Cognos Analytics vs InfoZoom

Last Updated:

Our analysts compared Cognos Analytics vs InfoZoom based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Cognos Analytics Software Tool
InfoZoom Software Tool

Product Basics

IBM Cognos Analytics is a self-service, web-based analytics platform which empowers users of all skill levels to explore data through reporting, data analytics, KPI monitoring, events and metrics. Reports give users the ability to not just visualize their insights, but also share them with colleagues.

It integrates with Watson Analytics, which leverages IBM’s artificial intelligence and natural language processing to make insights more accessible to non-technical users. It has various components which give additional functionality, flexibility and agility when processing large sets of data.
read more...
InfoZoom is a data analysis solution that analyzes millions of data points within seconds to make data-driven decisions. It performs data profiling to boost transparency, streamline processes and optimize communication. It enables users to clean data by eliminating duplicates, special characters, format errors and data gaps while identifying critical data constellations to prepare data for advanced analysis.

It offers modules such as data filtering, combining various data sources, data checking, data quality management, advanced analysis and more.
read more...
$50/User, Monthly
Get a free price quote
Tailored to your specific needs
$14,995 Annually, Quote-Based
Get a free price quote
Tailored to your specific needs
Small 
i
Medium 
i
Large 
i
Small 
i
Medium 
i
Large 
i
Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Enhanced Decision Making: Cognos Analytics synthesizes data from various sources, providing comprehensive insights that empower users to make informed, data-driven decisions.
  • Time Efficiency: Automates the process of data collection and report generation, significantly reducing the time spent on these tasks and allowing teams to focus on analysis and strategy.
  • Customizable Dashboards: Offers the flexibility to create personalized dashboards that highlight key metrics, making it easier for users to access the information most relevant to their roles and objectives.
  • Scalability: Adapts to the growing data needs of a business, ensuring that as your company expands, Cognos Analytics can handle the increasing volume and complexity of data.
  • Data Accuracy: Minimizes human error by automating data collection and analysis, leading to more accurate insights and reducing the risk of costly mistakes.
  • Collaboration Enhancement: Facilitates better teamwork by providing a shared platform where team members can access, analyze, and discuss data insights in real-time.
  • Advanced Analytics: Utilizes AI and machine learning to uncover deep insights, predict trends, and identify patterns that might not be apparent through traditional analysis methods.
  • Comprehensive Reporting: Generates detailed reports that can be customized to suit different audiences, ensuring stakeholders receive the information they need in an understandable format.
  • Mobile Accessibility: Offers mobile support that allows users to access data and insights on the go, ensuring decision-makers are always informed, regardless of their location.
  • Regulatory Compliance: Helps ensure that data management practices comply with relevant regulations and standards, reducing the risk of legal issues and fines.
  • Cost Reduction: By streamlining data analysis processes and reducing the need for manual intervention, Cognos Analytics can lead to significant cost savings over time.
  • Improved Customer Insights: Analyzes customer data to provide a deeper understanding of customer behavior and preferences, enabling more targeted and effective marketing strategies.
  • Operational Efficiency: Identifies bottlenecks and inefficiencies in operations, allowing organizations to optimize processes for better performance and productivity.
  • Future-Proofing: Continuously updates to incorporate the latest technologies and analytics trends, ensuring that businesses remain competitive in a rapidly evolving digital landscape.
read more...
  • Enhanced Data Visualization: InfoZoom transforms complex datasets into intuitive visual formats, making it easier to identify trends and patterns.
  • Improved Decision-Making: By providing clear insights, InfoZoom supports data-driven decisions, reducing the reliance on gut feeling.
  • Time Efficiency: The software accelerates data analysis processes, allowing users to quickly generate reports and insights without extensive manual effort.
  • Data Accuracy: InfoZoom ensures high data integrity by enabling users to easily spot and correct inconsistencies or errors in the dataset.
  • Customizable Dashboards: Users can tailor dashboards to their specific needs, ensuring that the most relevant information is always at their fingertips.
  • Scalability: InfoZoom can handle large volumes of data, making it suitable for both small businesses and large enterprises.
  • Enhanced Collaboration: The software facilitates better teamwork by allowing multiple users to access and analyze data simultaneously.
  • Cost Savings: By streamlining data management and analysis, InfoZoom reduces the need for additional resources and minimizes operational costs.
  • Regulatory Compliance: InfoZoom helps organizations maintain compliance with industry regulations by providing accurate and up-to-date data records.
  • Seamless Integration: The software integrates smoothly with existing systems, ensuring a hassle-free implementation and minimal disruption to business operations.
  • Enhanced Security: InfoZoom offers robust security features to protect sensitive data from unauthorized access and breaches.
  • Real-Time Insights: Users can access real-time data, enabling them to respond swiftly to changing business conditions and market dynamics.
  • Reduced Training Time: The intuitive interface of InfoZoom minimizes the learning curve, allowing users to become proficient quickly.
  • Increased Productivity: By automating routine data tasks, InfoZoom frees up time for employees to focus on more strategic activities.
  • Enhanced Customer Insights: Businesses can gain a deeper understanding of customer behavior and preferences, leading to more targeted marketing efforts.
read more...
  • Components: Boost the feature set of the core platform with components that enhance data modeling, visualization and analytics capabilities. 
  • Powerful Reporting: Create detailed charts, graphs, maps, voiceovers and repeat functions with the robust, professional reporting suite. Simplify reporting for non-technical users with express mode. 
  • Web-based Interface: Access the platform on any hardware via the web.
  • Natural Language-powered AI: Interrogate data and receive natural, consistent responses with a built-in AI, powered by NLP. 
  • Automated Modeling: Verify and combine data via automated modeling, and assess relationships between separate data points. 
read more...
  • Data Quality: Check data quality before conducting a thorough analysis. Reveal critical data constellations, detect duplicates, standardize spellings, identify missing values, find format errors and make data plausible for analysis. 
  • Dashboards: Create KPIs, reports, charts, graphs, maps and more. Combine them to create an interactive dashboard that offers drill-down capabilities and export results to Excel for further analysis. 
  • Data Import: Import data within the solution from different databases, URLs and files, including Excel, CSV and XML. Combine these data sources with one another and compare them for a detailed overview. 
  • Data Profiling: Sort data and combine identical values to gain insights into large data volumes quickly. Identify relationships between data values while filtering and selecting and navigating through the data intuitively. 
  • E-Commerce BI: Evaluate ERP, CRM and customer data to identify trends, address target audiences, reveal cross-selling potential, optimize procurement, reduce return rates and more. Control sales and marketing channels based on the data. Leverage e-commerce BI to assess distribution channels, total sales, gross profit and returns and analyze dynamic market conditions to tap into unknown territories. 
read more...

