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modus vs Kentico

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Our analysts compared modus vs Kentico based on data from our 400+ point analysis of CMS Software, user reviews and our own crowdsourced data from our free software selection platform.

Overview Pricing Benefits & Features User Ratings Analyst Summary Screenshots
modus Software Tool
Kentico Software Tool
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Product Basics

Modus is a sales enablement solution that empowers businesses to manage marketing content from a single, centralized hub. It brings together sales teams and buyers by providing them access to lead metrics and sales content. Besides enabling microlearning for sales reps to stay in sync with trends and best practices, it helps teams automate the lead generation lifecycle. It integrates with existing marketing and CRM tech stacks to automate sales data capture and storage, with regular sync updates.

Data integrity is maintained with role-based access permissions at the user and group levels. Analytics includes reports on leads, sales content views, customer engagement metrics by sales rep and product performance tracking.
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Kentico is a cloud-based solution that helps manage content and digital experiences. It streamlines tasks, content production, business collaborations, content delivery and integrations. Users can ensure engaging and personalized experiences for existing and potential customers by creating digital touchpoints across websites, online stores, email campaigns and mobile devices. They can also leverage the .NET MVC architecture to build new and developed life cycles. Workflow management helps match business processes and align internal operations.

Its built-in AI and analytics optimize digital initiatives by allowing users to track the most visited pages, create customized websites, send newsletters and identify recurring visitors. It enables businesses to remind customers about abandoned shopping carts and notify them to reorder favorite products. It also includes flexible payment and shipping options, automated checkout processes, marketing integrations and multi-store management.
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$45/User, Monthly
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$7,999 Monthly
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Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
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FAQ
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Knowledge Base
24/7 Live Support

