GreenRope vs Membrain

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Our analysts compared GreenRope vs Membrain based on data from our 400+ point analysis of CRM Software, user reviews and our own crowdsourced data from our free software selection platform.

GreenRope Software Tool

Product Basics

GreenRope is an all-in-one CRM aiming to unify sales, marketing, and operations under one platform. It caters to businesses seeking streamlined workflows and improved team collaboration. GreenRope boasts features like lead generation, email marketing automation, social media management, and customer service tools. Users praise its user-friendly interface, comprehensive reporting capabilities, and 24/7 customer support. Compared to similar options, GreenRope is lauded for its affordability, offering unlimited users and emails at a flat monthly fee. However, some users mention occasional limitations in customization and integrations compared to more established CRMs. Overall, GreenRope shines for businesses seeking a cost-effective, user-friendly solution to manage customer relationships across departments.

Pros
  • User-friendly interface
  • Unlimited users, emails
  • Comprehensive reporting
  • Affordable flat fee
  • 24/7 customer support
Cons
  • Limited customization
  • Fewer integrations
  • Occasional feature glitches
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Membrain is a cloud-based software solution by Upstream that lets users execute their sales operations and continually improve sales strategy with coaching. Known for its sales enablement capabilities, it offers prospecting, lead scoring, contact management, pipeline management, communication management, content management and sales analytics.

Built for B2B organizations with a long sales cycle, it guides sales teams through each stage of the sales pipeline for optimal performance and drives better execution through coaching and strategy.
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$49 Monthly
Get a free price quote
Tailored to your specific needs
$65 Monthly
Get a free price quote
Tailored to your specific needs
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Product Assistance

Documentation
In Person
Live Online
Videos
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Email
Phone
Chat
FAQ
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Knowledge Base
24/7 Live Support
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24/7 Live Support

