Home > Business Intelligence Tools > Cloudera > Cloudera vs Datorama

Cloudera vs Datorama

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Our analysts compared Cloudera vs Datorama based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Overview Pricing Benefits & Features User Ratings Analyst Summary Screenshots
Cloudera Software Tool
Datorama Software Tool
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Product Basics

Cloudera is a multi-environment analytics platform powered by integrated open source technologies that help users glean actionable business insights from their data, wherever it lives. With an enterprise data cloud, it puts data management at analysts’ fingertips, with the scalability and elasticity to manage any workload. It offers users transparency into the whole data lifecycle and the flexibility of customization through its open architecture.

It is available on an annual subscription basis with three offerings: CDP Data Center, Enterprise Data Hub and HDP Enterprise Plus. Each edition offers different components and pricing varies based on computing power, storage space and number of nodes.

The company merged with Hortonworks in 2019 to provide a comprehensive, end-to-end hybrid and multi-cloud offering.
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Datorama, a Salesforce business intelligence platform, helps businesses manage and analyze their data. It provides a unified view of data from various sources, including on-premises, cloud-based, and third-party platforms. Datorama is ideal for businesses seeking to enhance their data management and analytics capabilities, particularly those interested in leveraging predictive analytics for improved decision-making.

Key benefits include a comprehensive view of data sources, user-friendly dashboards and reports, predictive analytics functionalities, and integration with other business applications. Datorama's pricing is based on a per-user model, with annual costs starting at $1,000. User experiences suggest that Datorama offers robust data management and analytics capabilities, but some users have noted a steeper learning curve compared to similar products.

***Disclaimer: Pricing and features may change over time. Please refer to the official Salesforce website or other reliable sources for the most up-to-date information.***

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$833/User, Annually
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$3,000 Monthly
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Product Assistance

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Knowledge Base
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Product Insights

  • Provides Data-Driven Insights: Make data-informed business decisions that boost efficiency, decrease risk and provide new insights. Features data discovery, analysis and interpretation tools necessary for businesses to make the right choices with confidence.
  • Industrialized AI: Takes an “AI factory” approach to BI and makes enterprise machine learning and artificial intelligence processes automated, repeatable and predictable, speeding up the time needed to go from numbers to outcomes.
  • Eliminates Silos: Move away from costly and inefficient data silos with a unified platform that performs a range of data analysis tasks simultaneously on the same data, right at the source. Speed up the data discovery process and improve productivity for the organization as a whole.
  • Capitalize on the Wealth of IoT: Contribute to overall business transparency by processing and integrating data from a huge reservoir of devices connected to the Internet of Things. Connects the information from these devices to its AI, which can monitor performance in real time, identify areas for improvement, reduce machine failure and improve overall ROI.
  • Secure by Design: Set up encryption across environments, ensuring consistent protocols and granular security policies across the platform. Built-in enterprise-grade auditing and lineage tracking capabilities provide comprehensive data governance to organizations.
  • Maximizes Interoperability: Ensures compatibility with all vendors through its 100% open-source architecture, and unlocks additional possibilities for enterprises. 
  • Deployable Anywhere: Safeguard and future-proof the company’s investment in BI. Stay immune to the cloud infrastructure battle with a single data management platform portable and flexible enough to move to and from the cloud as necessary. 
  • Scalability: Manage cloud costs and scale resources automatically as workloads increase, or scale down as demand falls, utilizing and paying for exactly how much is necessary.
  • Protects Your Business: Offers advanced behavior analytics, quick anomaly detection and visibility into every dimension of the enterprise. Protect data at all times with the assistance of both time-series and real-time threat analytics.
  • Free Trial: Sign up for a free 60-day trial of Cloudera Enterprise and many of its modules from the vendor’s website.
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  • Single Cohesive Data Warehouse: Draws data from different sources and marketing channels into a single source. This dynamic landing zone applies machine-learning algorithms to the data in order to blend, clean, analyze and visualize it. 
  • Quick Insights: Automated insights take real-time data and generate quick, accurate visualizations to help users draw insights into their business data and trends. 
  • End-to-End Platform: From unstructured data source to intuitive visualization, this system does every step in a smooth interface to promote usability and an efficient workflow. 
  • Data Accessibility: Users of all technical abilities have access to their data via self-service BI. They no longer have to wait for analysis from a data scientist before they can start drawing insights from business data. 
  • Cross-Channel Visibility: Draws data from a variety of sources and blends them seamlessly to give users a smooth experience to explore data. Some of these channels include sales data, CRM data, social media, data warehouses and more. 
  • Actionable Insights: Analyze data to identify trends and patterns, and use it to make predictions, get better insight into business operations and glean actionable insights. 
  • Better Business Decisions: Decisions made based on general data are good, but decisions made based on historical proprietary data trends are much better. BI tools help users make data-driven business decisions and informed predictions, so they can always feel confident in their choices. 
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  • Data Science Workbench: Through a unified workflow, collaboratively experiment with data, share research between teams and get straight to production without having to recode. Create and deploy custom machine learning models and reproduce them confidently and consistently.
  • Real-Time Streaming Analytics: With edge-to-enterprise governance, Cloudera DataFlow continuously ingests, prioritizes and analyzes data for actionable insights in real-time. Develop workflows to move data from on-premises to the cloud or vice-versa, and monitor edge applications and streaming sources.
  • Machine Learning: Enable enterprise data science in the cloud with self-service access to governed data. Deploys machine learning workspaces with adjustable auto-suspending resource consumption guardrails that can provide end-to-end machine learning tools in one cohesive environment.
  • Data Warehouse: Merges data from unstructured, structured and edge sources. The auto-scaling data warehouse returns queries almost instantly and has an optimized infrastructure that moves workloads across platforms to prepare vast amounts of data for analysis.
  • Operational Database: The operational database promises both high concurrency and low latency, processing large loads of data simultaneously without delay. It can extract real-time insights and enable scalable data-driven applications. 
  • Open-Source Platform: Access the Apache-based source code for the program and make adjustments, customizations and updates as desired. 
  • Data Security and Governance: Reduce risk by setting data security and governance policies. The Cloudera Shared Data Experience (SDX) then automatically enforces these protocols across the entire platform, ensuring sensitive information consistently remains secure without disruption to business processes.
  • Hybrid Deployment: Leverage the deployment flexibility and accessibility to work on data wherever it lives. Read and write directly to cloud or on-premises storage environments. With a hybrid cloud-based architecture, choose between a PaaS offering or opt for more control via IaaS, private cloud, multi-cloud or on-premises deployment.
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  • Reports: Generate a variety of ad-hoc or custom report types to answer specific business questions. 
  • Dashboards: Intuitive dashboards make it easy to create, edit, explore and share data visualizations and reports. 
  • Data Modeling: This feature connects and blends data from a variety of sources into a single data warehouse that is easily accessible by users. 
  • API Library: An extensive library of marketing APIs allow users to access and make changes to their applications and data. These create an ad tech and martech ecosystem that lets users plug data from any connected source directly into a visualization. 
  • Data Integration: TotalConnect powers limitless integration through machine learning artificial intelligence. Cleans and structures data in addition to scheduling automated updates to ensure data is always up to date. 
  • Custom KPIs: Custom fields and classifications allow users to query the exact information they need rather than relying on out-of-the-box options. 
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Product Ranking

