Etsy vs SAP Commerce Cloud

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Our analysts compared Etsy vs SAP Commerce Cloud based on data from our 400+ point analysis of eCommerce Platforms, user reviews and our own crowdsourced data from our free software selection platform.

Etsy Software Tool
SAP Commerce Cloud Software Tool

Product Basics

Etsy is an online global marketplace for artists, craftspeople and vintage vendors to sell unique pieces. It’s majorly focused on handcrafted and vintage pieces with categories like jewelry, clothing, bags, home decor, furniture, arts and more. Sellers can create stores online and use additional paid services like payments, ads, tracking and insurance for shipping, and currency conversions.
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SAP Commerce Cloud helps online businesses manage omnichannel commerce. It enables enterprises to deliver personalized customer experiences from acquisition to retention and unify every touchpoint, including online, social media, mobile, POS and more.

Its features include omnichannel marketing, product information, order and customer experience management, analytics, and more. Use the headless architecture to customize the backend and add required functionalities through plug-and-play integrations.
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Product Assistance

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Product Insights

  • Global Reach: Etsy connects sellers with a worldwide audience, expanding market opportunities beyond local boundaries.
  • Low Startup Costs: With minimal listing fees and no need for a physical storefront, Etsy offers an affordable entry point for new businesses.
  • Community Support: Sellers benefit from a robust community of peers and buyers, fostering collaboration and shared learning.
  • Customizable Shops: Etsy allows sellers to personalize their storefronts, helping to build a unique brand identity.
  • Integrated Marketing Tools: Built-in SEO, social media integration, and promotional tools help sellers increase visibility and drive traffic to their shops.
  • Secure Transactions: Etsy provides a secure platform for financial transactions, ensuring both buyer and seller protection.
  • Analytics and Insights: Detailed analytics help sellers understand customer behavior and optimize their product offerings.
  • Mobile Accessibility: The Etsy app allows sellers to manage their shops on-the-go, ensuring they can respond to customer inquiries and orders promptly.
  • Handmade and Vintage Focus: Etsy's emphasis on unique, handmade, and vintage items attracts a niche market of dedicated buyers.
  • Customer Trust: Etsy's established reputation and buyer protection policies build trust, encouraging more purchases.
  • Scalability: Etsy supports businesses of all sizes, from hobbyists to full-time entrepreneurs, allowing for growth and expansion.
  • Environmental Impact: By promoting handmade and vintage items, Etsy supports sustainable shopping practices and reduces waste.
  • Educational Resources: Etsy offers a wealth of resources, including tutorials and forums, to help sellers improve their business skills.
  • Payment Flexibility: Multiple payment options, including credit cards, PayPal, and Etsy gift cards, make transactions convenient for buyers.
  • Customer Engagement: Direct messaging and review systems facilitate communication and build relationships between sellers and buyers.
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  • Easily Add Custom Features: Connect with other SAP products to add extra features like CRM, PLM, ERP and more. Design connections with external software using REST and GraphQL API. 
  • Manage Everything From One Place: Unify every complex process in a single platform, including omnichannel marketing, distributed order management, CX tracking and personalization, fulfillment, and more. 
  • Increase Efficiency: Manage multiple brands from a centralized dashboard. Set up dual storefronts for B2B and B2C customers and avoid double orders, backorders and other human errors. 
  • Improve Customer Satisfaction: Provide intelligent behavior-based product recommendations, offer flexible payment and fulfillment options and personalize every customer touchpoint from discovery to fulfillment. B2B customers can easily shop with self-guided experiences. 
  • Boost Efficiency: Define rules to automate processes like order routing, transaction recording, payment processing and more and free up associates to focus on problem-solving and scaling operations. 
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  • Online Store: Create stores using customizable templates and promote products using featured listings. 
  • Analytics: Provides detailed statistics to track orders and revenue, identify products with the most page views and understand performance trends. 
  • SEO Tools: Customers can find listings with the proper headings and descriptions. Helps recognize the keywords that get more traffic to the store. 
  • Logistics: Auto calculates shipping costs based on weight, dimension, shipping method and delivery speed. Prints shipping labels and directly sends tracking details to customers. 
  • Mobile App: Manage orders, update items, check shop analytics, create listings and talk to customers from anywhere. 
  • Promotional Tools: Promote items and listings in internal search and on social media. 
  • Payment Management: Collect and manage payments through PayPal or credit card, based on customers’ convenience. Also manages currency conversions, making it globally accessible. 
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  • Omnichannel Marketing: Create and manage personalized experiences across multiple channels 
    • Page Builder: Design omnichannel responsive storefronts with the WYSIWYG editor. Personalize websites and mobile apps, and create IoT, VR, and AR experiences. 
    • PWA Studio: Personalize storefronts to mimic app-like experiences for mobile-centric commerce. 
    • Promotions: Design and launch targeted promotional campaigns. 
    • Plug-and-Play Integrations: Access the marketplace to install extensions for processing payments, taxing, merchandising, adding shopping carts and more. 
    • B2B Commerce: Offers intelligent pricing based on set rules. Provides self-service options like defining order approval and quote negotiation workflows, auto replenishes, PO number entries and more. 
  • Customer Experience: Personalize and streamline the customer experience across sales and distribution channels. 
    • Data Segmentation: Collect data across every sales channel, create rich customer profiles, segment customers based on business-specific criteria and more. 
    • Machine Learning: Automate data analysis to recognize behavioral patterns and offer hyper-personalized product suggestions. 
    • Search Bar: Allows customers to navigate through the catalog quickly. 
    • A/B Testing: Design real-time algorithms based on tests to deliver personalized experiences. 
  • Product Content Management: Create detailed catalogs with bundles and attributes and syndicate on multiple sales channels. Set up approval and review workflows, bulk edit and mass upload with the management console. Supports multilingual catalogs for global commerce. 
  • Distributed Order Management: Manage orders coming through various sales channels and going out via different fulfillment points. 
    • Inventory Tracking: Gain real-time snapshots of the inventory and set rules for splitting and sharing them as needed. 
    • Flexible Fulfillment: Provides endless-aisle fulfillment options like BOPIS, curbside pickup, dropshipping and more. 
    • Order Routing: Define sourcing and routing rules for multiple warehouses, fulfillment centers and shipping carriers. Automate order routing to convenient locations. 
    • Return Processes: Offers shipment tracking information and self-return capabilities to customers. 
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Product Ranking

