Datorama vs ClicData

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Our analysts compared Datorama vs ClicData based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Datorama Software Tool

Product Basics

Datorama, a Salesforce business intelligence platform, helps businesses manage and analyze their data. It provides a unified view of data from various sources, including on-premises, cloud-based, and third-party platforms. Datorama is ideal for businesses seeking to enhance their data management and analytics capabilities, particularly those interested in leveraging predictive analytics for improved decision-making.

Key benefits include a comprehensive view of data sources, user-friendly dashboards and reports, predictive analytics functionalities, and integration with other business applications. Datorama's pricing is based on a per-user model, with annual costs starting at $1,000. User experiences suggest that Datorama offers robust data management and analytics capabilities, but some users have noted a steeper learning curve compared to similar products.

***Disclaimer: Pricing and features may change over time. Please refer to the official Salesforce website or other reliable sources for the most up-to-date information.***

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ClicData is a cloud-based solution that collects data from multiple sources and delivers insights that are easy to use, embed and access on any device. It enables users to design and share dashboards. It has four different pricing plans with varying levels of functionality: Premium, Team, Enterprise and Dedicated. Users can purchase subscriptions at a yearly or monthly rate.
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$3,000 Monthly
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$71 Annual, free, monthly, quote-based
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Product Assistance

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Product Insights

  • Single Cohesive Data Warehouse: Draws data from different sources and marketing channels into a single source. This dynamic landing zone applies machine-learning algorithms to the data in order to blend, clean, analyze and visualize it. 
  • Quick Insights: Automated insights take real-time data and generate quick, accurate visualizations to help users draw insights into their business data and trends. 
  • End-to-End Platform: From unstructured data source to intuitive visualization, this system does every step in a smooth interface to promote usability and an efficient workflow. 
  • Data Accessibility: Users of all technical abilities have access to their data via self-service BI. They no longer have to wait for analysis from a data scientist before they can start drawing insights from business data. 
  • Cross-Channel Visibility: Draws data from a variety of sources and blends them seamlessly to give users a smooth experience to explore data. Some of these channels include sales data, CRM data, social media, data warehouses and more. 
  • Actionable Insights: Analyze data to identify trends and patterns, and use it to make predictions, get better insight into business operations and glean actionable insights. 
  • Better Business Decisions: Decisions made based on general data are good, but decisions made based on historical proprietary data trends are much better. BI tools help users make data-driven business decisions and informed predictions, so they can always feel confident in their choices. 
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  • All Your Data in One Place: Combines and cleans users’ data to create a comprehensive data warehouse with faster access and a more consistent database.
  • Better Data Stories: Control the navigation and presentation of data. Create unique visualizations to convey information quickly and effectively.
  • Ease of Use: Drag and drop data to create and share a dashboard in minutes; no IT experience needed.
  • Integration: With over 250 connectors, add new data sources when changing or upgrading ERP or CRM and keep data flowing.
  • More Efficient Insights: Automatically updates dashboards whenever data is updated. Set up automated reporting schedules and alerts.
  • Regular Updates: Routinely adds new features and improvements, such as additional widgets and connectors.
  • Reporting On the Go: Access dashboards on the web or through its mobile applications.
  • Data Security: Ensures top-notch security and encryption for business data through Microsoft Azure, with a wide toolbelt of authentication and protection solutions in place, all aligned to security and privacy regulations.
  • Free Trial: Offers a full-featured free trial of the Premium or Team application for 15 days, no credit card required.
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  • Reports: Generate a variety of ad-hoc or custom report types to answer specific business questions. 
  • Dashboards: Intuitive dashboards make it easy to create, edit, explore and share data visualizations and reports. 
  • Data Modeling: This feature connects and blends data from a variety of sources into a single data warehouse that is easily accessible by users. 
  • API Library: An extensive library of marketing APIs allow users to access and make changes to their applications and data. These create an ad tech and martech ecosystem that lets users plug data from any connected source directly into a visualization. 
  • Data Integration: TotalConnect powers limitless integration through machine learning artificial intelligence. Cleans and structures data in addition to scheduling automated updates to ensure data is always up to date. 
  • Custom KPIs: Custom fields and classifications allow users to query the exact information they need rather than relying on out-of-the-box options. 
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  • Data Connectors: Connect to over 250 data sources, both on-premise and online, such as Google Drive and Google Analytics, QuickBooks, Shopify, SQL, Salesforce, Hubspot, SugarCRM and more. Their website has a full list of all compatible data connectors, sorted by plan availability.
  • Data Warehouse: Consolidates all data into one centralized data warehouse, bypassing exports and imports.
  • Dashboard Designer: Drag and drop to transform data into insights. The designer features an extensive library of visualization widgets.
  • Interactive Dashboards: Filter information by clicking KPIs. Drill down into any data set to retrieve further insights.
  • Auto Refresh: Monitors all data sources and automatically refreshes dashboards when data is added, deleted or updated.
  • Branding Customization: Users of certain plans can customize logos and colors, controlling the look and feel of their dashboards for a cohesive branding identity.
  • Sharing: Share dashboards with others via email as PDF or image attachments or Live Links.
  • User Management: It can add and maintain users. Admins can control access rights and dashboard visibility so that users focus on the most relevant insights.
  • Predictive Analytics: The solution integrates with machine learning platforms such as Prevision.io and H20.ai.
  • White Label: Users can embed dashboards into their customer-facing solutions, remove branding and add extra functionality to their existing website or application with a copy-and-paste API code.
  • Security: With capabilities such as two-factor authentication, single sign-on, session tracking, IP white listing, password rules and intelligent log analysis, users can ensure their data is safe and secure.
  • Mobile Apps: Offers iOS and Android applications that display responsive live dashboards, which users can explore, export to PDF, send via email, print and more from their mobile devices.
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Product Ranking