Product Ranking

#12

among all
Business Intelligence Tools

#412

among all
Business Intelligence Tools

Find out who the leaders are

Analyst Rating Summary

82
we're gathering data
87
we're gathering data
59
we're gathering data
96
we're gathering data
Show More Show More

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Cognos Analytics
InfoZoom
+ Add Product + Add Product
Advanced Analytics Augmented Analytics Data Management Data Pre-processing Data Transformation Data Visualization Embedded Analytics Capabilities Geospatial Visualizations And Analysis Mobile Capabilities Platform Capabilities Reporting 87 59 96 85 90 100 84 58 77 91 100 0 25 50 75 100
69%
31%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
62%
0%
38%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
63%
38%
-1%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
90%
0%
10%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
86%
0%
14%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
50%
13%
37%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
71%
0%
29%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
78%
0%
22%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
72%
4%
24%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
100%
0%
0%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A

User Sentiment Summary

Great User Sentiment 1251 reviews
Great User Sentiment 6 reviews
81%
of users recommend this product

Cognos Analytics has a 'great' User Satisfaction Rating of 81% when considering 1251 user reviews from 4 recognized software review sites.

86%
of users recommend this product

InfoZoom has a 'great' User Satisfaction Rating of 86% when considering 6 user reviews from 1 recognized software review sites.