Product Insights

  • Streamlined Workflow: Modus simplifies the process of content management, allowing teams to publish content faster and more efficiently, reducing the time from idea to publication.
  • Enhanced Collaboration: It fosters teamwork by providing tools that facilitate communication and collaboration among content creators, editors, and managers, ensuring everyone is on the same page.
  • Improved Content Quality: With built-in SEO and readability tools, Modus helps ensure that content not only reaches its target audience but also engages them effectively.
  • Scalability: As your business grows, Modus grows with you, easily handling increased traffic and content volume without sacrificing performance.
  • Customization: It offers a high degree of customization, allowing businesses to tailor the platform to their specific needs and workflows, making it a versatile tool for various industries.
  • Security: With robust security features, Modus protects sensitive information and ensures that your content management system is safe from unauthorized access and cyber threats.
  • Cost Efficiency: By streamlining operations and reducing the need for additional software tools, Modus can help lower operational costs and increase ROI.
  • User-Friendly Interface: Its intuitive design makes it easy for non-technical users to create, manage, and publish content, reducing the need for extensive training.
  • Comprehensive Analytics: Modus provides detailed analytics and reporting tools, giving businesses valuable insights into content performance and audience engagement.
  • Flexible Content Delivery: It supports multiple content delivery channels, including web, mobile, and social media, ensuring that your content reaches your audience wherever they are.
  • Automated Workflows: Automate repetitive tasks and set up workflows for content approval processes, freeing up time for creative and strategic tasks.
  • Future-Proof: Regular updates and a forward-thinking approach mean Modus stays ahead of digital trends, ensuring your content strategy remains relevant.
  • Global Reach: With multilingual support and the ability to manage diverse content types, Modus helps businesses expand their reach to new markets and audiences worldwide.
  • Professional Support: Access to professional support and a community of users ensures that any issues can be quickly resolved, minimizing downtime.
  • Integration Capabilities: Modus seamlessly integrates with a wide range of third-party tools and platforms, enhancing its functionality and flexibility.
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  • Enhanced Productivity: Kentico streamlines content management and delivery, enabling teams to publish content faster and more efficiently, reducing the time to market for new initiatives.
  • Scalability: As your business grows, Kentico grows with you. It supports the expansion of your digital footprint without compromising performance, ensuring your website can handle increased traffic and content volume.
  • Customization: With its flexible architecture, Kentico allows for deep customization to meet specific business needs, ensuring that your website and content management system align perfectly with your brand and operational requirements.
  • Integrated Marketing Tools: Kentico comes equipped with a suite of integrated marketing tools, enabling businesses to execute comprehensive digital marketing strategies, including email marketing, A/B testing, and automation, all from within the same platform.
  • Improved User Experience: By providing tools for creating responsive, accessible, and fast-loading websites, Kentico helps businesses improve the overall user experience, which can lead to increased engagement, higher conversion rates, and customer loyalty.
  • Security: Kentico places a strong emphasis on security, offering features like advanced user management, permissions, and protection against common vulnerabilities, ensuring that your website and data remain safe from threats.
  • SEO Optimization: With built-in SEO tools, Kentico makes it easier for businesses to optimize their content and website structure to rank higher in search engine results, driving more organic traffic to their site.
  • Multi-language Support: Kentico's multi-language capabilities allow businesses to easily create and manage content in multiple languages, making it simpler to reach and engage a global audience.
  • Comprehensive Analytics: The platform includes analytics and reporting tools that provide insights into website performance and user behavior, enabling businesses to make data-driven decisions to optimize their digital strategy.
  • Community and Support: Kentico has a robust community of developers and users, along with professional support from Kentico, ensuring that help is readily available whenever you need it, from troubleshooting to best practices.
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  • Content Activation: Upload and share internal and external content with sellers and partners on any mobile device, tablet or computer. Ensure successful content delivery with automatic updates in every region.
  • Go-To-Market Collections: Gather various content types such as briefs or promotions in a central location for buyers and sellers to access. Administer collections to individual reps and allow them to create a display of options for specific customers.
  • Control Access: Determine who has access to content with user and group permissions.
  • Tags: Create custom tags to let sellers acquire the content they’re looking for quickly. Tag by stage, product, industry and more, filter search through tags and view them in a PDF index.
  • Notifications: Receive push notification alerts when buyers interact with content, new material gets published or promotions are activated.
  • Analytics: Allow marketers to examine how information is used, see which content buyers are viewing and track what follow-ups get scheduled in the platform’s analytical dashboard. Study buyer analytics such as content engagement, buying committee and which content produces the most deal advancements.
  • Microsites: Record the entire sales journey by creating a space for both buyers and sellers to collaborate on content. Allow customers to interact with course materials, ask questions, invite other members, send customers trackable links and receive notifications when content is viewed.
  • Training: Generate short training courses for sellers in the form of videos and PDFs. Test knowledge with quizzes and rank completion and skill with leaderboards.
  • Interactive Discussions: Add annotations and notes directly to content to share with buyers, creating a personalized and interactive experience.
