Creatio vs Oracle Sales Cloud

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Our analysts compared Creatio vs Oracle Sales Cloud based on data from our 400+ point analysis of CRM Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Creatio is a versatile platform that combines CRM capabilities with powerful business process management tools. It helps businesses manage customer relationships, automate workflows and build custom apps without extensive coding knowledge.

Starting at $25 per user per month, Creatio stands out with its no-code development platform, allowing teams to create and modify business apps through an intuitive drag-and-drop interface. The system is great at handling complex sales processes, marketing campaigns and customer service operations.

The platform is particularly well-suited for mid-sized to large organizations that need more than just basic CRM functionality. The recently updated Freedom UI makes it more accessible for everyday users, though some technical expertise is helpful for more advanced customizations.

Users like Creatio for its flexibility and vast feature set, including reporting capabilities, lead management tools and customer service features. Some users have noted occasional performance issues, particularly with page load times. New users should be prepared for a learning curve due to the platform's extensive functionality.

To thoroughly analyze Creatio, I took a multi-faceted approach. First, I signed up for a free trial to test the platform hands-on and explored the mobile app to understand the user experience across devices. For real-world insights, I reached out to current Creatio users and read reviews on sites like Capterra. Further, I reviewed case studies and watched tutorials to learn and make the most out of the platform's capabilities. Finally, I utilized in-depth research from SelectHub's analysts, who extensively tested and evaluated Creatio.

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Oracle Sales Cloud is a cloud-based customer relationship management (CRM) platform designed to simplify the sales process for organizations of all sizes. It offers various features, including lead management, opportunity tracking, forecasting and quoting.

It’s great for businesses wanting a complete system that can grow with them. Key benefits include increased sales productivity, improved forecasting accuracy and better customer relationships.

The platform also offers mobile access, social media integration and advanced analytics. While users generally appreciate its robust features, ease of use and scalability, some find it pricey and challenging to learn initially.

Oracle Sales offers various pricing plans to meet the needs of different businesses. The basic plan starts at $75 per user per month, while the enterprise plan can cost several thousand dollars per month. It also provides a free trial that allows users to try the platform before they buy.