3.9 (306)
n/a
4.1 (120)
4.3 (6)
4.3 (358)
n/a
4.0 (467)
n/a

Synopsis of User Ratings and Reviews

Data Analysis and Visualization: All users who mention data analysis and presentation unanimously agree that this solution covers the full spectrum of BI analytics capabilities.
Data management: All users who mention data preparation praise its data integrations and effective metadata management, which ensure data consistency and accuracy across multiple reporting systems.
Functionality: Of users who mentioned this platform’s features, around 90% were satisfied with regular updates and enhancements which allow them to create faster, more responsive dashboards.
Reporting: Around 89% of users who mention reporting are satisfied, appreciating its ad-hoc reporting and report-sharing capabilities.
Setup: Excellent vendor support coupled with the ease of establishing data connectivity with data sources make installation of this solution a breeze, as approximately 87% of users have mentioned.
Show more
Easy to Use: Users highlight that InfoZoom is easy to learn and use, even without prior experience with similar tools. They find that the interface is intuitive and makes complex data exploration straightforward.
Fast and Efficient: Users appreciate InfoZoom's ability to handle large datasets without performance issues. They praise its speed in generating insights from data, which allows for quick analysis and decision-making.
Powerful Visualization: Users find InfoZoom's data visualization capabilities to be very effective. They like that the tool allows them to see patterns and trends in their data that would be difficult to spot otherwise. They also appreciate the flexibility to customize visualizations to suit their specific needs.
Show more
Cost: Around 87% of users who mention cost feel that its licensing model is expensive when compared to other BI solutions.
Training: Approximately 45% of users who reviewed training say that the learning curve can be quite steep and though self-service training is available, they would prefer a formal learning program.
Show more
Limited Customization: Users have expressed frustration with the inflexibility of InfoZoom's interface, particularly when trying to tailor dashboards and reports to their specific needs.
Steep Learning Curve: Many find InfoZoom's unique data visualization approach, while powerful, to be initially difficult to grasp, leading to a longer onboarding period.
Performance Issues with Large Datasets: Some users have reported sluggish performance and delays when working with very large datasets, impacting their workflow efficiency.
Show more

IBM Cognos Analytics is an excellent BI tool and rates very highly with users on all major counts. Users are unanimous in their praise of its data management and data analysis capabilities to provide a single source of truth. Having ventured into AI-powered tools with the 11.1.3 version in 2018, IBM is making bold strides to incorporate augmented intelligence into the platform. IBM has astutely combined this solution with the capabilities of one of its other offerings, Watson Analytics, for natural language processing - a game-changer for empowering non-technical users to create a vast range of dashboards. With AI-enabled exploration, users can review key drivers of metrics and identify gaps in data, though some users feel that more tools are needed for content store exploration through its relational database. It also rates excellently with users for its data integration and ad-hoc reporting capabilities, efficient metadata management and extensive data modeling features. Several strong features of this platform, as noted by reviewers, include Jupyter notebooks, regular updates to the platform and enhancements to data modules, though when it comes to integrating with Online Analytical Processing (OLAP) data sources and IBM Planning Analytics in particular, it comes up short. Version 11 of the platform comes with over-the-top installs for upgrades, which reduces time to set up; though some users feel that integrations built with the current SDK solution can be tedious to implement and maintain. Being part of the IBM software suite, it connects seamlessly to other IBM products under the same umbrella. However, integration with MS-Sharepoint is not supported; this can be managed with workarounds, but only for on-premise setups, not cloud-based deployments. The platform has a rich reporting repertoire with report burst capabilities, pivots and Cognos Event Studio for event-driven reports. However, many users feel that Report Studio should provide the write back capability, which is crucial for business. As for the cost, a majority of users feel that its licensing models are restrictive, especially when compared to other BI solutions; though the vendor seems to address pricing and ease of use with version 11.1.3. In summary, Cognos Analytics is among the best BI solutions in the market today and IBM, with its ear to the ground, is delivering enhanced data analysis and reporting capabilities at scale.

Show more

Is InfoZoom the "in" thing for business intelligence, or are users giving it the cold shoulder? User reviews from the past year paint a mixed picture. While some appreciate its user-friendly interface, powerful data handling capabilities, and integration with other applications, others find it lacking in advanced features and flexibility compared to competitors like Tableau and Power BI. For instance, users praise InfoZoom's ability to easily generate complex reports and visualizations, but criticize its limited customization options and lack of support for predictive modeling. InfoZoom's strength lies in its simplicity and ease of use, making it ideal for smaller businesses or teams with limited technical expertise who need a straightforward solution for data analysis and reporting. However, its lack of advanced features may leave experienced analysts wanting more. Ultimately, InfoZoom is best suited for those who prioritize ease of use over advanced functionality and require a tool for basic data exploration and visualization.

Show more

Screenshots

Top Alternatives in Business Intelligence Tools


Domo

GoodData

Grow

Logi Symphony

Looker Studio

MicroStrategy

Oracle Analytics Cloud

Power BI

Qlik Sense

QuickSight

SAP Analytics Cloud

SAS Visual Analytics

Sisense

Spotfire

Tableau

Related Categories

Head-to-Head Comparison

WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more...

Compare products
Comparison Report
Just drag this link to the bookmark bar.
?
Table settings