Product Insights

  • Cloud-Based Platform: Supported by all browsers and has a mobile website for easy accessibility. Also available on iOS and Android, making it easy for users to work on the go. 
  • Cost-Effective: A survey conducted by VentureBeat supports a bold claim made by GreenRope – their software can save up to 80% total cost of ownership compared to their competitors while increasing revenue by 75% within 12 months. Flat subscription rate is available with accessibility and user controls, as opposed to other CRMs that charge on a per-user basis. 
  • Extensive Integrations: Prebuilt integrations with third-party apps like Evernote, Twilio, Panda Docs and more ensure seamless work management. Also integrates with Zapier and offers an API for further integrations that can be built according to requirements. 
  • Improved Customer Relationships: Provide customers the support they expect. Leverage a dedicated customer support portal, knowledge base management and call center activity management to ensure faster resolution and customer satisfaction. 
  • Omnichannel Management: Create multiple campaigns across disparate channels, as well as track and optimize them in real-time to improve conversion rates. 
  • Drive More Revenue: Improve sales and enhance revenue streams. Lead generation and nurturing tools help assign and track progress of the sales team, as well as stay on top of clients’ information, needs and demands. 
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  • Seamless Operations:  Users can streamline their sales operations, benchmark their processes and track activities and goals from a central platform, making it easier to keep everyone on the same page. 
  • Improve Sales Effectiveness:  With well-defined sales processes and coaching, users can build and scale their sales strategy for effective and sustainable growth. 
  • Increase Win Rates:  Sales playbooks, coaching and integrated sales content ensure that sales executives follow a logical yet personalized approach to sales with each assigned lead, improving their win rates. 
  • Increase Revenue:  With continual optimization of sales processes, improving win rates, faster ramp-up times and larger deal sizes, Membrain helps users boost their revenue. 
  • Team Collaboration:  The platform facilitates team communication and coordination between sales team members from a central system. 
  • Mobile App:  Membrain has fully-featured Android and iOS apps for users to manage work on-the-go. 
  • Integrations:  Apart from pre-built integrations with key players, Membrain offers hundreds of third-party integrations through Zapier. 
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  • Dashboard: Offers two modules to quickly navigate through information: 
    • Basic: Highly customizable with interactive widgets, delivering information of daily activities and to-do lists, business growth rate and other stats around it. 
    • Expanded: Provides detailed information related to the website, visitors, conversions, transactions, new sign-ups and more. 
  • Calendar: Get a monthly, weekly and daily overview of upcoming tasks and activities, events, and booking activities. Manage internal calendars for multiple groups across the sales, marketing and operations department. 
  • Partner Relationship Management: Manage partners by tracking channel partner leads and sales opportunities, as well as share product, pricing, quoting, ordering and training information for seamless collaboration. 
  • Opportunity and Pipeline Management: Manage sales opportunities through the customer lifecycle from lead to order. Manage sales pipelines by individual sales rep, team, region and company-wide, with options to track stages, values and probabilities of close. 
  • Email Marketing: Create professional-looking, mobile-responsive emails, and test them out using the campaign optimizer. Once sent out, track the performance of each campaign. Offers options to automate the entire campaign based on tailored activity triggers. 
  • Search Tracking and Optimization: Track search rankings and performance of keywords and links in major search engines. Integrated with Google AdWords, this helps improve page-level SEO and campaign performance. 
  • Customer Support: Gives customers a convenient way to get answers to inquiries, post service issues, place orders, view order histories, and gain access to other information contained in the knowledge base. Supports creating an information repository or knowledge base for customers, and managing call center activities for faster query resolution. 
  • Lead Management: Maintain a marketing lead database, keeping a record of all marketing interactions between each prospect and the organization, including website visits, email clicks, scoring changes, and data updates and history. 
  • Data Segmentation and Quality Management: Segment the database on the basis of demographic, company and behavioral attributes, as well as CRM information. Also, remove duplicates, cleanse and append marketing databases to keep it relevant. 
  • Lead Nurturing: Automated drip marketing campaigns send relevant messages over time for lead nurturing, based on prospect behaviors and pre-defined campaign steps. 
  • Reporting and Analytics: Access reports about data contained within the system, including sales, marketing and operational activities. It’s possible to create ad-hoc reports according to specific requirements. 
  • Sales Forecasting: Check projected sales revenue on a department and individual level, based on historical sales data, analysis of market surveys and trends. 
  • Campaign Management: Manage marketing campaigns across multiple channels, including online ads, video campaigns, mobile, virtual events and social media. Entails end-to-end campaign management, from creating assets and defining campaign objectives to tracking results and costs to assessing ROI. 
  • Event and Webinar Marketing: Streamline marketing processes including personalized invitations, registration, reminders and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar and more to enable smooth event management. 
  • Budgeting: Manage all aspects of marketing investments, including: 
    • Assigning top-down budgets to various groups and divisions
    • Planning marketing spending across programs
    • Tracking open-to-spend
    • Ensuring budget compliance
    • Coordinating work-flows and permissions
    • Reconciling plans with actual invoices
  • Social Collaboration: Multiple users within the organization can interact, share information and track progress against a common goal by creating custom collaboration spaces. 
  • Social Network Integration: Monitor leads and contacts on social networks, incorporate the same data into their lead and customer database, and use it to segment prospects. Also, reach customers by social profile and activity. 
  • Social Campaigns: Schedule automated posts to social networks, measure engagement, amplify brand stories and optimize social ad campaigns in real time.
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  • Accounts and Contacts:  Users can store and manage their individual contacts as well as organize contacts belonging to an organization into accounts. They can also leverage global search tools for quick access to information about any contact or account. Users can also create smart lists with filters, groups and inline edits. 
  • Data Enrichment:  Membrain offers automated data enrichment for contacts and accounts and fills in details like addresses, phone numbers and social media accounts with a single click. Users just have to add the website or email address for a given account or contact. 
  • Custom Fields:  Users can add custom fields to their contacts and accounts to add specific information as required. Custom fields are automatically added to filtering and grouping parameters for better segmentation and targeted communication. 
  • Sales Pipeline Overview:  This system offers a flexible and visual overview of the sales pipeline to its users, along with drill-down details on each opportunity and actionable guidance to close a given deal. Users can manage multiple pipelines and filter and group through different stages of each pipeline to find relevant information. 
  • Customizable Sales Process:  Users can define their sales process from first communication to winning and managing a deal. Custom benchmarks, actionable steps, KPIs and best practices can be added with a simple drag-and-drop feature to build a workflow. 
  • Integrated Sales Content:  Managers can embed sales enablement content like templates, collateral, training and coaching materials within workflows, to ensure that their sales executives take the right action at the right time, and improve their performance. 
  • Membrain Guide:  With Membrain Guide, users can access real-time intelligence and actionable guidance for any given opportunity, using a set of pre-defined to complete their goals. 
  • Sales Performance Management:  Managers can configure important KPIs for individual and team-level sales goals such as quota, sales cycle, deal size, win rates and more. It can also track performance against these metrics in real-time with a visual interface. 
  • Membrain Meet:  Membrain Meet is a scheduling feature within the platform that helps users set up meetings and sync them with their calendars with a single click. 
  • Email Management:  Membrain integrates with all major email providers to organize incoming mails, offer pre-written and customizable email templates for specific purposes, and track recipient engagement. It also highlights important emails by Prospects and Opportunities, so that sales executives can follow up as required. 
  • Task Management:  Membrain offers an intuitive task management system that curates meetings and other important tasks from the workflow and calendar and sets up automated reminders and notifications. 
  • Prospect Management:  Users can define and identify their ideal customer profiles to identify high-value prospects that fit their criteria in multiple prospective campaigns to build an active stream of leads. These leads can be further qualified and scored based on data. 
  • Sales Playbook:  Managers can build multiple customized sales processes and create situational playbooks to assist their sales team through various sales situations. Similarly, managers can also map out deal-level strategies and manage stakeholders involved in the decision-making team for a given deal or account. 
  • Sales Analytics+::  Once important metrics pertaining to an individual or team level are defined, the Sales Analytics+ feature tracks them and provides a real-time visual representation of data. It also offers actionable insights, helping users identify trends and patterns while adjusting their strategy to improve performance. 
  • Dashboard:  This solution offers a customizable drag-and-drop dashboard that presents all relevant sales information in an intuitive visual manner. The live dashboard can also be shared with external stakeholders directly or used to pull reports and create presentations for external sharing. 
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Product Ranking

