Top AddressTwo Alternatives & Competitors For 2024

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Looking for alternatives to AddressTwo? Many users crave user-friendly and feature-rich solutions for tasks like Dashboards and Reports, Opportunity Management, and Product Management. Leveraging crowdsourced data from over 1,000 real CRM Software selection projects based on 400+ capabilities, we present a comparison of AddressTwo to leading industry alternatives like Infusionsoft, Pipedrive, D&B Hoovers, and Freshsales.

Infusionsoft Software Tool

Product Basics

AddressTwo is a cloud-based, business-centric solution that focuses on customers and building and nurturing intentional relationships and artisanal customer experiences with them. It manages leads, organizes contacts, and sends notifications for important tasks and activities. It automates repetitive administrative and operation tasks, making more time for team productivity and customer satisfaction. Offers a simplified and customizable dashboard for ease of use and more accessible user adoption. It offers lead generation, built-in follow-up, email marketing, direct mail marketing, consulting and more.
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Infusionsoft was rebranded as Keap in 2019. Learn more about Keap.

It's a comprehensive software platform designed to help small businesses save time and grow revenue. Rated as a top sales product for SMBs in 2019, this vendor brings automation and organization to sales and marketing activities.

The available toolkit allows small businesses to gain extensive control over their efforts to help form personal, lasting connections with their customers. This product is suitable for individual business owners or small teams looking to scale and handle an increasing task load. The implementation includes a required kickstart package (available in three different price tiers) that helps users get set up with the program and positions them for success.
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Pipedrive supports sales professionals in managing every phase of the sales process, from lead generation to customer contact. Forecasting enables sales reps to close more deals, and visual pipelines clarify what stage a lead is in and what action is required.

Users can simplify and streamline tasks with automation and AI capabilities. It offers integrations and an open API, so companies can plug in third-party apps to further extend its capabilities.
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D&B Hoovers offers sales intelligence to help convert prospects by leveraging data and analytics. It enables faster communication between users and customers that helps businesses grow. It accelerates sales and combines comprehensive business data directly through Dun & Bradstreet Data Cloud along with analytics to deliver insight-driven outcomes.

Users can leverage it to plan sales calls to have more informed conversations, increase productivity and receive actionable data within their CRM dashboard for easy access. Real-time business intelligence, robust search capabilities and in-depth company profiles make targeting opportunities easier. The ability to reach people at the right time with the right message helps close business deals faster.
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Freshsales is a cloud solution suitable for small and medium businesses across different industry verticals. Being one of the sales management and customer engagement offerings from Freshworks, it provides comprehensive features for managing leads and deals. Capabilities include a chronological timeline view of customer journey, AI-based lead scoring, built-in one-click phone, and native mobile apps for Android and iOS devices.
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$14.95
$159
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$49
$9
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Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
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Live Online
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Documentation
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Knowledge Base
24/7 Live Support
Email
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Product Ranking

#286

among all
CRM Software

#3

among all
CRM Software

#1

among all
CRM Software

#93

among all
CRM Software

#8

among all
CRM Software

Find out who the leaders are

Analyst Rating Summary

we're gathering data
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73
we're gathering data
78
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90
we're gathering data
71
we're gathering data
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82
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96
we're gathering data
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100
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100
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Account and Contact Management
Communication Channels
Dashboards and Reports
Document Management
Integrations and Extensibility
Account and Contact Management
Communication Channels
Dashboards and Reports
Document Management
Integrations and Extensibility
Dashboards and Reports
Platform Security
Product Management
Account and Contact Management
Integrations and Extensibility
Account and Contact Management
Communication Channels
Dashboards and Reports
Document Management
Integrations and Extensibility
Dashboards and Reports
Lead Management
Opportunity Management
Product Management
Communication Channels

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

AddressTwo
Infusionsoft
Pipedrive
D&B Hoovers
Freshsales
+ Add Product + Add Product
Account and Contact Management Communication Channels Dashboards and Reports Document Management Lead Management Mobile Capabilities Opportunity Management Partner Relationship Management Platform Capabilities Product Management Quotes, Orders, and Contracts Management Sales Performance Management Team Collaboration 90 82 100 77 78 79 65 0 69 100 62 68 75 71 96 100 56 100 79 100 0 79 100 54 82 83 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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User Sentiment Summary

Excellent User Sentiment 48 reviews
Great User Sentiment 2245 reviews
Excellent User Sentiment 6235 reviews
Excellent User Sentiment 7 reviews
Excellent User Sentiment 1954 reviews
95%
of users recommend this product

AddressTwo has a 'excellent' User Satisfaction Rating of 95% when considering 48 user reviews from 1 recognized software review sites.

82%
of users recommend this product

Infusionsoft has a 'great' User Satisfaction Rating of 82% when considering 2245 user reviews from 5 recognized software review sites.