#2

among all
eCommerce Platforms

#91

among all
eCommerce Platforms

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Analyst Rating Summary

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99
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77
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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

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Catalog And Product Management Checkout Inventory Management Marketing And Search Engine Optimization Order Management Payments Platform Capability Reporting And Analytics Sales Channel Shipping Storefront 99 92 77 100 90 74 91 97 67 63 100 0 25 50 75 100
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User Sentiment Summary

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Great User Sentiment 6 reviews
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86%
of users recommend this product

SAP Commerce Cloud has a 'great' User Satisfaction Rating of 86% when considering 6 user reviews from 2 recognized software review sites.

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4.33 (3)
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4.3 (3)

Synopsis of User Ratings and Reviews

Niche Marketplace: Etsy is known for its focus on unique and handmade goods, attracting buyers looking for distinctive items.
Creative Variety: The platform boasts a vast selection of products, offering a diverse range of options for shoppers seeking one-of-a-kind pieces.
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Comprehensive Feature Set: Users appreciate that SAP Commerce Cloud offers a wide range of features out-of-the-box, covering areas like product information management, order management, and promotions. This comprehensiveness reduces the need for extensive customization, saving time and resources.
Omnichannel Capabilities: SAP Commerce Cloud enables businesses to provide a seamless customer experience across multiple touchpoints, including online stores, mobile apps, and physical stores. This unified approach helps businesses meet the evolving expectations of modern consumers.
Customization and Flexibility: While offering a rich set of standard features, SAP Commerce Cloud also provides ample opportunities for customization. Businesses can tailor the platform to their specific needs and integrate it with existing systems, ensuring a perfect fit for their unique requirements.
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Customer Service Issues: Etsy has received complaints regarding its customer service, potentially leading to unresolved issues for businesses.
Shipping Challenges: Shipping delays are a recurring concern on Etsy, potentially impacting customer satisfaction and business operations. Businesses may need to meticulously manage shipping profiles and expectations.
Price-Focused Competition: Etsy's platform can lead to intense price competition, potentially impacting businesses focused on product quality and unique offerings.
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Complex Setup and Maintenance: Many users find it challenging to set up and maintain SAP Commerce Cloud, often requiring specialized expertise and resources.
High Cost: SAP Commerce Cloud can be expensive, especially for small and medium-sized businesses, with licensing, implementation, and ongoing maintenance costs adding up.
Limited Flexibility: Some users report that SAP Commerce Cloud can be inflexible, making it difficult to customize and adapt to specific business needs.
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Is Etsy really as easy as everyone says it is to buy and sell unique items? Etsy is an eCommerce platform known for its distinctive, handcrafted goods from independent sellers. Users rave about the platform's user-friendly design, which makes it simple to navigate and discover those one-of-a-kind treasures. Etsy's strength lies in fostering a community of passionate creators and buyers seeking unique, personalized items. This dedication to small businesses and artisans distinguishes Etsy from mass-produced goods found on platforms like Amazon. For instance, a buyer looking for a handmade ceramic mug with a specific design is more likely to find it on Etsy than on a more generalized platform. However, Etsy's dependence on individual sellers can lead to inconsistencies. Shipping delays, variable product quality, and customer service challenges arise from dealing with numerous independent entities. While Etsy has policies in place, enforcing them across a vast network poses a challenge. Potential buyers should prioritize individual seller ratings and reviews to ensure a smooth experience. Ultimately, Etsy is best suited for shoppers seeking unique, handcrafted items and willing to embrace the nuances of buying directly from independent creators.

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User reviews from the last year paint a mixed picture, highlighting both strengths and weaknesses that make it a good fit for some businesses, but not others. While many users praise its robust feature set, particularly its powerful shopping cart and marketing tools, they also point to its complexity and high cost as major drawbacks. Some users find the platform's learning curve steep, requiring significant time and resources to master. Others note that its pricing structure can be prohibitive for smaller businesses, making it more suitable for large enterprises with deep pockets. What sets SAP Commerce Cloud apart is its tight integration with other SAP products, a major advantage for businesses already invested in the SAP ecosystem. This seamless integration allows for streamlined operations and data sharing across different departments, boosting efficiency and providing a holistic view of the business. However, this strength can also be a weakness for businesses that don't use other SAP products, as they may not fully utilize the platform's capabilities. Ultimately, SAP Commerce Cloud is best suited for large enterprises with complex eCommerce needs and existing SAP infrastructure. Its comprehensive features, scalability, and integration capabilities make it a powerful tool for managing sophisticated online businesses. However, smaller businesses or those new to SAP may find its complexity and cost overwhelming, making alternative platforms like Shopify or BigCommerce more attractive options.

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