Pros
  • Comprehensive features
  • Easy-to-use interface
  • Scalable for large teams
  • Mobile access and collaboration
  • Advanced analytics and reporting
Cons
  • High implementation cost
  • Steep learning curve
  • Limited customization options
  • Integration challenges
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$25/User, Monthly, Freemium
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Tailored to your specific needs
$65/User, Monthly
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Tailored to your specific needs
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Ranked Best for Lead Management: With a score of 100 from our analysts, the platform lets you generate leads in multiple ways. You can manually enter details, import from Excel or let the system automatically create leads when contacts reach a high conversion score. The machine learning model automatically identifies promising leads when they reach a score of 80 or higher.
  • Create Custom Dashboards & Reports: Scoring a 100 from SelectHub’s analysts, Creatio lets you build custom reports that show exactly what your business needs to see, from sales metrics to customer insights. Your team can set up personalized homepages for different departments like sales, marketing and service, making sure everyone has quick access to their most important data.
  • Streamline Case Management: Handle customer support requests across multiple channels seamlessly. Customers can submit cases through the self-service portal, incoming support emails automatically create cases, and agents can create cases directly from phone calls or the Cases section, ensuring no customer request goes untracked.
  • Manage Documents Efficiently: Keep all your documents organized in one central location within the CRM platform. You can easily search for files using quick filters like dates and owners while maintaining different document versions to track changes over time.
  • Process Emails Automatically: Convert incoming emails into actionable leads without manual data entry. The system automatically creates new leads or updates existing ones when emails are forwarded to the parser while also adding new contacts from unknown senders and filling in their details.
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  • Easily Manage Partner Relationships: According to our data, Oracle Sales Cloud ranked the best for partner relationship management. It lets you turn your partners into an extension of your sales team. You can manage partnerships more effectively by tracking partner performance, automating lead distribution and aligning your marketing efforts across your entire ecosystem.
  • Access Real-Time Insights: Scoring a 100 in our analyst rankings for forecasting, the platform provides instant access to key metrics, reports and predictions. Comprehensive analytics help you visualize, track and act on trends, all in real time.
  • Target Efficiently With DataFox: Oracle Sales Cloud lets you find and prioritize target companies through automated data collection. This includes over 70 firmographic data points, 68 types of real-time company signals, filters, company scoring models, balanced territories and more.
  • Leverage Adaptive Intelligence: Identify opportunities with high probabilities of conversion by leveraging probability scores, automated recommendations and deal acceleration. AI-derived firmographic data and signals help you with account enrichment, as well as account scoring and prioritization.
  • Discover Insights With Pre-Packaged Reports: Again scoring a 100 for its reporting features, the platform provides actionable business insights with over 500 pre-built reports. These use built-in business intelligence (BI) solutions embedded within Oracle’s CX sales solutions.
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  • Comprehensive Knowledge Base: Build an electronic library that stores all your important company documents, from FAQs to document templates and advertising materials. Your team can easily add files by dragging and dropping them into the system and even link specific articles to customer cases for quick problem-solving.
  • Mobile Access: Stay connected to your customer data through native iOS and Android apps. You can view and edit records, make calls directly from the app and even access customer information when you're offline.
  • Opportunity Management: You can track deals from initial interest to final closure, with automated opportunity creation from converted leads. The system fills in important details like contact information and product lists while also allowing the manual creation of opportunities when needed.
  • Product Management: Keep track of all your products and services in one central location, complete with photos, codes and pricing details. Creatio calculates total contract values when products are added to opportunities, making it easier to forecast potential revenue.
  • Sales Documentation: You can manage all your sales paperwork, from quotes to contracts and invoices, in one place and generate invoice numbers. The platform lets you track every document related to your sales deals, making it simple to keep everything organized.
  • Workflow Management: You can create multiple automated workflows using simple drag-and-drop tools without needing technical expertise. The CRM lets you set up specific rules that automatically respond to events or data changes, keeping your business processes running smoothly.
  • Caller Identification: Track and recognize phone numbers for both incoming and outgoing calls on mobile devices. When someone calls or is called, Creatio automatically displays their name if they're in your database. If a number is linked to multiple contacts, you'll see a clear list of all possible matches.
  • Self-Service Portal: Customers Give your customers control through a comprehensive self-service portal. They can search the knowledge base for answers, submit and monitor support cases, and maintain direct communication with your support team through the portal's feed feature.
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  • Sales Force Automation: Oracle lets you automate the sales process using mobile access, artificial intelligence, email integration, sales-focused digital assistants and elastic search. It also provides contextual insights, recommendations and predictive outcomes and effectively manages leads, accounts, contacts, opportunities, assets, activities and assessments.
  • B2B Service Center: You can streamline interactions and enable collaboration between multiple teams with a 360-degree customer view, which provides:
    • Milestones, entitlements and SLA tracking for managing critical dates and contractual obligations.
    • Integrated sales and service capabilities on a single platform.
    • A combination of sales automation, service request management, knowledge management and digital customer service.
  • Sales Planning and Performance Management: The platform hosts advanced incentive compensation, compensation dashboards, and territory and quota management tools with what-if capabilities. Sales reps can access automated sales methodologies using connected data powered by AI.
  • Partner Portal: Available out-of-the-box, it streamlines partner activities from recruitment and lead management to MDF disbursement. It also offers automated lead distribution, sales training materials, qualification and conversion tools, and an integrated configure, price, quote (CPQ) solution.
  • Oracle CPQ: This feature supports sales representatives with tools for subscription orders, multiple price books, discretionary discounting, deal management intelligence, and dynamic workflows. It includes quote management features like a document designer, contract management and electronic signatures. This integrates with CRM and ERP systems, web services, and B2B commerce platforms.
  • Subscription Lifecycle Management: You can integrate front- and back-office processes on one platform. This provides consumption-based billing, fixed and recurring orders, revenue recognition, and a 360-degree view of customer subscriptions. You can also track KPIs, monthly recurring revenue, total contract value, average revenue per user, churn rate and customer lifetime value.
  • B2B Commerce: This omnichannel feature extends self-service and digital experiences with the flexibility to customize to meet the needs of an organization. Features include guided search, merchandising, personalization, promotions, native A/B testing, a single admin interface for managing multiple stores, integrated commerce and CPQ, and more.
  • Customer Data Management: Oracle Sales Cloud offers data cleansing and integrated business intelligence views. These capabilities provide B2B and B2C firms with personalization, cost management, account-based marketing campaigns and campaign segmentation.
  • Dynamic Dashboards: Gain real-time insights into customers, teams and business metrics, such as seasonality, recurring sales and the overlay of sales teams. You can drill down for more granular analysis.
  • Sales Management: Oracle’s mobile app provides a fully customizable experience for sales teams on the go, available for Android and iOS devices. Cached views of customers and accounts are available offline.
  • Sales Strategy Optimization: With intelligent guided selling, you can analyze the probability of lead conversion, get recommendations for next-best actions, determine account prioritization, track market signals and more.
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Product Ranking

