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SugarCRM vs Elead

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Our analysts compared SugarCRM vs Elead based on data from our 400+ point analysis of CRM Software, user reviews and our own crowdsourced data from our free software selection platform.

Overview Pricing Benefits & Features User Ratings Analyst Summary Screenshots
SugarCRM Software Tool
Elead Software Tool
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Product Basics

SugarCRM is a comprehensive platform that effectively manages the customer lifecycle with a set of modules that support each stage of the funnel. It helps organizations locate prospects, nurture leads, close more deals and retain customers. Some capabilities include quote management, forecasting, campaign management and a customizable interface.

It supports multiple currencies and 35 languages with the option to develop support for additional languages. It can integrate with mobile device management offerings as well.
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Elead is an automotive-specific solution that helps with sales and marketing efforts. It provides simplified and personalized options that support profitable sales and customer retention. It efficiently generates more quality leads, drives productive customer conversations and encourages customer loyalty. It helps recover missed opportunities and strengthens day-to-day business management.

It empowers businesses with dynamic technology, responsive call centers, efficient sales and customer management.
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$19/User, Monthly
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$695 Monthly
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Tailored to your specific needs
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Improve Productivity: Streamline regular tasks through integration with email and calendar apps. Archive customer communications and quickly sync email information with various modules in the CRM. 
  • Centralize Info: Bring sales rep activities like calls and meetings into a central location for easy tracking. 
  • Ease Service Demands: Reduce the customer service workload by creating and managing a repository of searchable, self-service help articles. 
  • Leverage a Flexible DesignLeverage a Flexible Design: Make code-free custom layouts, fields and relationships. Customize modules and plugins to match internal processes and configure core functionality at a system or module level. 
  • Stay Informed About Activities: It’s easy to monitor record updates, create posts and comment, with all activities aggregated into a single stream that’s configurable and available from several different screens. 
  • Save Time: Keep work flowing in an efficient manner by building and applying automated business processes. 
  • Maintain Security: Keep data secure and ensure everyone has the appropriate access with permission privileges that use a combination of roles and team membership settings. 
  • Find Information Quickly: Access data using filters and tags for fast searching globally or within a single module. 
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  • Shopping Intelligence: Empowers businesses to track and analyze shopping patterns and behavior on websites and other applications. It proactively provides relevant information to help customers make informed decisions. 
  • Direct Mailing: Helps maintain competitive advantages with timely direct mail campaigns. Boosts efforts to connect with customers and meet their expectations in terms of sales and service goals. 
  • Service Drive Technology: Fixes operational services for automotive purposes by delivering efficient service, increasing absorption rate, providing on-call facilities and keeping up with service lane traffic. Helps customers in need of automotive support develop trust and loyalty with the business. 
  • Dealer CRM: Empowers automotive businesses to view, organize and analyze data to build strong and long lasting relationships. Offers integrations to track calls, ties information to customer records, gives visibility into team performance and provides tailored follow-up processes based on buyer needs. 
  • Dealer Resources: Enables reclamation of missed sales opportunities and recovers sales and marketing prospects with the help of constructive strategy and execution support. 
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  • Campaign Management: Offers multi-channel support and streamlines every aspect of marketing campaigns by: 
    • Benchmarking to see what works and what doesn’t.
    • Gathering campaign performance data for measurement and real-time updates.
    • Capturing email metrics such as bounce rate, click-through rate and open rate.
    • Collecting visitor info via web forms that don’t require technical knowledge to use.
  • Lead Management: Data insights show channel profitability and allow tracking of campaign effectiveness. Also helps: 
    • Segment based on source, channel, industry or other factors.
    • Route leads to the right sales rep based on business rules to define and automate the handoff from marketing to sales.
    • Replicate successful campaigns in a few steps.
