QuickBooks Online vs Xero

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Our analysts compared QuickBooks Online vs Xero based on data from our 400+ point analysis of Accounting Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

QuickBooks Online is a cloud-based accounting software designed for small and medium-sized businesses. It simplifies bookkeeping tasks like tracking income and expenses, managing invoices and payments, and generating financial reports. Its user-friendly interface and mobile accessibility make it ideal for entrepreneurs and non-accountants. Key benefits include automated data entry, real-time financial insights, and seamless collaboration with other online tools. Popular features include inventory management, payroll integration, and tax preparation assistance. Compared to similar products, QuickBooks Online shines in ease of use and scalability, offering tiered plans with varying features and pricing. Costs typically range from monthly subscriptions based on the number of users to additional fees for payroll and advanced features.

Pros
  • Easy to use
  • Mobile access
  • Automated tasks
  • Scalable plans
  • Integrates well
Cons
  • Limited customization
  • Costly add-ons
  • Customer support
  • Reporting restrictions
  • Learning curve
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Xero is a cloud-based accounting software designed for small businesses. It streamlines bookkeeping tasks like invoicing, expense tracking, bank reconciliation, and payroll, all accessible from any device. Xero boasts user-friendly interfaces and automated features, saving time and simplifying financial management. Popular features include online invoicing with reminders, bank feeds for automatic transaction import, and customizable reports for insights into cash flow and profitability. While Xero caters well to various industries, its strengths lie in freelancer/contractor work, startups, and service-based businesses. Pricing scales with business size and complexity, starting at a monthly subscription for basic accounting needs and increasing with additional features and users. Compared to some competitors, Xero offers a robust mobile app, strong integrations with third-party tools, and a focus on user experience. However, it may lack advanced inventory management or complex accounting functions suited for larger enterprises. Ultimately, Xero's value proposition lies in its ease of use, automation, and scalability, making it a popular choice for small businesses seeking a streamlined and efficient accounting solution.

Pros:
  • Cloud-based access anywhere
  • Easy invoicing and expense tracking
  • Automated bank reconciliation
  • User-friendly interface
  • Mobile app for on-the-go use
Cons:
  • Learning curve for new users
  • Limited inventory management
  • No built-in payroll (separate fee)
  • Higher cost for advanced features
  • Limited phone support
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Windows
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Linux
Android
Chromebook
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Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
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In Person
Live Online
Videos
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Email
Phone
Chat
FAQ
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Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Streamline Processes: Input, revise and deliver numerous invoices, expenses, checks and bills in just a few clicks with the batch invoicing module. Users may also cut and paste invoices and data from Excel into QuickBooks. 
  • Establish Permissions: Govern who may or may not review sensitive data as well as adjust custom permissions for deposits, sales, transactions and expense reports among other things with the user permissions functionality.  
  • Diminish Errors: Alleviate hazards, modify reminders and triggers, save time and initiate prompt reminders to obtain greater cash flows with the workflows accessory. 
  • Effortlessly Restore Data: Promptly back up any changes made in QuickBooks Online in addition to reviewing version histories with all changes made in its handy time log. 
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  • Affordable Payroll: Take advantage of the free trial to see how much time automated data entry can save and assess if the solution is a good fit for the business. Save countless hours on tracking expenses, calculating payments, processing payroll and more.
  • Better Interoperability: Centralize company processes and handle a wide range of functionality with more than 700 add-ons available through the app marketplace. This includes programs for CRM, e-commerce, inventory, invoicing, job tracking, payroll, time and attendance and more.
  • Centralizes Data and Processes: Organize information and put the primary software that handles day-to-day issues all in one place. Manage files to a document library where users can see originals next to updated versions. Send files to stakeholders to ensure a clear flow of information.
  • Saves Time: Eliminate tedious data entry and ensure better data integrity by cutting down on human error. Provide a clear documentation trail to ensure that the business is running ethically and save time hunting for documents when it’s time to verify the information.
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  • Income and Expense Tracking: Import bank, credit card, PayPal, Square and other transactions as well as promptly sort them into the right tax categories with the income and expense tracking module. Users may also take pictures of receipts with their smartphones and link them directly to expenses. 
  • Invoicing: Trace invoice statuses, deliver payment reminders to patrons, immediately match payments to invoices, accept credit cards and complete free bank transfers directly from an invoice with the invoicing attribute. 
  • Estimations: Transform estimates into invoices, validate mobile signatures, review estimate statuses and modify estimates to align with business requirements via the estimations appliance. 
  • Reporting: Create a variety of reports, including product profit and loss, expense, balance sheet, inventory, enhanced sales, profitability and other reports, through this attribute. Users may also oversee crucial financial metrics including cash flow and revenue on one dashboard. 
  • Organize Receipts: Expeditiously arrange and associate expense receipts with transactions, keeping them all in one place. 
  • Inventory Tracking: Receive alerts when inventory is running low as well as monitor products and the cost of goods with the inventory tracking system. Users may even evaluate popular items, draft purchase orders and superintend vendors.  
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  • Payroll Processing: Provide payroll across 50 states. See when payments are due, track them and ensure on time payment. Analyze accounts payable with a quick view, schedule advanced payments and make batch payments.
  • Banking: Connect to the right bank to track and facilitate transactions daily. Keep an eye on the flow of money through a secure connection that goes directly into the solution.
  • Expense Management: Seamlessly track and manage expense claims. Access real-time data and reports that provide insight into patterns and trends. Record costs, see and approve claims, view overall spending and dole out reimbursements. Capture receipts to monitor employee spending and verify costs.
  • Project Management: Integrate with other workflows to facilitate financial project management. Provide a quote for client work before you begin to track time, costs, profitability and other variables for an accurate invoice.
  • Customer History: Use smart lists and contacts to contact details, emails, past sales, emails, invoices, past payments and more when working with a partner or client.
  • Mobile App: Let users track bank transactions, send invoices, access supplier details and more, from any mobile device.
  • Inventory Management: Undertake basic inventory management, including taking inventory, seeing what was bought or sold, look at reports on how well items are doing and get invoices and orders.
  • Gusto Integration: Calculate and pay taxes, deductions and employees through an integration with the accounting software Gusto. Simplify compliance and keep on top of industry updates.
  • Other Capabilities: Processes payment in multiple currencies, calculates sales taxes, tracks purchase orders, manages files and does several other administrative tasks.
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Product Ranking