#74

among all
CRM Software

#338

among all
CRM Software

Find out who the leaders are

Analyst Rating Summary

81
81
98
98
85
66
100
100
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Dashboards and Reports
Lead Management
Partner Relationship Management
Account and Contact Management
Platform Security
Dashboards and Reports
Opportunity Management
Partner Relationship Management
Platform Security
Account and Contact Management

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Creatio
Oracle Sales Cloud
+ Add Product + Add Product
Account And Contact Management Communication Channels Dashboards And Reports Document Management Lead Management Mobile Capabilities Opportunity Management Partner Relationship Management Platform Capabilities Product Management Quotes, Orders, And Contracts Management Sales Performance Management Team Collaboration 98 85 100 97 100 79 74 100 87 98 92 77 83 98 66 100 74 88 86 100 100 91 83 97 85 67 0 25 50 75 100
100%
0%
0%
100%
0%
0%
69%
0%
31%
31%
31%
38%
100%
0%
0%
100%
0%
0%
100%
0%
0%
60%
20%
20%
100%
0%
0%
71%
29%
0%
71%
0%
29%
86%
0%
14%
75%
0%
25%
100%
0%
0%
100%
0%
0%
100%
0%
0%
86%
0%
14%
86%
10%
4%
100%
0%
0%
83%
0%
17%
89%
0%
11%
89%
11%
0%
75%
0%
25%
63%
25%
12%
83%
0%
17%
67%
0%
33%

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

46%
0%
54%
65%
0%
35%
100%
0%
0%
100%
0%
0%

User Sentiment Summary

Excellent User Sentiment 601 reviews
Great User Sentiment 263 reviews
95%
of users recommend this product

Creatio has a 'excellent' User Satisfaction Rating of 95% when considering 601 user reviews from 5 recognized software review sites.

81%
of users recommend this product

Oracle Sales Cloud has a 'great' User Satisfaction Rating of 81% when considering 263 user reviews from 4 recognized software review sites.

4.8 (13)
n/a
4.7 (269)
3.7 (57)
n/a
4.5 (1)
4.8 (122)
4.5 (61)
4.9 (123)
4.0 (144)
4.7 (74)
n/a

Awards

SelectHub research analysts have evaluated Creatio and concluded it earns best-in-class honors for Lead Management and Partner Relationship Management. Creatio stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award
Lead Management Award
Partner Relationship Management Award

SelectHub research analysts have evaluated Oracle Sales Cloud and concluded it earns best-in-class honors for Opportunity Management, Partner Relationship Management and Platform Security.

Opportunity Management Award
Partner Relationship Management Award
Platform Security Award

