About 90% of users who mentioned this pro said the software allows a broad scope of customization, especially for electronic dispatches.

Challenging Navigation: The software can be challenging to navigate, especially during the initial learning phase, according to 85% of users.

Customer Support: According to more than 80% of users who reviewed this con, their customer support is slow to respond to calls and chat.

Map: About 100% of users who mentioned this con said that the map feature is clunky and hard-to-understand.

Lags: Approximately 75% of users said that the software lags sometimes and requires strong internet connectivity to function well.

Infrequent Crashes: Halts daily operations due to sudden software crashes, according to 100% of users who mentioned this aspect.

GPS Tracker: According to more than 80% of users who reviewed this con, the tracker updates are not always accurate.

Geotab is a comprehensive solution that serves businesses of all sizes. According to user reviews, it provides customizable reports to facilitate planning and decision-making. Challenging navigation and slow technical assistance are some downsides of the product. The map feature appears clunky to users. It also lags, especially in weak network signals. The mobile app and tracking abilities are some noteworthy pros of the software.

Towbook is a cloud-based solution that serves towing and transportation companies with invoicing, impounds, dispatching and related functionalities. According to users who’ve tried this product, their GPS tracker provides inaccurate results occasionally. Software lags and crashes are another con witnessed by users.Technical assistance is unanimously appreciated, along with its simple user interface. Its customizability is another worthy pro of the tool. In short, businesses looking for a comprehensive dispatch tool that’s easy to learn and offers reliable support assistance can give it a try.

Screenshots

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FAQ

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