Datorama vs Entrinsik Informer

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Our analysts compared Datorama vs Entrinsik Informer based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Datorama Software Tool

Product Basics

Datorama, a Salesforce business intelligence platform, helps businesses manage and analyze their data. It provides a unified view of data from various sources, including on-premises, cloud-based, and third-party platforms. Datorama is ideal for businesses seeking to enhance their data management and analytics capabilities, particularly those interested in leveraging predictive analytics for improved decision-making.

Key benefits include a comprehensive view of data sources, user-friendly dashboards and reports, predictive analytics functionalities, and integration with other business applications. Datorama's pricing is based on a per-user model, with annual costs starting at $1,000. User experiences suggest that Datorama offers robust data management and analytics capabilities, but some users have noted a steeper learning curve compared to similar products.

***Disclaimer: Pricing and features may change over time. Please refer to the official Salesforce website or other reliable sources for the most up-to-date information.***

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Entrinsik Informer is a robust software solution designed to streamline Business Intelligence tasks, offering powerful data management and analytics capabilities. It is particularly well-suited for organizations that require efficient data integration, reporting, and visualization to drive informed decision-making. The software's intuitive interface and versatile features make it an excellent choice for businesses of various sizes and industries, seeking to enhance their data-driven strategies.

One of the key benefits of Entrinsik Informer is its ability to consolidate data from multiple sources, providing users with a comprehensive view of their operations. This facilitates more accurate and timely insights, which are crucial for strategic planning. Popular features include advanced reporting tools, customizable dashboards, and real-time data analytics, all of which contribute to a more dynamic and responsive business environment.

In comparison to similar products, users often highlight Entrinsik Informer's ease of use and the efficiency of its data integration processes. Pricing for Entrinsik Informer typically varies based on the number of users and the specific needs of the organization, with options for annual or monthly payment plans. This flexibility allows businesses to choose a pricing model that aligns with their budget and operational requirements.

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$3,000 Monthly
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Product Insights

  • Single Cohesive Data Warehouse: Draws data from different sources and marketing channels into a single source. This dynamic landing zone applies machine-learning algorithms to the data in order to blend, clean, analyze and visualize it. 
  • Quick Insights: Automated insights take real-time data and generate quick, accurate visualizations to help users draw insights into their business data and trends. 
  • End-to-End Platform: From unstructured data source to intuitive visualization, this system does every step in a smooth interface to promote usability and an efficient workflow. 
  • Data Accessibility: Users of all technical abilities have access to their data via self-service BI. They no longer have to wait for analysis from a data scientist before they can start drawing insights from business data. 
  • Cross-Channel Visibility: Draws data from a variety of sources and blends them seamlessly to give users a smooth experience to explore data. Some of these channels include sales data, CRM data, social media, data warehouses and more. 
  • Actionable Insights: Analyze data to identify trends and patterns, and use it to make predictions, get better insight into business operations and glean actionable insights. 
  • Better Business Decisions: Decisions made based on general data are good, but decisions made based on historical proprietary data trends are much better. BI tools help users make data-driven business decisions and informed predictions, so they can always feel confident in their choices. 
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  • Enhanced Decision-Making: Entrinsik Informer provides real-time data analytics, enabling businesses to make informed decisions quickly and accurately.
  • Improved Data Accessibility: Users can access and analyze data from multiple sources without needing extensive technical knowledge, fostering a data-driven culture.
  • Streamlined Reporting: The software simplifies the creation of complex reports, saving time and reducing the potential for human error.
  • Increased Efficiency: Automating routine data tasks allows employees to focus on more strategic activities, boosting overall productivity.
  • Customizable Dashboards: Tailored dashboards provide users with relevant insights at a glance, enhancing their ability to monitor key performance indicators.
  • Data Integration: Seamlessly integrates with various data sources, ensuring a comprehensive view of business operations and eliminating data silos.
  • Enhanced Collaboration: Facilitates better communication and collaboration among team members by providing a unified platform for data sharing and analysis.
  • Scalability: The software grows with your business, accommodating increasing data volumes and more complex analytical needs without compromising performance.
  • Cost Savings: Reduces the need for multiple disparate tools and minimizes manual data processing, leading to significant cost reductions over time.
  • Regulatory Compliance: Helps ensure that data handling and reporting meet industry standards and regulatory requirements, reducing the risk of non-compliance.
  • Enhanced Security: Robust security features protect sensitive data, ensuring that only authorized users have access to critical information.
  • Actionable Insights: Transforms raw data into actionable insights, helping businesses identify trends, opportunities, and areas for improvement.
  • User-Friendly Interface: Intuitive design makes it easy for users of all skill levels to navigate and utilize the software effectively.
  • Real-Time Monitoring: Provides up-to-the-minute data, allowing businesses to respond swiftly to changing conditions and emerging opportunities.
  • Reduced IT Dependency: Empowers business users to generate their own reports and analyses, reducing the burden on IT departments.
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  • Reports: Generate a variety of ad-hoc or custom report types to answer specific business questions. 
  • Dashboards: Intuitive dashboards make it easy to create, edit, explore and share data visualizations and reports. 
  • Data Modeling: This feature connects and blends data from a variety of sources into a single data warehouse that is easily accessible by users. 
  • API Library: An extensive library of marketing APIs allow users to access and make changes to their applications and data. These create an ad tech and martech ecosystem that lets users plug data from any connected source directly into a visualization. 
  • Data Integration: TotalConnect powers limitless integration through machine learning artificial intelligence. Cleans and structures data in addition to scheduling automated updates to ensure data is always up to date. 
  • Custom KPIs: Custom fields and classifications allow users to query the exact information they need rather than relying on out-of-the-box options. 
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  • Data Visualization: Generate interactive charts, gauges, pivot tables, maps and summary views to boost insight comprehension. Customize and apply filters through Discover to sort, group and explore specific areas of interest. Embed visualizations into a web-based application or an inter-office portal like Microsoft SharePoint. 
  • Data Source Connectivity: Connect to any type of data source, including structured data, unstructured data, REST API endpoints, spreadsheets from a desktop, Twitter feeds or traditional physical databases for faster data analysis. 
  • Data Flows: Enable quick data transformation that enters the system by joining data from different sources. 
  • Jobs: Facilitate workflow automation by creating a job using multiple queries and datasets while adding filters to customize reports. Set up one or multiple actions for the same job and send individual and burst emails. Maximize efficiency and run jobs manually or automatically by setting up a schedule or specific alert. 
  • Datasets: Curate a single source of truth; map and query data into building blocks to enable data analytics. Refreshes datasets to reflect real-time information as it updates from the data source. 
  • Data Governance and Security: Leverage governance policies to ensure data quality and organization integrity. Protect information and manage access permissions by team, role or individual. 
  • Reporting: Build interactive analytical reports by creating colorful charts, maps and graphs that utilize data extracted from multiple sources. Dashboard reports make it easier to track trends, perform data analysis and analyze key performance metrics. 
  • Extensibility: Extend the tool’s functionality by integrating JavaScript and AngularJS APIs into the system. Manage scalability and flexibility in writing, testing, sharing and deploying plugin code. 
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Product Ranking