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  • Personalizations: Deliver personalized digital experiences across web, mobile, email and other channels. Create relevant, tailor-made content based on customer behavior, contextual history and demographics. Dynamically change content on websites based on the visitor’s actions. Use visual rule designer to set personalization rules and segmentation. 
  • Automation: Send automated alerts to customers to remind them about abandoned shopping carts. Create personalized automation through the drag and drop designer. 
  • E-Commerce: Deliver personalized digital experiences through online stores. 
    • Product Management: Create a catalog with flexible navigation and design to showcase products. Design pages with rich text, specifications and pictures. Sell multiple products and categorize them based on attributes. Facilitate easy search options with filters like availability, features and categories. 
    • Checkout: Customize shopping cart and checkout processes according to customer needs. Create single-page or organization-specific checkouts. 
    • Promotions and Discounts: Boost sales through discounts, offers and gift cards. Apply multiple targeted rebates and cross-sell and up-sell promotions. 
    • Shipping and Payments: Ensure safe and flexible payment processes through card, cash on delivery, PayPal or other third-party solutions. Automatically calculate shipping costs and taxes based on factors like weight and country. Provides multi-currency support. 
    • Shopping Cart: Let customers add, remove and update products and services. Ensure stock availability by leverage out-of-the-box modules. 
    • Order Management: Send customers detailed summaries of their purchases with product, shipping and payment details. 
  • Website Management: Manage multiple websites from a unified interface. Import code, data and content across different sites. Create microsites, online stores, community forums and blogs. Leverage ASP.NET Core MVC technology to deliver high-performing, scalable websites. Ensure quick data loading and reduce inessential processing. 
  • Analytics: Gain real-time insights, analyze performance and track audience engagement through analytical modules. 
    • Sentiment and Web Analysis: Analyze positive and negative comments on websites and send automated thank-you notes and apologies. Gather information on visitors, email recipients and customer behavior. 
    • Reporting: Access reports on content, commerce, customer touchpoints and workflows. Visualize data through custom reports. Gain statistical information according to downloads, slicks, referrals, conversions, campaigns and more. 
    • Testing: Test several variations of web pages and emails to gauge impact. Set multiple metrics like conversion goals, traffic sources and customer segments. 
    • Dashboards: Display relevant information and drill down into data through customizable dashboards. Monitor campaign assets and measure effectiveness. 
  • Audience Management: Gather information on visitors and manage contacts across all channels.  
    • Automated Lead Scoring: Automatically identify prospective clients according to location, title and data completeness. Define company-specific rules and create lead scoring processes. Share leads with sales teams via emails or through CRMs. 
    • Tracking: Monitor visitor journeys at all touchpoints — capture page views, downloads and video watches. Track email interactions, customer actions and campaign activities. 
    • Segmentation: Use the visual interface to categorize contacts based on context, behavior and demographics. Collect data on anonymous visitors, subscribers and registered clients. Create customer profiles according to activity scores and automatically add them to segmentation. 
    • Compliance: Ensure data process with GDPR, PII and CCPA compliance. 
  • Content Production: Manage, create and reuse content in email marketing campaigns, mobile apps, websites and other channels. 
    • Page Builder: Use drag and drop widgets to create new web pages and adjust content on websites. Deliver customer-specific experiences by applying personalization rules. Develop layouts according to needs and divide web pages into sections. 
    • Templates: Reuse content by saving high-performing pages as templates. Save content, sections and widgets. Customize templates to add text, pictures, videos and other media files. 
    • Workflows: Design custom workflows to ensure content consistency and regulation compliance. Define workflow processes and steps by selecting editors, owners and approvers and manage content throughout its lifecycle. Set timed actions to move content to the next step automatically. Track published content and store outdated versions in retrievable archives.  
    • Digital Asset Management: Create media libraries and store pictures, videos, PDFs and presentations in a centralized repository. Edit images, convert them into multiple formats and automatically resize them to fit different layouts and devices. Assign role-based access for security. 
    • Language Support: Create and translate content into several languages like Chinese, Spanish, Hebrew, Russian, Arabic and more. Display region-specific language on websites or stick to default if the page is not translated. Display date and time according to time zones. 
  • Campaign Management: Launch and manage cross-channel campaigns. Set landing pages and tracking links according to UTM parameters. Receive real-time information on campaign performance, visitor interactions and conversion. 
  • Email Marketing: Deliver personalized, targeted emails to customers based on activity, behavior, data and lead scoring. Measure crucial metrics like delivery, open and click rates. 
  • Artificial Intelligence: Display relevant content and optimize engagement through AI-based recommendations. Design widget variants and drag-and-drop the best one to product categories, shopping carts, emails or homepage. Suggest products to customers based on behavioral attributes. 
  • Forms: Collect information, applications, leads, registrations, surveys and more. Create forms with custom fields and insert them on websites.  
  • Security: Protect data and websites against vulnerabilities with multiple security layers, anti-CSRF tokens, custom authentication models, role-based permissions and reCAPTCHA. 
  • Integrations: Access pre-packaged connections with Salesforce, Zoho, Recombee, Dynamics 365, Visual Studio and more. Use API to build organization-specific integrations with CRMs, ERPs, PIMs and payment gateways. 
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Product Ranking

