Alchemer vs InMoment

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Our analysts compared Alchemer vs InMoment based on data from our 400+ point analysis of Customer Experience Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Alchemer (formerly SurveyGizmo) is a feedback management software that helps businesses collect and analyze feedback. It lets teams create and launch advanced surveys to gather crucial insights from markets, customers and employees.

It offers a Voice of the Customer (VoC) program to capture customer sentiment at a micro-level. Other capabilities include risk assessment and employee experience management.
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InMoment is a unified, cloud-based experience intelligence solution that improves the customer, employee and business experiences. Users can create, schedule and share personalized reports and dashboards with live data sets, enhancing customer interactions. Organizations can leverage the EX and MX Cloud to gain employee perspectives and industry insights, respectively. Active Listening Studio delivers smart surveys, real-time responses, social monitoring and more.

Automate workflows, collect data from third-party modules, analyze feedback and manage cases by accessing flexible integrations with CRMs, APIs, HRIs, social media and other legacy communication channels. It also offers case management, data management, data exploration, action planning and more
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$200/User, Monthly
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Product Assistance

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Product Insights

  • Increase Customer Retention: Gauge positive business impact and proactively address negative comments before they escalate through workflows and email triggers. 
  • Foster Collaboration: Facilitate healthy communication between team members and departments via security-based user access and role designations. Offers flexibility to determine who has access to modify workflows and mechanisms. 
  • Better Security: Ensure safe data collection with GDPR and CCPA compliance. 
  • Vast Question Types: Provides 43 built-in question types, including multiple choices and Likert scales to capture customer feedback. Customize questions and display relevant sections to respondents. 
  • Omnichannel Data Collection: Use different channels like panels, video and chat to reach existing customers and find new audiences. Integrate feedback with existing systems and processes. 
  • Diversify Market Research Initiatives: Conduct market and customer research for several objectives like awareness, new product research, customer profiling, workflows and more. Broaden the company’s audience lists through panels. 
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  • Increased Revenue: By understanding customer needs and preferences, businesses can tailor their products and services to better meet those needs, leading to increased sales and revenue.
  • Reduced Costs: By identifying and addressing customer pain points, businesses can reduce customer churn and the associated costs of acquiring new customers.
  • Improved Customer Loyalty: By providing a positive customer experience, businesses can build stronger relationships with their customers, leading to increased loyalty and repeat business.
  • Enhanced Brand Reputation: By delivering a consistently positive customer experience, businesses can build a strong reputation for quality and customer service, which can attract new customers and enhance brand value.
  • Greater Employee Engagement: By involving employees in the process of improving customer experience, businesses can create a more engaged and motivated workforce.
  • Data-Driven Decision Making: Customer experience management software provides businesses with valuable data that can be used to make informed decisions about product development, marketing, and customer service.
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  • Surveys: Create customized surveys using multiple question types and advanced survey logic like a question, page and skip logic. Deliver them via website popups, social media, email and more. Provides pre-configured NPS surveys. 
  • Feedback Management: Capture insights at multiple stages throughout a customer’s journey to provide a single source of truth. 
    •  Store customer interactions with sales reps, customer service personnel and account managers. 
    •  Push relationship data in real time to existing CRMs. 
    •  Access a dedicated customer engagement portal integrated into the company’s existing CRM to view relationship data and past customer interactions. 
    •  Teams can gather and review responses within the CRM. 
    •  Pre-populate workflows, customer assessments and handoff surveys with account information. 
    •  Provides pre-configured workflows, demo assessments, qualification notes, onboarding feedback, training assessments and business reviews. 
  • Communication Management: Personalize customer interactions from prospecting to post-purchase with standardized, pre-designed communication processes and notifications. Add brand-centric details to emails and assessments. 
  • Integrations: Integrate with Salesforce and Microsoft Dynamics for a comprehensive customer view. Connect with communication tools and analytical modules like Slack, Tableau, HubSpot, MailChimp, Jira and more. Create custom integrations with existing business systems. 
  • Reporting: Provides built-in market research analysis and reporting modules. 
    •  Create custom reports that include TURF, comparison and cross tabs. 
    •  Export to SPSS, Excel and CSV for in-depth analysis. 
    •  Segment data based on variables like market, customer and touchpoint. 
    •  Customize reports via charts and other visual tools. 
    •  Review respondent problems for recurring issues like survey abandonment. 
    •  Correlate feedback with critical business metrics.  
  • Customer Journeys: Measure customer engagement across several touchpoints and break it into segments. 
  • Workflows: Route customer feedback to relevant individuals or teams. Leaders and managers can view progress in product development through dashboards powered by workflows. Trigger automated emails based on customer behavior. 
  • Product Feedback Management: Improve products and uncover trends by collecting and analyzing product feedback. Convert unstructured insights into actionable data.  
    • Product Testing: Run beta tests to collect quantitative and qualitative feedback. 
    • Product Launch and Enhancement: Capture customer reactions in real time. Create informed product roadmaps by quantifying collective data from multiple sources. Allows users to respond to individual comments.  
    • Panel Management: Gather input for new products and modules by creating feedback panels. Use customers who previously provided feedback to build advisory panels.  
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  • Surveys: Use NPS, CES and CSAT/PSAT surveys to gather insights. Create customizable, multilingual surveys and micro-surveys. Deliver surveys through mobile, email, SMS, links, QR code, intercom messenger and in-app messages. 
  • Feedback Management: Respond to feedback instantly, track survey frequency and direct customers to helpful guides through AI-powered engines. Gather multimedia insights by tapping into social media and review sites. 
  • Integrations: Connect with existing tech infrastructure, including Google, Facebook, Oracle, Adobe, Salesforce, Slack, Hubspot, Zendesk and more. 
  • Data Analysis: Make data-driven decisions by analyzing comments, reviews, videos and web feedback. Run A/B tests to measure impact. Monitor product launches and new initiatives. 
  • Dashboards and Reporting: Generate and export reports and dashboards with live data sets. Access automated reports and display insights for relevant stakeholders. 
  • Case Management: Resolve queries and subvert negative experiences through recommended actions and intelligent alerts. Manage, designate, prioritize and monitor one-off incidents and regular occurrences within the system. 
  • Text Analysis: Recognize sentiment, trends and opportunities in comments, reviews and transcripts. Use custom layered models to assign tags and themes that align with the organization’s lexicon. 
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Product Ranking