90%
of users recommend this product

Pipedrive has a 'excellent' User Satisfaction Rating of 90% when considering 6235 user reviews from 6 recognized software review sites.

97%
of users recommend this product

D&B Hoovers has a 'excellent' User Satisfaction Rating of 97% when considering 7 user reviews from 2 recognized software review sites.

93%
of users recommend this product

Freshsales has a 'excellent' User Satisfaction Rating of 93% when considering 1954 user reviews from 6 recognized software review sites.

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4.55 (535)
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4.1 (1061)
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Awards

User Favorite Award
we're gathering data
User Favorite Award
Platform Security Award
User Favorite Award
User Favorite Award
Lead Management Award
Opportunity Management Award

Synopsis of User Ratings and Reviews

Intuitive Interface: Users praise AddressTwo for its user-friendly design, finding it easy to navigate and use for everyday tasks like managing contacts and tracking interactions.
Customization Options: AddressTwo offers a high degree of customization, allowing users to tailor the platform to their specific workflows and preferences, such as creating custom fields and reports.
Solid Customer Support: Users appreciate the responsive and helpful customer support provided by AddressTwo, enabling them to quickly resolve any issues and maximize their use of the platform.
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Process Automation: Every user who mentions this feature notes the system has vast automation scope including automating customer acquisition and marketing processes.
Campaign Builder: It offers a robust, flexible and feature-rich campaign builder with excellent controls, as observed by 85% of reviewers who reference campaign management.
Email Marketing: According to almost 90% of reviewers who mention email marketing, Infusionsoft by Keap has a responsive, user-friendly interface that aids segmentation, sends mass emails and offers templates.
Contact Management: 85% of users who reference managing client databases feel it’s possible to manage databases efficiently with the ability to create, organize and configure contact lists.
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Sales Pipeline: 80% of reviewers referring to this aspect said the platform is good for keeping a close eye on deals at every stage and tracking individual progress to understand outcomes.
User Interface: Of the users mentioning the UI, 60% suggested that it’s functional and easy to use.
Mobile Application: 70% of the reviewers mentioning the mobile app stated that it makes Pipedrive easy to use anytime, anywhere.
Integrations: The platform helps users work seamlessly, with integrations for customer acquisition, goal achievement, application sync and more, as stated by 40% of reviews about integrations.
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Extensive Company Data: Provides access to a vast database of company profiles, including financials, executives, technologies used, and corporate family trees, enabling comprehensive research and lead generation.
Advanced Search and Filtering: Allows users to precisely target their ideal customers using various criteria such as industry, location, company size, and revenue, streamlining the process of finding relevant leads.
Integrations: Seamlessly integrates with popular CRM systems like Salesforce and Microsoft Dynamics, facilitating data synchronization and workflow optimization.
News and Trigger Events: Delivers real-time news updates and trigger events, such as leadership changes or funding rounds, helping users identify timely sales opportunities.
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Ease of Use: 97% of reviews talking about usability noted the system is user-friendly.
Interface: The user interface is simple, fast and can be navigated easily, as observed by 96% of reviewers who mention this feature.
Lead Management: According to 90% of users who talk about this feature, it helps generate, track, upload, convert, research and organize leads effectively.
Contact Management: The system helps store client information efficiently and find data quickly, as reported by 94% of users who reference this feature.
Configuration: 80% of reviewers who mention configuration asserted the system is easy and quick to set up.
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Difficult to Use: Users have reported that the platform's interface is not intuitive and requires a steep learning curve to effectively utilize its features.
Limited Customization: AddressTwo lacks robust customization options, making it challenging for businesses to tailor the platform to their specific workflows and needs.
Subpar Customer Support: Users have expressed frustration with the responsiveness and helpfulness of AddressTwo's customer support team, leading to prolonged resolution times for technical issues.
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Learning Curve: The system is confusing to learn, requires a lot of training and has some features that are hard to find, as noted by more than 80% of customers who refer to training.
Price: The cost of the software is on the higher side, according to 90% of reviewers who mention pricing.
Custom Fields: It’s difficult to search fields and the platform doesn’t support more than 100 fields, according to every user who mentions custom fields and tools.
Document Storage: It doesn’t store documents or client information internally or in the cloud, as indicated by each customer who mentions storage.
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Data Exporting: Glitches and a lack of control make data querying and extraction slow, according to 50% of those who mentioned the exporting tool.
Filters: Filtering is complex, and 40% of users who referenced it stated it could improve in terms of usability and design.
Browser Extensions and Email Integration: Email integration, browser extensions and workflow automation are dated and not user-friendly, according to 70% of reviews on these features.
Expensive: 60% of users who reviewed pricing suggested that the features are overpriced in comparison to the competition’s products.
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Cost: The platform can be expensive, especially for small businesses or those with limited budgets. The pricing structure can be complex and may involve hidden fees, making it difficult to predict the total cost of ownership.
Data Accuracy: Some users have reported issues with the accuracy and completeness of the data provided by D&B Hoovers. This can be a significant concern for businesses that rely on this data for critical decision-making.
User Interface: The user interface can be clunky and difficult to navigate, particularly for new users. This can lead to frustration and a steep learning curve.
Customer Support: Some users have expressed dissatisfaction with the level of customer support provided by D&B Hoovers. This can be a major issue for businesses that require timely assistance with technical problems or other issues.
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Price: Although a free plan is available, it doesn’t include a lot of options, and adding advanced features gets expensive, according to 65% of reviews referencing cost.
Technical Glitches: Every user who talks about this aspect observed there are quite a few technical issues with APIs, migration and more.
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Want to know if AddressTwo is the right CRM software to address your business needs? User reviews suggest AddressTwo is a popular CRM software known for its user-friendly interface and comprehensive features. Users praise its intuitive design, making it easy to navigate and manage customer interactions. They also appreciate the wide range of features, including contact management, email marketing, and sales tracking, which streamline various business processes. However, some users have expressed concerns about the software's limited integrations with other platforms, which can hinder its functionality for businesses relying on multiple software solutions. AddressTwo's strength lies in its simplicity and ease of use, making it an ideal choice for small businesses or those new to CRM software. Its intuitive interface allows users to quickly adapt and maximize its capabilities without extensive training or technical expertise. The software's comprehensive features cater to essential CRM needs, providing a centralized platform for managing customer interactions, tracking sales progress, and nurturing relationships. However, the limited integrations can pose a challenge for businesses that require seamless connectivity with other software, potentially hindering workflow efficiency and data synchronization. In conclusion, AddressTwo is best suited for small to medium-sized businesses seeking a user-friendly and feature-rich CRM solution. Its simplicity and ease of use make it an excellent choice for businesses transitioning to a CRM system or those prioritizing a straightforward approach to customer relationship management. However, businesses heavily reliant on integrations with other platforms might find AddressTwo's limited compatibility a drawback. It's essential to consider your specific business needs and integration requirements when evaluating AddressTwo as a potential CRM solution.