Synopsis of User Ratings and Reviews

Intuitive Design: The clean, intuitive interface makes daily tasks simple and helps users quickly find what they need.
Easy Customization: Creatio's drag-and-drop customization tools let you tailor the system to match your business needs without technical expertise.
Responsive Customer Support: The support team provides comprehensive assistance through multiple channels whenever you need help.
Low-Code Platform: Creatio Studio enables you to create custom workflows and apps without extensive programming knowledge.
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Streamlined Sales Process: Users state that Oracle Sales helps them automate their sales process, from lead generation to opportunity management and closing deals.
Better Sales Visibility: Oracle Sales provides a comprehensive view of your sales pipeline, allowing you to track your progress and identify areas for improvement.
Improved Customer Relationships: Users often mention the platform helps them build stronger relationships with their customers by providing them with a personalized experience.
Scalability: Oracle Sales is a scalable and flexible solution that can grow with your business.
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Not Beginner-Friendly: The extensive feature set can overwhelm new users who might need extra time to learn and understand all available tools.
Performance Issues: Pages and functions can take longer to load compared to simpler CRM systems, which might slow down your work pace.
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Cost and Complexity: The platform can be expensive to implement and maintain, especially for small businesses. The initial cost of the software can be high, and there are ongoing maintenance costs. Additionally, Oracle Sales can be complex to implement and use, which can require significant training for your sales team.
Steep Learning Curve: It has a steep learning curve, which can be challenging for new users. The interface is not as intuitive as some other solutions.
Limited Customization: Oracle Sales is not as customizable as some other CRMs. You may not be able to configure the software to meet your specific needs.
Integrations: It does not integrate with many third-party applications, making it difficult to integrate with other tools that you use.
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After testing Creatio, I've discovered it's much more than just another CRM platform. It's an advanced Business Process Management (BPM) system with CRM capabilities baked in. The recent Freedom UI update has given it a modern, next-generation feel that makes it stand out. From a customization standpoint, I found the no-code tools surprisingly intuitive. I was able to learn how to customize the solution myself without constantly needing technical support, which was a huge plus. That said, for more complex applications, you'll still want an IT team on standby. Creatio Developer Pranshu Basak said: Evaluating Creatio as a whole, it stands out as more than just a CRM. Its pros are its best-in-class business process management capabilities and its extensive configuration options. Creatio offers detailed settings for design, actions, customization and user experience. However, one con is the steep learning curve, especially for developers, due to its depth of functionality and customization features. Also, it has very little to no UI options.” The system's flexibility is visible in how it handles business processes. I was impressed with the campaign features — even complex marketing campaigns were surprisingly manageable. The bi-weekly updates from the vendor kept things running smoothly, quickly addressing the few minor bugs I encountered along the way. However, I did face some challenges worth noting. Load times were occasionally frustrating, with some pages taking longer than expected. I also ran into some reliability issues with the scheduled emails feature, which sometimes failed to send as planned. These might not be deal-breakers for many, but they're worth keeping in mind. The platform's depth is a striking aspect. While everyday users might pick up the basic interface quickly, I found myself occasionally overwhelmed by the sheer number of features and customization options available. The tools are incredibly useful but potentially daunting if you're new to it. Creatio's commitment to user feedback is commendable. Their continuous platform improvements based on user suggestions show how they're serious about evolving with their customers' needs. The extensive third-party integration options were impressive, though I noticed most of them required additional providers to set up. In general, Creatio is a strong yet flexible platform that might be overkill for simple CRM needs but really shines when you need comprehensive business process management with CRM capabilities. While there's definitely a learning curve, the payoff in terms of functionality and customization options makes it worth considering for organizations ready to invest the time.

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While getting hands-on with Oracle Sales Cloud, I was very impressed by its complete feature set. The automation tools were particularly helpful, simplifying workflow from lead management to opportunity tracking. Users also agree they find themselves spending less time on administrative tasks and more time engaging with potential clients.The B2B Service Center turned out to be essential for cross-team collaboration. Having a 360-degree customer view makes it easy to address client needs promptly. I also appreciate the milestone and SLA tracking features, which help to stay on top of critical deadlines without breaking a sweat.Even though the platform's comprehensive nature initially felt overwhelming, I soon learned the capacity of its AI capabilities. The adaptive intelligence feature can become a go-to for identifying high-potential opportunities, and predictive analytics helps tailor your approach to each client's unique needs.In a time where subscription-based models are becoming increasingly prevalent, having built-in tools like Oracle’s subscription management can be a significant advantage. While I didn't have the chance to explore all of them, Oracle's industry-specific solutions and their tailored approach for different sectors like healthcare and financial services showed me how versatile the platform could be.Yet, I did encounter a few hurdles. The learning curve was steeper than I anticipated. Also, its high cost and complexity may be a barrier for some users. Despite these challenges, the benefits of Oracle Sales Cloud far outweigh its drawbacks. The platform's scalability and integration with other Oracle products make it a solid choice for businesses looking to future-proof their CRM solution.

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