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Alida is ranked #3 on the top 10 Customer Experience Software leaderboard based on a comprehensive analysis performed by SelectHub research analysts. Compare the leaders with our In-Depth Report.

Alida Pricing

Based on our most recent analysis, Alida pricing starts in the range of $100 - $500.

Price
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Starting From
Undisclosed
Pricing Model
Monthly
Free Trial
No

Training Resources

Alida is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for Alida:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

Alida Benefits and Insights

Why use Alida?

Key differentiators & advantages of Alida

  • Collect Feedback at Scale: Gather insights from direct and indirect sources by accessing purpose-built integrations and enterprise-level feedback collection tools. 
  • Improve Customer Experience: Take proactive steps to counter negative feedback by identifying customer dissatisfaction. 
  • Unify Customer Feedback: Get complete visibility into customer experience metrics by combining operational and experiential data. 
  • Gain Critical Insights: Uncover recurring themes and customer sentiment through built-in analytical tools. Building a digital insight community helps create a consistent flow of detailed customer feedback.  
  • Reach More Customers: Interact with customers on their preferred communication channel. Deploy interactive activities on mobile apps, social media and online sites.  
  • Avail Extensive Guidance: Design and implement surveys, activities, member hub content, community research and other engagement programs through a professional services team of programmers, graphic designers and project coordinators. Offers one-on-one consultations for research design and technical implementation.  

Industry Expertise

Suitable for businesses of all sizes.

Alida Reviews

Average customer reviews & user sentiment summary for Alida:

User satisfaction level icon: excellent

7 reviews

100%

of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of Alida reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.

Pros

  • Customization: Alida's dashboards are highly customizable, allowing users to tailor their view with features like drag-and-drop functionality and personalized widgets to display the most relevant information.
  • Integrations: The platform seamlessly integrates with various business tools, such as Salesforce and Marketo, enabling users to centralize customer data and streamline workflows.
  • Usability: Alida prioritizes user-friendliness with an intuitive interface and clear navigation, making it accessible for users of all technical skill levels.
  • Support: Users consistently praise Alida's customer support team for their responsiveness, helpfulness, and expertise in resolving issues and providing guidance.

Cons

  • Steep Learning Curve: Alida's interface can be overwhelming for new users due to its extensive features and functionalities. The platform's complexity may require significant time investment to learn and navigate effectively.
  • Customization Challenges: While Alida offers customization options, they can be intricate and demand technical expertise. Users might encounter difficulties tailoring the platform to their specific needs without assistance from Alida's support or professional services.
  • Reporting Limitations: Generating specific or customized reports can be cumbersome. Users may find it challenging to extract the exact data insights they require without relying on pre-built reporting templates or seeking additional support.

Researcher's Summary:

Over the past year, Alida has carved out a distinctive niche in the customer experience management software arena, as evidenced by user reviews. Users have lauded Alida for its robust, intuitive platform that excels in gathering and analyzing customer feedback across various channels. This strength is particularly highlighted when compared to some competitors that may offer narrower feedback mechanisms. Alida's comprehensive dashboard and analytics tools are frequently mentioned as key differentiators, enabling businesses to derive actionable insights from customer data more efficiently. However, some users have pointed out that the learning curve can be steep for newcomers, which contrasts with more user-friendly interfaces offered by some other products in the market.

Another aspect where Alida stands out is its customization capabilities, allowing businesses to tailor the platform to their specific needs. This flexibility is crucial for companies in niche markets or those with unique customer engagement strategies, and it's an area where generic solutions often fall short. Despite these strengths, a few users have noted that Alida's pricing can be on the higher side, which might deter smaller businesses or startups with limited budgets. Yet, the consensus suggests that the investment is justified by the value Alida delivers in terms of deep customer insights and the potential for driving business growth.

Given its features and capabilities, Alida is most suited for medium to large enterprises that prioritize a deep understanding of their customer base and are willing to invest in a comprehensive solution. Its advanced analytics and customization options make it particularly appealing for businesses looking to go beyond surface-level customer feedback, aiming instead for a nuanced, actionable understanding of their market. Companies in sectors where customer experience is a key differentiator, such as retail, hospitality, and services, will find Alida an invaluable tool in their arsenal.