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Infusionsoft by Keap is a comprehensive CRM platform that helps SMBs automate processes, connect with prospects and customers, and increase ROI. As many reviews noted, the price is on the high end for a small business, and it has some features that work best for enterprises. It also has a learning curve and limitations with storage and custom fields. However, it provides robust email marketing and campaign management tools, and its wide range of automations can save users a lot of time. There are mixed reviews about customer service, as some find it satisfactory while others believe it’s inadequate. Overall, the product can be a good choice for companies with a large enough budget.

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Pipedrive is a sales and marketing management tool for small and medium businesses. It helps visualize the sales pipeline, track important activities and hold client conversations, with mobile access for greater productivity.Even with its data exporting difficulties, filter complexity and non-intuitive email integration, the platform overall is easy to use. Integration with third-party software, such as Google Apps, Mailchimp and Zapier, along with a powerful API, increases its usefulness in enhancing business sales processes. Overall, it is a great solution for companies looking to streamline sales processes.

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D&B Hoovers has been a big name in the biz for over a century, but how does it stack up in today's market? User reviews from the past year paint a picture of a platform with some serious strengths, but also a few drawbacks to consider. D&B Hoovers shines with its massive database of company info and insights. It's like having a crystal ball that helps you scope out potential customers and partners. Users rave about the platform's ease of use and the comprehensive data it provides, making market research and competitive analysis a breeze. But, there's a catch – the cost. Some users find the subscription fees a bit steep, especially smaller businesses or those with tighter budgets. Plus, while the data is generally reliable, there have been some grumbles about occasional inaccuracies or outdated info. Compared to alternatives like Apollo, users appreciate D&B Hoovers' user-friendly interface and extensive database, but Apollo might win out for those on a budget or needing more specific search capabilities. So, who should hop on the D&B Hoovers bandwagon? It's a solid choice for medium to large businesses that need a robust CRM solution with top-notch data and analytics. If you're willing to invest in a premium platform that can give you a leg up on the competition, D&B Hoovers is worth a look. However, smaller businesses or those just starting out might want to explore more budget-friendly options first. Remember, the CRM landscape is constantly evolving, so it's always a good idea to compare the latest offerings before making a decision.

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Suitable for SMBs, Freshsales provides easy-to-use tools for sales management, customer engagement and lead management. Its hassle-free configurations and intuitive interface are some standout features noted by reviews. Users also appreciate its ability to manage customer information efficiently and its broad lead management capabilities. However, the free plan doesn’t include useful features, adding advanced features gets costly and there are some technical issues that hinder usability. While integrations with other Freshworks products and Zapier are helpful, important third-party integrations such as LinkedIn and Hubspot are missing. Overall, it has a lot to offer and can be a good choice for smaller operations.

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