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#3

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Analyst Rating Summary

93
92
97
93
100
97
100
100
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Accounts Receivable
Banking and Cash Management
General Ledger and Chart of Accounts
Integration and Extensibility
Inventory Management
Banking and Cash Management
General Ledger and Chart of Accounts
Integration and Extensibility
Journal Entries
Mobile Support

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

QuickBooks Online
Xero
+ Add Product + Add Product
Accounts Payable Accounts Receivable Banking And Cash Management Budget And Expense Management Financial Statements And Revenue Management General Ledger And Chart Of Accounts Integration And Extensibility Inventory Management Journal Entries Mobile Support Multi-company Accounting And Asset Management Platform Capabilities Project Accounting Reporting And Analytics Tax Management 97 100 100 91 93 100 100 100 82 92 65 100 100 96 100 93 97 100 89 89 100 100 83 100 100 79 89 100 90 92 0 25 50 75 100
89%
11%
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78%
22%
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94%
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8%
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23%
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86%
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14%
71%
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15%
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86%
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89%
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84%
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

33%
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67%
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User Sentiment Summary

Great User Sentiment 9426 reviews
Great User Sentiment 4652 reviews
84%
of users recommend this product

QuickBooks Online has a 'great' User Satisfaction Rating of 84% when considering 9426 user reviews from 6 recognized software review sites.

86%
of users recommend this product

Xero has a 'great' User Satisfaction Rating of 86% when considering 4652 user reviews from 5 recognized software review sites.

4.8 (23)
4.4 (17)
4.0 (2386)
4.3 (339)
4.4 (594)
4.33 (2132)
4.3 (5581)
4.3 (1877)
4.5 (26)
n/a
4.1 (816)
4.3 (287)

Awards

SelectHub research analysts have evaluated QuickBooks Online and concluded it deserves the award for the Best Overall Accounting Software available today and earns best-in-class honors for Accounts Receivable, Integration and Extensibility, Inventory Management, Platform Capabilities and Reporting and Analytics.

Analysts' Pick Award
Accounts Receivable Award
Integration and Extensibility Award
Inventory Management Award
Platform Capabilities Award
Reporting and Analytics Award

SelectHub research analysts have evaluated Xero and concluded it earns best-in-class honors for Integration and Extensibility and Mobile Support.