  • Reports and Dashboards: View real-time, customizable data to analyze critical KPIs for a number of metrics such as leads, opportunities and sales rep performance. Also offers data on sales trends, customer profiles based on different criteria and case reports. 
  • Sales Forecasting: Models include likely, best case and worst case. Also has: 
    • What-if scenarios for more accurate predictability, using past revenue as the basis for sales predictions.
    • Worksheets for monitoring sales team performance and assigning quotas.
    • Customization options to handle complex sales cycles and situations like staggered or recurring purchases.
  • SugarBPM: Offers a visual interface for designing workflows, alongside tools that speed up troubleshooting and dashboards that save snapshots of tasks and workflows. 
  • Case Management: Customer service reps can efficiently and accurately handle customer cases by viewing all cases per account and receiving reminders for fast resolution. Also includes: 
    • Priority levels that help agents respond quickly to the most urgent cases.
    • KPIs like customer satisfaction and response times.
    • Configurable user journeys.
    • A portal where customers can create tickets, upload and update info, and follow cases to resolution.
  • Knowledge Base: Delivers self-serve information to customers via a portal. Also allows creating an article based on support case details and includes stock fields that can be modified based on needs. 
  • Bug Tracking: Agents can view details including resolution status as well as track product problems and bug frequency. 
  • Project Management: Includes common project management features such as Gantt charts, task management and dashboards to manage projects like campaigns and customer cases without needing a third-party tool. Also offers management of emails, calls and more from one spot, as well as a place to store call records. 
  • Integrations: Including: 
    • Popular Google apps such as Gmail, Docs and Drive.
    • Social media channels so companies can engage with customers more effectively.
    • Online meeting platforms like GoToMeeting and WebEx to start, schedule and join meetings directly from SugarCRM.
  • Mobile App: Offers a mobile app for phones and tablets, with features such as filters, dynamic search, GPS mapping, click-to-text, click-to-call and offline sync. 
  • Quote Management: Easily manage all aspects of customer quotes using a drag-and-drop interface and grouping options that categorize quoted items in an organized fashion. Also includes out-of-the-box customization for formulas and field calculations. 
  • Tags: Allows selecting which modules to include in global search results and changing selections as needed. Filters include multiple criteria for locating data, while tags are phrases or keywords that can be grouped together to organize information. 
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  • Relationship Management: Helps develop, manage and nurture relationships based on customer buyer personas. Improves communication with existing and potential customers. 
  • Sales: Helps car dealers build and deliver sales efficiency with a combination of tools like data mining, digital retailing, automotive desk software, inventory management, internet lead management and more. 
  • Automotive Business Development: Provides a highly trained automotive-specific call center that helps with follow-ups, provides timely messaging and nurtures customer relationships on a long-term basis. Allows businesses to save time and employee effort while providing convertible leads. 
  • Digital Retail: Empowers dealers with tools that allow customers low-pressure purchases. Builds customer trust by offering a connected experience that sets appropriate expectations on tax, incentive and financial details. It also eliminates the repetitive form filling process by transferring data directly into the showroom database. 
  • Equity Data Mining: Provides actionable data and alerts to increase opportunities, convert leads faster and generate higher gross profits. It helps identify customers and re-engage them with one-on-one conversations. 
  • Marketing: Offers a multi-channel marketing solution that helps deliver the right message at the right time for faster conversions. Provides an intelligent shopping assistant and automated service, text, direct mail and email marketing with a dedicated business development channel. 
  • DMS Integrations: Allows data to flow and sync seamlessly to promote faster business growth. It also provides safe, secure and certified integration with several technology partners for a hassle-free workflow. 
  • OEM Integrations: Focuses on providing automobile dealers with supported programs and services to develop and nurture dealer relationships. It allows businesses to focus on customers and dealers to maintain a balance between them. 
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Product Ranking

#42

among all
CRM Software

#102

among all
CRM Software

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User Sentiment Summary

Good User Sentiment 1126 reviews
Great User Sentiment 258 reviews
75%
of users recommend this product

SugarCRM has a 'good' User Satisfaction Rating of 75% when considering 1126 user reviews from 4 recognized software review sites.

86%
of users recommend this product

Elead has a 'great' User Satisfaction Rating of 86% when considering 258 user reviews from 2 recognized software review sites.