#72

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Business Intelligence Tools

#35

among all
Business Intelligence Tools

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User Sentiment Summary

Great User Sentiment 216 reviews
Great User Sentiment 156 reviews
82%
of users recommend this product

Cloudera has a 'great' User Satisfaction Rating of 82% when considering 216 user reviews from 4 recognized software review sites.

85%
of users recommend this product

Datorama has a 'great' User Satisfaction Rating of 85% when considering 156 user reviews from 5 recognized software review sites.

4.0 (26)
4.3 (89)
n/a
4.36 (22)
4.2 (5)
4.6 (16)
4.3 (144)
4.6 (9)
3.4 (41)
3.5 (20)

Synopsis of User Ratings and Reviews

Scalability: Cloudera can handle massive datasets and complex queries, making it suitable for large-scale data analysis and reporting.
Security: Cloudera offers robust security features, including data encryption and access control, ensuring sensitive data is protected.
Performance: Cloudera's optimized architecture and distributed processing capabilities deliver fast query execution and efficient data processing.
Integration: Cloudera integrates seamlessly with various data sources and tools, enabling users to connect and analyze data from different systems.
Community Support: Cloudera has a large and active community, providing access to resources, support, and best practices.
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Dashboard: It offers a flexible and highly customizable dashboard, as noted by more than 89% of reviewers who mention dashboards.
Easy Integration: It integrates easily with multiple platforms, as observed by 75% of the users specifying integration.
Customer Support: It has responsive and receptive customer support, as stated by 75% of reviewers who refer to customer support.
Automated Reporting: All users that mentioned reports noted that it provides automated in-depth reporting functionality.
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Steep Learning Curve: New users often find Cloudera's interface and complex architecture challenging to navigate, requiring significant time and effort to master. This can be especially problematic for teams with limited technical expertise.
Costly Implementation: Cloudera's pricing model can be expensive, particularly for large deployments. The cost of hardware, software licenses, and ongoing support can be a significant barrier for some organizations.
Limited Scalability: While Cloudera offers scalability, some users have reported challenges scaling their deployments to meet rapidly growing data volumes. This can lead to performance bottlenecks and slow query execution times.
Complex Management: Managing a Cloudera cluster can be complex, requiring specialized skills and knowledge. This can be a burden for organizations with limited IT resources.
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Learning Curve: It has a steep learning curve for beginners, as stated by 100% of reviewers who referred to a learning curve.
Software Setup: Around 50% of the users who specify setup report that the software setup process is cumbersome.
Slow Performance: Platform performance can become slow sometimes, as observed by all the reviewers who spoke about performance.
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Is Cloudera the answer to your data management woes, or is it just a bunch of hot air? User reviews from the past year paint a mixed picture of Cloudera. While some users praise its flexibility and ability to handle large datasets, others find it cumbersome and expensive. Cloudera's hybrid cloud approach, allowing users to deploy on-premises or in the cloud, is a major selling point for many. However, some users find the platform's complexity a barrier to entry, especially for those without extensive experience in data management. Cloudera's integration with other tools, such as Apache Hadoop, is a key differentiator, but some users report issues with compatibility and performance. Cloudera is best suited for large enterprises with complex data needs and a dedicated team of data engineers. Its robust features and scalability make it a powerful tool for organizations that require a comprehensive data management solution. However, smaller businesses or those with limited technical resources may find Cloudera's complexity and cost prohibitive.

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Datorama is an AI-powered marketing intelligence company that helps its users make smarter business decisions by connecting and working on their KPIs and marketing data. Its flexible and highly customizable dashboard can improve customer experiences, but slow performance can hinder productivity. It provides automated reporting and easy integration capabilities with multiple platforms. Many users have noted that the setup process is cumbersome, and it involves a steep learning curve for new users. Nevertheless, its receptive and responsive customer support has helped reviewers solve multiple issues.

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