Looker vs ClicData

Looker is a forerunner in the business intelligence field for a reason; it generates reports that include easy sharing via link, automatic scheduling and a level of granular detail that allows for deeper analysis below the surface. It excels in its filter and drill-down features and creates unique URLs when users make changes to data, leading to enhanced sharing. However, one of its biggest strengths could also be considered one of its biggest weaknesses: its proprietary programming language, LookML which is used to construct SQL queries in the platform. While a flexible and powerful data querying language, of course, LookML isn’t the most accessible to non-technical users, which means that Looker requires an IT or data team to access its full capabilities and has a steep learning curve. Users also note that its data visualizations, while simple and easy to understand, are quite basic and lacking in customization options, particularly in comparison to competitors. Some users say that it may be more appropriate for internal reporting than presentation to shareholders and end-users because of its bare-bones visualization options. However, Looker truly shines when used by enterprises, with its scalability and data accessibility making it a stellar solution that can align departments and provide thousands of users access to data insights. Its price point reflects this, with its pricing being prohibitive to startups as about 88% of users who comment on its cost remark. Overall, Looker is a solid pick for larger businesses that have a team of power users who can maximize its functionality and set it up to deliver to employees across an entire organization.

Clicdata is a robust platform with a multitude of data manipulation options and robust data processing capabilities. The cloud-based system is simple enough to get the results businesses need. Readymade connectors are available to connect and fuse data from multiple data sources. However, some users complained about connectivity issues with third parties. Users also complained about the lack of API integrations and plugins to pull data. Visualizations are stunning with customizable dashboards that are quick and easy to set up and have a great set of widgets. Users were generally happy with the customer service, stating that they were positive and reactive. Video tutorials and documentation could be improved. Some important features, such as roll back and database editing, are not available for all plans. Learning and getting used to the system can take time for the non tech-savvy. Overall, it’s a flexible, intuitive and cost-effective tool to visualize business data.