Integration and Extensibility Award
Mobile Support Award

Synopsis of User Ratings and Reviews

Easy to use: Intuitive interface and clear navigation make it accessible for users of various accounting experience levels.
Automated tasks: Streamlines workflows by automatically importing bank transactions, categorizing expenses, creating invoices, and sending reminders.
Real-time insights: Provides up-to-date financial information through customizable dashboards and reports, enabling informed decision-making.
Mobile accessibility: Access and manage finances anytime, anywhere with the mobile app.
Scalability: Grows with your business, offering different plans with varying features to accommodate evolving needs.
Integrations: Connects seamlessly with various business tools, such as bank accounts, payment gateways, and e-commerce platforms.
Payroll: Simplifies payroll processing, including tax calculations and direct deposits.
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Affordable: Of all the reviews that mentioned price, over 70% felt it was well within their price range and felt satisfied.
Good Customer Service: Over 70% of reviews that mentioned the customer support said they received excellent service, especially from their reps.
Excellent Functionality: In more than 50% of all reviews that mentioned features, users were happy with its capabilities. They especially like the integrations, reconciliation process, invoices and accounting functions.
Simple and intuitive interface: Xero's clean layout and straightforward navigation make it easy for users of all skill levels to manage their finances. In over 80% of reviews that mentioned the UI, users said it was easy to navigate.
Automated tasks: Xero automates repetitive tasks like invoicing, expense tracking, and bank reconciliation, saving users valuable time and reducing errors.
Mobile app for on-the-go access: Manage your finances and stay up-to-date on your business performance anytime, anywhere with Xero's mobile app.
Customizable reports and dashboards: Gain valuable insights into your cash flow, profitability, and other key financial metrics with Xero's customizable reports and dashboards.
Multi-user access and permissions: Collaborate with team members and advisors seamlessly with Xero's secure multi-user access and permission controls.
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Limited customization: Lacks flexibility in customizing certain features, such as reports and chart of accounts, compared to some alternatives.
Costly add-ons: Essential features like payroll and advanced reporting often require additional fees, increasing the overall cost of ownership.
Customer support: Mixed reviews on the quality and availability of customer support, with some users reporting delays or difficulty reaching knowledgeable representatives.
Reporting restrictions: Certain financial reports and data exports have limitations, potentially requiring workarounds or manual adjustments.
Learning curve: While generally user-friendly, some features and functionalities may have a learning curve for those new to accounting software.
Occasional glitches: Users have reported occasional bugs or glitches that can disrupt workflows, requiring troubleshooting or waiting for fixes.
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Limited inventory management: Xero lacks advanced inventory tracking features, making it less suitable for businesses with complex inventory needs.
Learning curve for complex features: While basic tasks are easy, some advanced features like multi-currency accounting can be challenging for non-accountants to navigate. Though the system was widely popular after implementation, users said it was old-fashioned and had a steep learning curve in 20% of reviews that mentioned the UI.
Higher cost for advanced features: Access to advanced features like payroll processing and multi-currency comes at a higher price point, potentially exceeding budgets for smaller businesses.
Limited phone support: Xero primarily relies on email and live chat for support, which may not be ideal for users seeking immediate assistance with critical issues.
Integration limitations: While offering many integrations, some key business tools may not have seamless integration with Xero, requiring workarounds or data duplication.
Invoices: While around 60% of users felt that the invoicing system worked well, around 40% said they had trouble making changes to them once they were saved.
Downgrading Issues: Around 20% of reviews that mentioned price said they had issues while trying to go to a lower pricing tier and often ended up paying a month or more at a higher rate.
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QuickBooks Online remains a popular choice for many users, praised for its user-friendly interface and automated features. "It feels like Intuit took the complexity out of accounting and made it accessible even for someone like me with limited accounting experience," shared a small business owner. However, user reviews also highlight limitations, particularly around customization and cost. "I love the ease of use," stated a freelancer, "but the reporting options feel restrictive. I often have to export data and work with it in Excel to get the insights I need." This sentiment, coupled with complaints about the cost of add-ons like payroll, leads some users to compare QuickBooks Online to competitors. "Xero seems to offer more flexibility and advanced features," mentioned an accountant, "but the learning curve is steeper, and the monthly subscription is higher." Ultimately, the decision comes down to individual needs and priorities. For those seeking a balance of ease of use, automation, and affordability, QuickBooks Online continues to be a strong contender. However, users with more complex accounting needs or a desire for greater customization might find themselves looking towards competitors offering more robust features, even if it comes at a higher cost or with a steeper learning curve.

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Xero’s users say it’s easy to use and has good accounting and bookkeeping capabilities. Most found the price to be acceptable, with some complaints about issues they ran into while trying to switch to a lower pricing tier. More than 70% loved the customer service and felt their representatives were extremely helpful. It has a range of features including band feeds, invoice creation, integrations and reconciliation processes. The reconciliation was particularly popular with over 80% of reviewers who mentioned it describing positive experiences. One issue with the system came in making updates to invoices after they’d been saved. Some users said they were sent prematurely to clients or claimed to have difficulties changing the data at a later date. Many also felt that the implementation process for the new platform was difficult, but that once they learned where things were they felt comfortable. This may be a good choice for small and medium businesses. Larger companies should consider a system that’s able to handle a higher volume.

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