#19

among all
Customer Experience Software

#37

among all
Customer Experience Software

Find out who the leaders are

Analyst Rating Summary

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Dashboards and Reporting
Survey Management
Dashboards and Reporting
Feedback Channels
Integrations and Extensibility
Customer and Contacts Management

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Alchemer
InMoment
+ Add Product + Add Product
AI-Based Capabilities Customer And Contacts Management Dashboards And Reporting Feedback Channels Mobile Capabilities Platform Capabilities Survey Management 19 68 100 83 50 79 89 69 87 100 89 69 68 57 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

80%
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User Sentiment Summary

Great User Sentiment 976 reviews
Excellent User Sentiment 56 reviews
89%
of users recommend this product

Alchemer has a 'great' User Satisfaction Rating of 89% when considering 976 user reviews from 5 recognized software review sites.

92%
of users recommend this product

InMoment has a 'excellent' User Satisfaction Rating of 92% when considering 56 user reviews from 4 recognized software review sites.

5.0 (28)
n/a
4.4 (651)
4.2 (17)
4.5 (274)
4.8 (5)
5.0 (3)
4.8 (32)
4.2 (20)
3.9 (2)

Awards

SelectHub research analysts have evaluated Alchemer and concluded it earns best-in-class honors for Survey Management.

Survey Management Award

InMoment stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Easy to Use: Users appreciate the platform's intuitive interface and drag-and-drop functionality, making it simple to create surveys without requiring extensive technical expertise. The user-friendly design allows users to quickly build and launch surveys, saving time and effort.
Customization Options: Alchemer provides a wide range of customization options, enabling users to tailor surveys to their specific branding and data collection needs. Users can customize survey themes, logos, and question types to create a professional and engaging survey experience.
Advanced Features: The platform offers advanced features such as skip logic, piping, and data validation, allowing users to create complex and sophisticated surveys. These features enhance the data collection process and ensure data accuracy.
Reporting and Analytics: Alchemer provides robust reporting and analytics tools, enabling users to gain insights from survey data. Users can generate reports, create charts and graphs, and export data for further analysis, facilitating data-driven decision-making.
Integrations: Alchemer integrates with various third-party applications, such as CRM and marketing automation platforms, allowing users to streamline workflows and improve data management. These integrations enhance the platform's functionality and extend its capabilities.
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Integrations: InMoment integrates with various CRM and CX platforms, such as Salesforce and Zendesk, allowing users to centralize customer data and streamline workflows.
Reporting and Analytics: The platform offers robust reporting and analytics capabilities, enabling users to gain insights into customer sentiment, identify trends, and track key metrics over time.
Customization: InMoment provides a high degree of customization, allowing users to tailor the platform to their specific needs and preferences. This includes the ability to create custom surveys, dashboards, and reports.
Actionable Insights: The platform goes beyond simply collecting data and provides actionable insights that users can use to improve the customer experience. This includes identifying areas for improvement, developing targeted interventions, and tracking the impact of changes.
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Limited Customization: Users may find the platform's customization options to be somewhat restrictive, especially when compared to other survey tools that offer more flexibility in terms of branding and design.
Learning Curve: The interface can be overwhelming for new users due to its extensive features and functionalities. This complexity may require additional time and effort to learn and navigate effectively.
Cost: Alchemer's pricing structure can be a deterrent for some users, particularly small businesses or individuals with limited budgets. The platform's cost may be perceived as relatively high compared to other survey solutions available in the market.
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Limited Reporting Capabilities: The platform's reporting features may not be robust enough to meet the needs of larger enterprises or those with complex data analysis requirements. Users have mentioned encountering limitations in creating custom reports or accessing granular data insights.
