AskNicely vs Satmetrix

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Our analysts compared AskNicely vs Satmetrix based on data from our 400+ point analysis of Customer Experience Software, user reviews and our own crowdsourced data from our free software selection platform.

AskNicely Software Tool
Satmetrix Software Tool

Product Basics

AskNicely is a mobile-friendly, web-based solution designed to provide users with feedback to improve frontline operations. It enables organizations to implement relevant changes based on customer survey responses. Users can customize these surveys and collect information via text, email or web.

Access personalized coaching and performance enhancement suggestions for team members. Managers can see where individuals are challenged or excelling and send integrated announcements. Its in-built case management service and automated workflows enable quick action and escalation.
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Satmetrix is an online platform that helps organizations gather feedback and analyze customer interactions for optimized engagement. Omnichannel support allows users to capture customer journeys across several touchpoints.

Text and speech analytics enable agents to take preemptive actions against negative sentiments. Other capabilities include closed-loop action, journey mapping and Net Promoter Score (NPS).
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$399 Monthly
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$300 Monthly
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Product Assistance

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24/7 Live Support
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Product Insights

  • Improves Customer Satisfaction: Measure customer experience using Net Promoter Scores. Gain customer insights with marketing analytics and implement changes with automated workflows. 
  • Better Communication: Respond to customer feedback and send automated emails. Factor in employee suggestions and update team members on announcements and reminders. 
  • Real-Time Information: Share and view current dashboards to track status across roles and departments. Connect live NPS scores with processes and systems. 
  • Reduces Staff Turnover: Engage and recognize staff with rewards and positive feedback to increase employee satisfaction. Highlight key areas to work on and use NPS to follow up and provide support. 
  • Easily Customizable: Modify and send customer surveys in multiple languages. Track individual customer data based on customizable factors like location or product instead of whole campaigns. 
  • Increases Revenue: Turn one-time customers into repeat customers and promoters by automating customer feedback and communication. 
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  • Reduce Customer Churn: Rectify product, process and behavioral issues using AI-based analytical modules. Identify negative sentiments, blind spots and churn risks. 
  • Measure Customer Satisfaction: Optimize data gathering through real-time, personalized, contextual and conversational surveys. 
  • Improve CX Strategies: Determine if customer decisions align with an organization’s financial objectives through customer experience impact assessment (CXIA). Provides custom consulting for KPI target setting and ROI analysis. 
  • Optimize Business Processes: Streamline product, marketing and sales tasks by accessing the feedback repository. Gather structured and unstructured customer insights through omnichannel feedback collection forms. 
  • Avoid Expensive Repeat Calls: Agents and service teams can preemptively close the loop using role-based dashboards. 
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  • Customizable Surveys: Design and execute surveys for clients after service without logging in or downloading an app. Receive feedback via text, email or browser. 
  • Alerts and Notifications: Automate emails to increase reviews or point customers toward next steps. Send employees push notifications as follow-up reminders. 
  • Employee Appreciation: Reward employees for meeting customer rating targets, allowing them to earn achievements over time. Validate good performance with a personal message from superiors. 
  • Dashboards: Track employee and team growth metrics based on customer experience with team scoreboards. Download and consolidate data and statistics in real time using dashboards. 
  • Analytic Insights: Identify top performers and actions yielding results. View key growth metrics and showcase employee performance using snapshots. Download reports and statistics in real time. 
  • Automated Workflows: Follow up on feedback by setting up rule-based automatic notifications and emails. Prompt employees or customers to take action. 
  • Coaching and Advice: Utilize daily employee check-ins to connect remotely. Set parameters to activate personalized coaching tips based on customer responses. Highlight performance gaps and growth areas in individuals using real-time customer feedback. 
  • Integrations: Integrate survey data with over 40 CRM tools, including HubSpot, Salesforce and Microsoft Dynamics, to streamline customer journeys. 
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  • Omnichannel: Streamline data collection across multiple customer touchpoints and channels. 
    • Direct Feedback: Send surveys via email, IVR, in-app, website and comment cards. 
    • Indirect Feedback: Gather insights from service call recordings, agent notes, social media, chat transcripts and emails. 
    • Operational Feedback: Collect data through contact centers and customer profiles. 
  • Customer Journey Maps: Gain macro and micro-level insights into a customer’s journey. Identify trends, potential bottlenecks and pain points with heatmaps and other visualization tools.  
  • Analytics: Understand customer sentiment, recover at-risk clients and optimize agent performance with text and speech analytics. 
    •  Mine textual and audio-based interactions in multiple languages via Neural Phonetic Speech Analytics. 
    •  Automatically categorize text and display topics by duration, volume and emotions on dashboards. 
  • Action Management: Agents can resolve customer issues before they escalate through automated, role-specific actions. Receive real-time alerts based on predetermined triggers like ratings, words or actions. 
  • Feedback Management: Meet customers at their preferred mode of communication. Unify feedback received from multiple channels and touchpoints. Store customer interactions in the contact center. 
  • Net Promoter Score (NPS): Measure customer satisfaction and loyalty. Compare performance by accessing competitors’ key KPIs. Use intuitive filters and reports to review an industry’s or certain organizations’ NPS performance. 
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Product Ranking