#33

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#73

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User Sentiment Summary

Great User Sentiment 195 reviews
Great User Sentiment 312 reviews
85%
of users recommend this product

modus has a 'great' User Satisfaction Rating of 85% when considering 195 user reviews from 3 recognized software review sites.

87%
of users recommend this product

Kentico has a 'great' User Satisfaction Rating of 87% when considering 312 user reviews from 5 recognized software review sites.

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4.7 (15)
4.3 (133)
4.3 (212)
4.19 (31)
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4.2 (31)
4.4 (42)
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4.0 (1)
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4.5 (42)

Synopsis of User Ratings and Reviews

Easy to Use: Modus is often praised for its user-friendly interface, making content management tasks straightforward and efficient, even for those without extensive technical expertise.
Flexibility: The platform's modular architecture allows users to customize their content management experience by selecting and integrating the specific features and functionalities they need, avoiding unnecessary complexity.
Open-Source: As an open-source solution, Modus provides users with greater control and flexibility, enabling them to modify and extend the platform to meet their unique requirements without licensing constraints.
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Easy to Use: The platform's user-friendly interface makes content management tasks simple and efficient, even for non-technical users. The intuitive design and clear navigation contribute to a smooth user experience.
Versatility: Kentico offers a wide range of features and functionalities, allowing users to create various digital experiences, from simple websites to complex e-commerce platforms and intranets. This adaptability makes it suitable for diverse business needs.
Scalability: As businesses grow and evolve, Kentico can scale to accommodate increasing demands. Its architecture and performance capabilities ensure that websites and applications can handle high traffic volumes and complex functionalities without compromising speed or stability.
Security: Kentico prioritizes security and provides robust features to protect websites and data from cyber threats. Regular security updates and a strong focus on data privacy give users peace of mind.
Support: Kentico offers comprehensive support options, including documentation, community forums, and professional services. Users can access the resources they need to resolve issues and optimize their use of the platform.
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Steep Learning Curve: Modus presents a significant challenge for users accustomed to traditional CMS platforms due to its unique architecture and interface. The learning process can be time-consuming and frustrating, especially for those without a strong technical background.
Limited Plugin Ecosystem: Compared to well-established CMS options like WordPress, Modus offers a considerably smaller selection of plugins and extensions. This can restrict functionality and customization options for users with specific requirements.
Community and Support: Modus has a relatively small user community, which can make it difficult to find support and resources when encountering issues. The availability of documentation and online forums may be limited compared to more popular CMS platforms.
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Overly Complex Interface: Many users find it difficult to navigate and perform simple tasks due to the complexity of the interface.
Limited Customization Options: Users have expressed frustration with the limited ability to customize the platform to their specific needs, especially when it comes to design and functionality.
Expensive Licensing: The cost of licensing can be prohibitive, especially for smaller businesses or organizations with limited budgets.
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Modus has garnered a reputation for its user-friendly interface and robust features, making it a popular choice among businesses of all sizes. Users frequently praise its intuitive design, highlighting the ease of navigating the platform and finding the necessary tools. The drag-and-drop functionality is a particular favorite, allowing users to effortlessly create and manage content. Modus also shines in its customization options, empowering users to tailor the platform to their specific workflows and branding requirements. This level of personalization is a significant advantage over competitors that offer more rigid structures. However, some users have noted that the extensive customization options can initially feel overwhelming, requiring an investment of time to fully explore and utilize. Additionally, while Modus boasts a comprehensive suite of features, it may lack some specialized functionalities found in niche CMS solutions. This can be a drawback for businesses with highly specific requirements. Despite these limitations, Modus's core strengths lie in its ability to streamline content management processes, enhance collaboration among teams, and provide a user-friendly experience. It is an ideal solution for businesses seeking a versatile and customizable CMS that can adapt to their evolving needs.

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Kentico has garnered a mixed bag of user reviews over the past year. Some users sing its praises for its user-friendly interface, flexibility to adapt to various needs, and ability to scale alongside growing businesses. It's like having a Swiss Army knife for content management – it can handle a wide range of tasks without breaking a sweat. However, other users point out its hefty price tag as a significant drawback, especially when compared to more budget-friendly options like WordPress. Additionally, some users have expressed frustration with the level of support provided and the complexity of navigating the user interface, which can feel overwhelming for those new to content management systems. When stacked up against competitors, Kentico stands out with its robust set of features, particularly its marketing automation capabilities and multilingual support. This makes it a powerhouse for businesses with a global reach or those looking to streamline their marketing efforts. However, its complexity can be a double-edged sword, making it less appealing to smaller businesses or those with simpler website needs. Ultimately, Kentico is best suited for mid-sized to large businesses with the budget and manpower to leverage its extensive features and navigate its intricate interface. It's like opting for a high-performance sports car – you'll get where you need to go with speed and precision, but it requires a certain level of expertise to handle effectively.

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