#35

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#464

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Business Intelligence Tools

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User Sentiment Summary

Great User Sentiment 156 reviews
Excellent User Sentiment 166 reviews
85%
of users recommend this product

Datorama has a 'great' User Satisfaction Rating of 85% when considering 156 user reviews from 5 recognized software review sites.

97%
of users recommend this product

Entrinsik Informer has a 'excellent' User Satisfaction Rating of 97% when considering 166 user reviews from 4 recognized software review sites.

4.3 (89)
4.7 (11)
4.36 (22)
4.82 (57)
4.6 (16)
4.8 (56)
4.6 (9)
n/a
3.5 (20)
4.9 (42)

Awards

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Entrinsik Informer stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Dashboard: It offers a flexible and highly customizable dashboard, as noted by more than 89% of reviewers who mention dashboards.
Easy Integration: It integrates easily with multiple platforms, as observed by 75% of the users specifying integration.
Customer Support: It has responsive and receptive customer support, as stated by 75% of reviewers who refer to customer support.
Automated Reporting: All users that mentioned reports noted that it provides automated in-depth reporting functionality.
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Intuitive Interface: Users praise Informer's drag-and-drop interface, finding it easy to create reports and dashboards without needing to write code.
Powerful Data Visualization: Informer offers a wide array of charts and graphs, enabling users to present data in a clear and compelling way. Users appreciate the flexibility to customize the look and feel of their visualizations.
Strong Data Connectivity: Informer can connect to a variety of data sources, allowing users to pull data from different systems into a single platform for analysis. This is particularly helpful for organizations with data spread across multiple databases or applications.
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Learning Curve: It has a steep learning curve for beginners, as stated by 100% of reviewers who referred to a learning curve.
Software Setup: Around 50% of the users who specify setup report that the software setup process is cumbersome.
Slow Performance: Platform performance can become slow sometimes, as observed by all the reviewers who spoke about performance.
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Steep Learning Curve: Some users have reported that Informer has a steep learning curve, particularly for those who are new to business intelligence tools or lack a strong technical background. The interface can feel overwhelming, and mastering advanced features may require extensive training or experimentation.
Limited Customization Options: Users seeking highly customized dashboards or reports might find Informer's customization options somewhat restrictive. While it offers a decent range of formatting and visualization choices, it may not cater to every specific design preference or complex reporting requirement.
Performance Issues with Large Datasets: Some users have experienced performance issues when working with very large datasets. Queries can take longer to execute, and dashboard responsiveness may suffer, potentially impacting the user experience, especially in scenarios demanding real-time data analysis.
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Datorama is an AI-powered marketing intelligence company that helps its users make smarter business decisions by connecting and working on their KPIs and marketing data. Its flexible and highly customizable dashboard can improve customer experiences, but slow performance can hinder productivity. It provides automated reporting and easy integration capabilities with multiple platforms. Many users have noted that the setup process is cumbersome, and it involves a steep learning curve for new users. Nevertheless, its receptive and responsive customer support has helped reviewers solve multiple issues.

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Is Entrinsik Informer truly "informing" businesses, or is it just another case of hype over substance? User reviews from the past year suggest that Entrinsik Informer is a capable business intelligence tool, but it's not without its drawbacks. Users praise its ease of use, highlighting the intuitive interface that allows even non-technical staff to build reports and dashboards. This user-friendliness is a major differentiator, as many competing products like Domo or Grow require more technical expertise. Users also appreciate the breadth of features, particularly the robust data visualization capabilities that allow for insightful analysis. However, a recurring complaint is the high cost, especially for smaller businesses. Some users find the pricing structure to be prohibitive, making it a less attractive option compared to more affordable alternatives. Another concern is the difficulty of integrating Entrinsik Informer with existing business systems. While the software boasts strong data connectivity, users report challenges in seamlessly integrating it with their specific tech stack, leading to implementation headaches. Overall, Entrinsik Informer seems best suited for medium to large businesses with the budget to accommodate its cost and the technical resources to handle potential integration complexities. For these organizations, the software's user-friendliness and powerful features can be a significant asset, enabling them to unlock valuable insights from their data without requiring a team of data scientists.

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