#49

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Customer Experience Software

#99

among all
Customer Experience Software

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Analyst Rating Summary

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Integrations and Extensibility
Mobile Capabilities
Dashboards and Reporting
Feedback Channels

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

AskNicely
Satmetrix
+ Add Product + Add Product
AI-Based Capabilities Customer And Contacts Management Dashboards And Reporting Feedback Channels Mobile Capabilities Platform Capabilities Survey Management 5 68 79 56 88 70 46 69 81 100 89 50 61 54 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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Synopsis of User Ratings and Reviews

Easy to Use: Users praise AskNicely's intuitive design and ease of use, making it simple for teams to create and send surveys without extensive training.
Effective Reporting and Analytics: AskNicely provides robust reporting and analytics features that allow businesses to gain valuable insights from customer feedback. Users appreciate the clear and visually appealing dashboards that make it easy to understand trends and identify areas for improvement.
Integrations: AskNicely integrates seamlessly with popular business tools, such as Salesforce and HubSpot, enabling businesses to streamline their workflows and centralize customer data.
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Actionable Insights: Users praise Satmetrix for delivering clear, actionable insights from customer feedback, enabling them to pinpoint areas for improvement and enhance customer satisfaction.
User-Friendly Interface: Satmetrix is lauded for its intuitive and easy-to-navigate interface, making it simple for users to collect, analyze, and act on customer feedback without extensive training.
Robust Reporting: Users appreciate the comprehensive reporting capabilities of Satmetrix, allowing them to generate visually appealing and informative reports to share with stakeholders and track progress over time.
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Limited Customization: Users express frustration over the platform's restrictive customization options, particularly concerning survey design and branding. They desire more control over the look and feel to align surveys with their brand aesthetics.
Reporting Features: Some users find the reporting functionality to be less robust than desired. They seek more in-depth analytics and visualization tools to gain richer insights from survey data.
Integrations: Users desire more seamless integrations with other business-critical tools, particularly those commonly used in customer support and marketing workflows. This lack of integration can lead to data silos and manual workarounds.
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Difficult to Use: Some users find the platform difficult to navigate and use, particularly when it comes to reporting and analytics. They desire a more user-friendly interface.
Limited Customization: Users express frustration with the limited customization options available for surveys and reports. They want more flexibility to tailor the platform to their specific needs.
Integration Challenges: Integrating Satmetrix with other business systems can be challenging, leading to data silos and workflow inefficiencies. Users seek smoother integrations with commonly used CRM and marketing automation platforms.
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Is AskNicely really that nice? User reviews from the past year suggest that it is, but with a few caveats. Customers rave about AskNicely's intuitive interface, reporting capabilities, and top-notch customer support. They find it easy to create and send surveys, and the data visualization tools make it simple to identify trends and areas for improvement. One user even called the reporting "insanely good," highlighting the ability to drill down into specific customer segments and track progress over time. However, some users have expressed frustration with the platform's limited customization options and occasional glitches. What sets AskNicely apart is its focus on driving action from customer feedback. Unlike some competitors that simply collect data, AskNicely encourages users to close the feedback loop by responding to customers and making changes based on their input. This focus on actionability is a major selling point for many users, who appreciate the platform's ability to help them improve customer satisfaction and loyalty. Overall, AskNicely is best suited for businesses that are serious about using customer feedback to drive improvements. Its ease of use, powerful reporting, and action-oriented approach make it a valuable tool for companies of all sizes, but particularly those with a customer-centric culture.

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User reviews from the last year paint a mixed picture. While Satmetrix is generally praised for its ease of use and comprehensive features, some users have expressed concerns about its cost and occasional difficulty to use. Users often highlight Satmetrix's strength in collecting and analyzing customer feedback, particularly its survey tool and reporting capabilities. They appreciate the platform's ability to provide a holistic view of the customer journey, enabling them to identify pain points and areas for improvement. However, some users find the platform's pricing to be a significant barrier, especially for smaller businesses. Additionally, while many users find Satmetrix easy to use, some have reported a steep learning curve for certain features. Satmetrix differentiates itself through its robust scoring tool, which allows businesses to track their progress in improving customer experience. This feature is particularly valuable for businesses that are serious about measuring and improving customer satisfaction. Overall, Satmetrix seems best suited for medium to large businesses that prioritize customer experience and have the budget to invest in a comprehensive solution. Smaller businesses or those with limited resources might find the platform's cost prohibitive. It's important to note that Satmetrix was acquired by NICE Systems in 2017, so it's essential to check for the most up-to-date information on the product and its availability.

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