Usability Challenges: Some users have reported that the platform's interface can be cumbersome and difficult to navigate, particularly for those who are new to customer experience management software. This can lead to a steeper learning curve and frustration for users who need to quickly access and analyze customer feedback.
Integration Issues: Integrating InMoment with existing business systems and tools can be a complex process, requiring significant time and resources. This can hinder the ability to streamline workflows and gain a holistic view of customer data.
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Over the past year, Alchemer has carved out a distinctive niche in the customer experience management software arena, as evidenced by user reviews. Users frequently laud its robust survey creation tools and the flexibility it offers in data collection and analysis, setting it apart from competitors like SurveyMonkey and Qualtrics. A standout feature often highlighted is Alchemer's ability to integrate seamlessly with a wide array of third-party applications, enhancing workflow automation and data synchronization across platforms. This interoperability is crucial for businesses looking to streamline operations and leverage insights across various software ecosystems. However, some users have pointed out areas where Alchemer could improve. The learning curve is steeper compared to more straightforward platforms, which can deter less tech-savvy users. Additionally, while its customization options are extensive, they can sometimes lead to complexity in survey design and management, potentially slowing down project timelines. Despite these challenges, the depth of functionality and customization is precisely what many users find compelling, as it allows for a tailored approach to gathering and analyzing customer feedback that many simpler platforms do not offer. Alchemer shines for businesses that prioritize detailed customer feedback mechanisms and have the resources to invest in mastering its suite of tools. Its advanced features and integrations make it particularly suited for medium to large enterprises or specialized teams within larger organizations that require nuanced data collection and analysis capabilities. For companies looking to go beyond basic surveys and delve into comprehensive customer experience management, Alchemer presents a powerful solution that, despite its learning curve, offers significant returns on investment through deep customer insights and enhanced operational efficiency.

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In the realm of customer experience management, InMoment has carved out a distinctive niche, as evidenced by user reviews over the past year. Users frequently laud its intuitive interface and robust analytics capabilities, which stand out as significant strengths. These features allow businesses to dive deep into customer feedback, transforming raw data into actionable insights. This depth of analysis is often compared favorably to similar products, where users might find the analytics either too basic or overwhelmingly complex. InMoment strikes a balance, offering depth without sacrificing usability. However, some users have pointed out weaknesses, particularly regarding the integration process with existing systems, which can be cumbersome and less seamless than desired. This contrasts with competitors that prioritize plug-and-play solutions, though often at the expense of customization and depth. Another point of differentiation is InMoment's customer support, which is consistently praised for its responsiveness and helpfulness, a critical factor when navigating the complexities of customer experience software. These factors are crucial for businesses that rely on nuanced customer feedback to drive decisions. The ability to easily interpret and act on customer data can be the difference between stagnation and growth. InMoment's blend of powerful analytics and supportive customer service positions it as an ideal solution for medium to large businesses that prioritize customer experience but need a tool that can integrate deeply with their existing processes. Its suitability for these businesses is further underscored by its scalability and the ability to handle complex data sets, making it a go-to for organizations looking to grow their understanding of customer needs without getting bogged down in technical complexities.

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