5.0 (16)
n/a
3.7 (572)
n/a
3.8 (341)
4.28 (129)
n/a
4.3 (129)
3.7 (197)
n/a

Synopsis of User Ratings and Reviews

User-Friendly: Of users who review the functionality and interface, 66% mention the platform is intuitive and easy to adapt to.
Customer Service: The customer support is very responsive and helps fix issues quickly, according to 60% of users referencing it.
Automation: Can handle most daily tasks, helping save time and eliminating manual work, suggest 80% of users who mention this feature.
Integration: The application features wide device deployment and complete social media integration, according to 80% of users citing this element.
Customization: The software is highly customizable, making it flexible for every business need in the experience of 71% of users who reviewed customizations.
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Lead Management: Elead provides a centralized platform to manage leads effectively, encompassing features such as lead capture, distribution, and nurturing, enabling sales teams to track and engage with potential customers efficiently.
Inventory Management: Elead's inventory management capabilities allow dealerships to maintain real-time visibility into their vehicle inventory, facilitating efficient tracking, organization, and optimization of stock levels.
Reporting and Analytics: Elead offers robust reporting and analytics tools that provide dealerships with valuable insights into sales performance, customer behavior, and other key metrics, enabling data-driven decision-making and performance optimization.
Integrations: Elead integrates with various third-party applications and services, such as marketing automation platforms and credit bureaus, enhancing its functionality and streamlining workflows for dealerships.
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Not Budget-Friendly: The system is pricey for the features offered, say 66% of reviews about pricing.
Compelled Updates: 100% of users reviewing this indicate that the automatic updates reconfigure the system, making it time-consuming to set up every time.
Data Reporting: he system offers limited data reporting functionality and forces the usage of line items, quotes, forecasts and the renewal console, according to 66% of users mentioning this.
Lacks Responsiveness: The dashboard is very cumbersome and takes time to respond, suggest 75% of users reviewing this aspect.
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Customization Limitations: Users have expressed frustration with the inflexibility of Elead's customization options, particularly when it comes to tailoring the platform to their specific workflows and reporting needs. For instance, generating custom reports or modifying data fields can be challenging due to the platform's rigid structure.
Usability Challenges: Some users find navigating the Elead interface to be cumbersome and unintuitive, leading to a steeper learning curve and decreased efficiency. The platform's layout and menu options can be confusing, making it difficult to locate specific features or perform certain tasks quickly.
Mobile App Limitations: The Elead mobile app has received criticism for its limited functionality and performance issues. Users have reported problems with syncing data, accessing features, and overall app stability, hindering their ability to manage their CRM activities effectively while on the go.
Customer Support Concerns: Users have raised concerns about the responsiveness and effectiveness of Elead's customer support. Getting timely assistance with technical issues or questions can be challenging, leading to frustration and potential disruptions in their workflow.
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SugarCRM provides a wide array of features that the majority of users report are user-friendly. It automates workflows for easy operation and integrates with almost all apps that are used on a day-to-day basis. Feedback also indicates the customer service is a key benefit. Some limitations include forced updates that hinder productivity, limited reporting and analytics, and a slow dashboard. Users also say it’s on the expensive side given the features available. While there are notable drawbacks, it has plenty to offer businesses looking to automate their sales and marketing efforts on a highly customizable platform.

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Elead, a CRM software by CDK Global, has garnered a mixed bag of reviews over the past year. Users appreciate its user-friendly interface and comprehensive data management capabilities, making it a valuable tool for sales and marketing teams. The software's ability to integrate with various third-party applications, such as Gubagoo chat and CarWars, further enhances its functionality and streamlines workflows. However, some users have expressed concerns about the software's cost and occasional server downtime issues. Additionally, certain aspects of the software's interface may not be intuitive for all users, requiring additional support or training. Despite these drawbacks, Elead stands out for its robust customer support and regular updates that address user feedback and improve usability. The software's focus on the automotive industry, with features tailored to dealerships' needs, sets it apart from more generic CRM solutions. Elead is an ideal choice for automotive businesses seeking a CRM solution that offers industry-specific functionality, excellent customer support, and a user-friendly experience. Elead: The CRM software that will help you lead your business to the next level.

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