Key Features

Alida Actions

  • Automated Actions: Automate feedback collection based on customer transactions or events. Close the loop by creating and managing cases and alerting relevant representatives regarding further actions. Trigger automated actions according to keywords in reviews and surveys via a configurable custom rule engine. 
  • Case Management Dashboard: Gain visibility into performance metrics through real-time, dynamic and customizable dashboards. Display configured rules, triggered actions and case status. View review activities, average ratings, sentiment scores and direct review links. 

Alida Analytics

  • Custom Dashboards: Create role-based, mobile-optimized dashboards via a drag-and-drop functionality and add custom fields, dimensions and measures. Configure dashboards based on information relevant to specific audiences. Share live updates with stakeholders at every project stage. 
  • Analytics: Identify recurring patterns and test hypotheses using crosstab, weighting, text and sentiment analysis. Add time-series graphs, gauge charts, word clouds, tables and more to dashboards. Monitor customer engagement metrics like views, directs and emails collected, and NPS scores.  

Alida Integrations

Alida Mobile App

  • Notifications: Receive automated alerts on activities by setting up custom notifications. 
  • Metrics: View critical business metrics like completion rate, survey path, drop-offs and more on the homepage. Monitor the community’s response rate and apply filters to view changes in community size over time. 
  • Mobile Dashboards: Track KPIs and share them via email, texts and social media channels. 
  • Activity Management: Review recent activities and survey responses in real time. Apply filters to segment survey responses into complete, incomplete, disqualified and over quota data. Schedule close dates and close activities within the app. 

Alida Sparq

  • Profiling: Develop comprehensive profiles and segment customers at every touchpoint. Add demographic data, past interactions and interests to profiles. 
  • Data Privacy: Capture data within the norms of GDPR and CCPA. 
  • Templates: Build a brand-centric, shareable template library or use built-in activity templates. 
  • Forums: Enable real-time engagement between customers for qualitative insights. 
  • Hubs: Share relevant data to intended audiences. Foster engagement by sharing exclusive content via member hubs. Use stakeholder hubs to deliver customer insights to decision-makers. 
  • Polls: Gather quick feedback through short and interactive activities. 

Alida Survey

  • Surveys: Deploy multilingual surveys in several formats, including action-based, campaign-driven, digital, video, NPS and customer advisory boards. Add multiple question types. 
  • Reporting: Star survey responses to save relevant text for future use. Categorize and sub-segment input via AI and machine learning. Automatically generate positive, negative, neutral and mixed sentiment.  

Alida Touchpoint

  • Communication: Interact with customers and collect feedback across digital customer journeys. Use contextual targeting and conditional logic to deliver personalized questions. 
  • Calls-To-Action: Initiate specific CTAs for targeted groups. Increase collection rate by asking pre-qualifying questions. Embed them into activities like newsletter sign-ups, community recruitment and email collection.  
  • Activity Builder: Design, preview and deliver interactive activities to the target audience. Assess customer loyalty and recommendation or churn likelihood by customizing NPS activity templates. Deploy activities in-app and as website pop-ups. 

Alida Video

  • Video Feedback: Enable customers to share insights via videos. Create custom snippets and brand-centric showreels to present to stakeholders. 

Limitations

At the time of this review, these are the limitations according to user feedback:

  •  Limited filters in reporting.  
  •  Limited data analytical capabilities. 
  •  Doesn’t provide quick access to training resources. 

Suite Support

Dedicated customer success and value engineering teams provide best practices training to meet company objectives. Access system updates and maintenance schedules through the vendor’s website.

mail_outlineEmail: [email protected].
phonePhone: Available Monday to Friday, 8 a.m. — 6 p.m.
schoolTraining: Provides a knowledge base of dedicated product documentation, release notes, use cases and online training material.
local_offerTickets: Submit a ticket through the help center.
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