#35

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#345

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Business Intelligence Tools

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User Sentiment Summary

Great User Sentiment 156 reviews
Excellent User Sentiment 294 reviews
85%
of users recommend this product

Datorama has a 'great' User Satisfaction Rating of 85% when considering 156 user reviews from 5 recognized software review sites.

92%
of users recommend this product

ClicData has a 'excellent' User Satisfaction Rating of 92% when considering 294 user reviews from 5 recognized software review sites.

n/a
3.9 (1)
4.3 (89)
4.4 (25)
4.36 (22)
4.61 (134)
4.6 (16)
4.6 (123)
4.6 (9)
n/a
3.5 (20)
4.6 (11)

Awards

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ClicData stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Dashboard: It offers a flexible and highly customizable dashboard, as noted by more than 89% of reviewers who mention dashboards.
Easy Integration: It integrates easily with multiple platforms, as observed by 75% of the users specifying integration.
Customer Support: It has responsive and receptive customer support, as stated by 75% of reviewers who refer to customer support.
Automated Reporting: All users that mentioned reports noted that it provides automated in-depth reporting functionality.
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Visualization: About 89% of users who reviewed visualization mentioned the system’s ability to create beautiful, unique dashboards.
Ease of Use: Approximately 73% of users who referred to user-friendliness said that the solution is very intuitive and easy to navigate.
Customization: All users who talked about customization liked that they could customize anything in the system.
Customer Service: ClicData provides very positive and outstanding customer service, according to about 56% of users who reviewed support.
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Learning Curve: It has a steep learning curve for beginners, as stated by 100% of reviewers who referred to a learning curve.
Software Setup: Around 50% of the users who specify setup report that the software setup process is cumbersome.
Slow Performance: Platform performance can become slow sometimes, as observed by all the reviewers who spoke about performance.
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Connectivity: The solution lacks plugins to pull data, according to approximately 58% of reviewers commenting on connectivity.
Learning Curve: All users who mentioned a learning curve related to understanding the product said that it was difficult to master, especially for non-technical users.
Updates: All users who talked about updates complained about fixes taking too long to get done.
Features: About 67% of users who spoke about features said that features are limited, and many important ones are unavailable, especially for the cheaper plans.
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Datorama is an AI-powered marketing intelligence company that helps its users make smarter business decisions by connecting and working on their KPIs and marketing data. Its flexible and highly customizable dashboard can improve customer experiences, but slow performance can hinder productivity. It provides automated reporting and easy integration capabilities with multiple platforms. Many users have noted that the setup process is cumbersome, and it involves a steep learning curve for new users. Nevertheless, its receptive and responsive customer support has helped reviewers solve multiple issues.

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Clicdata is a robust platform with a multitude of data manipulation options and robust data processing capabilities. The cloud-based system is simple enough to get the results businesses need. Readymade connectors are available to connect and fuse data from multiple data sources. However, some users complained about connectivity issues with third parties. Users also complained about the lack of API integrations and plugins to pull data. Visualizations are stunning with customizable dashboards that are quick and easy to set up and have a great set of widgets. Users were generally happy with the customer service, stating that they were positive and reactive. Video tutorials and documentation could be improved. Some important features, such as roll back and database editing, are not available for all plans. Learning and getting used to the system can take time for the non tech-savvy. Overall, it’s a flexible, intuitive and cost-effective tool to visualize business data.

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