#26

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CRM Software

#80

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CRM Software

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User Sentiment Summary

Great User Sentiment 360 reviews
Excellent User Sentiment 20 reviews
86%
of users recommend this product

GreenRope has a 'great' User Satisfaction Rating of 86% when considering 360 user reviews from 3 recognized software review sites.

96%
of users recommend this product

Membrain has a 'excellent' User Satisfaction Rating of 96% when considering 20 user reviews from 2 recognized software review sites.

4.3 (182)
n/a
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4.8 (10)
4.3 (151)
4.8 (10)
4.1 (27)
n/a

Awards

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Membrain stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Streamlined Workflow: All-in-one platform for sales, marketing, and operations.
User-Friendly Interface: Easy to learn and navigate, even for non-technical users.
Comprehensive Reporting: Gain insights into customer interactions and campaign performance.
Cost-Effective: Affordable flat fee with unlimited users and emails.
24/7 Customer Support: Get help whenever you need it.
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Visual Sales Pipeline: Users praise Membrain's visually intuitive sales pipeline, which allows them to easily track deals and understand their progress at a glance.
Sales Process Enforcement: Membrain helps enforce consistent sales processes by guiding salespeople through each stage and ensuring they complete necessary tasks, leading to improved sales execution.
Actionable Insights: Users appreciate Membrain's ability to provide actionable insights into sales performance, allowing them to identify bottlenecks, track key metrics, and make data-driven decisions to optimize their sales strategies.
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Limited Customization: Fewer options for tailoring the platform to specific needs.
Fewer Integrations: May not connect seamlessly with all desired third-party tools.
Occasional Feature Glitches: Users report minor bugs and functionality issues.
Limited Scalability: May not be suitable for very large or complex organizations.
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Limited Customization: Users have expressed frustration over the inflexibility of Membrain's customization options, particularly when it comes to sales process templates. They feel restricted by the pre-defined templates and find it challenging to tailor them to their specific workflows.
Steep Learning Curve: The platform's complexity and non-intuitive interface have been cited as major drawbacks. New users often find it difficult to navigate and utilize the software's full potential without extensive training and support.
Reporting Limitations: Generating comprehensive and insightful reports can be cumbersome in Membrain. Users desire more flexibility and granularity in reporting options to gain deeper insights into their sales performance and pipeline.
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User opinions on GreenRope paint a multifaceted picture. Enthusiasts laud its all-in-one approach, praising how it "replaces several pieces of software, saving costs and boosting efficiency". The user-friendly interface is a frequent highlight, with users appreciating its "ease of learning and navigation, even for non-technical folks". GreenRope's comprehensive reporting also wins favor, offering valuable "insights into customer interactions and campaign performance". However, some users find GreenRope's customization options limiting, wishing for more "tailoring to specific needs". Integration woes surface occasionally, with mentions of "fewer seamless connections to desired third-party tools" compared to larger competitors. Minor "bugs and functionality issues" are reported, though the 24/7 customer support receives praise for its promptness and helpfulness. Ultimately, GreenRope emerges as a cost-effective, user-friendly solution for streamlining workflows. Users seeking a robust, highly customizable option may need to look elsewhere, but for those prioritizing affordability and ease of use, GreenRope offers a compelling alternative. As one user aptly puts it, "GreenRope isn't the fanciest CRM on the block, but it gets the job done without breaking the bank."

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User reviews from the last year suggest that Membrain is a powerful tool for businesses looking to streamline their sales processes, but it may not be the right fit for everyone. Users praise Membrain for its robust features, particularly its ability to visualize the sales pipeline and automate tasks, which helps sales teams stay organized and focused on closing deals. For example, users highlight the platform's intuitive drag-and-drop interface for managing deals and its customizable sales process templates as major strengths. However, some users find Membrain's pricing to be a significant barrier, especially for smaller businesses or startups with limited budgets. Additionally, some users have reported a steep learning curve, suggesting that Membrain may not be the most user-friendly platform for those new to CRM. While Membrain offers comprehensive customer support, some users have expressed frustration with the platform's lack of a mobile app, which can hinder productivity for teams on the go. Ultimately, Membrain seems best suited for established businesses with complex sales processes and the resources to invest in a sophisticated CRM solution. Its focus on sales pipeline management and automation makes it a valuable asset for sales-driven organizations looking to optimize their performance and drive revenue growth.

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